Change of name and new, updated formulations – Pure Feed Company Supplements™

Soon our supplements range will be appearing under a new name – Pure Feed Company Supplements™.

Formerly Pure Plus, the new name Pure Feed Company Supplements™ coincides with our new and updated supplement formulations that reflect the latest scientific advice. You will start seeing Pure Feed Company Supplements™ as the remaining stock of Pure Plus sells through and makes room for the new range.

In addition to the updated formulations, The Pure Feed Company Supplements™ packaging will join our feed bags in featuring Tack Room Tokens that you can collect and redeem for great equestrian accessories or to make charitable donations. You can find out more about Tokens and the Tack Room, our exclusive members-only area.

Pure Feed Company Supplements™ will continue to be delivered separately from our Pure Feed products.


£36.50 per tub

See below for prices for higher volumes.

(One Months Supply**)

Made in the UK

Smooth the way with Pure Joint, an optimised blend of ingredients that helps support normal joint function and suppleness in horses.  

  • Key joint-friendly ingredients: Glucosamine and MSM
  • Source of bioavailable antioxidant Vitamin C 
  • Boswellia supports healthy joints and mobility 
  • Hyaluronic acid helps maintain the synovial fluid that lubricates joints 


Delivery to Mainland UK is free for orders over £150.00 (except in some postal areas). There is a delivery charge for orders less than £150.00. This will be applied automatically at the checkout. Some postal areas are subject to an additional delivery surcharge. Any surcharge will appear in your shopping cart prior to checkout. For all other destinations please contact the office on 01458 333 333.

** based on average horse weighing

Tubs purchased12+
Price per Tub£36.50£34.25

Pure Joint is an excellent daily supplement that is great for horses in work, older horses and even younger ones who need support with joint function and mobility. Glucosamine and MSM help with formation of proteoglycans, which are important for cartilage, joint lubrication, ligaments, and tendons. Vitamin C is an antioxidant found naturally in the joint fluid and contributes to collagen production, and the addition of Boswellia and Hyaluronic Acid supports joint mobility. 

Do you have any questions about Pure Joint? You can contact our friendly nutritionists for FREE equine nutritional guidance or request a FREE diet plan for bespoke advice on your horse’s dietary needs. 

• Pony 3 x 20ml level scoop per day
• Horse 4 x 20ml level scoops per day
• Large Horse 5 x 20ml level scoops per day
1 level scoop (20ml) = 13.25g

This product contains MSM and should not be fed to racehorses (or those competing under BHA rules) for at least 24hours prior to racing.

Crude Protein22%Crude Oils & Fats6.4%Sodium1.59%
Crude Fibres3.6%Crude Ash13.1%


  • Linseed meal
  • Glucosamine HCl (vegetarian)
  • Methylsulfonylmethane (MSM)
  • Boswellia
  • Sodium hyaluronate

Additives: Vitamins: Ascorbyl monophoshpate (Vitamin C) 196g/kg

Per daily feeding rate (horse) (53g/80ml): 10g Glucosamine HCL, 7.5g Methylsulfonylmethane (MSM), 2g Boswellia, 9g Vitamin C, 100mg Hyaluronic acid.

This product contains MSM and should not be fed to racehorses (or those competing under BHA rules) for at least 24hours prior to racing.

"As my horse started to get older he was showing signs of stiffness so I began adding Pure Joint to his feed. He has been on it for just over a year now. It is easy to add to his feed and he has never turned his nose up at it, even though he can be fussy with new things in his feed. I wouldn’t consider any other joint supplement for him now."
Yvonne Tyson

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