Let’s be honest – owning a horse isn’t cheap. Between livery, farriery and vet bills, the cost quickly adds up, and feed alone can set you back anywhere from £480 to £1,200 a year. It’s a significant expense for any owner. But what if your feeding routine could help you cut costs without compromising on your horse’s nutrition? With Pure Feed, owners are saving an average of £272 per year on their feed bill. Here’s how it works.
Why it Might Feel Like You’re Using More Feed
If you’ve recently switched to Pure Feed, you might feel like you’re getting through bags more quickly. At first glance, that can seem like you’re spending more – but in reality, it’s often the opposite. That’s because everything your horse needs is already included in one bag. Instead of juggling multiple products – oil, balancers, supplements and extras – you’re feeding a complete, all-in-one solution. That’s where the savings start to add up.
Where Savings Come From
No Need for Extra Oil
Pure Feed includes oil as part of its formulation, providing a slow-release energy source for your horse. That means there’s no need to buy additional oil supplements – saving you roughly £70 to £150 per year.
Built-In Vitamins and Minerals
Each bag contains a fully balanced vitamin and mineral package, so you can say goodbye to separate balancers. Everything your horse needs is already carefully measured and included, helping you avoid both extra costs and unnecessary guesswork.
Gut Health Covered
Supporting digestive health is a priority for most horse owners – and it can also be one of the more expensive add-ons. Pure Feed includes prebiotics and probiotics as standard, helping to maintain a healthy gut without the need for additional supplements. This alone could save between £180 and £540 per year.
Hoof Support Included
Strong hooves are essential, and many owners invest in dedicated hoof supplements to support them. With Pure Feed, that support is already built in – potentially saving you a further £150 to £300 annually.
How Much Can You Save Per Product?
Savings will vary depending on your horse and what you’re currently feeding, but here’s a guide to the average annual savings across the Pure Feed Range:

It’s Not Just About Money
While saving money is a big advantage, the benefits don’t stop there. Feeding a complete, all-in-one product can also save you time and effort. No more measuring out multiple supplements or keeping track of different tubs – just one scoop and one bag and you’re good to go! It also means less clutter in the feed room and a simpler routine for anyone helping to care for your horse. Whether it’s a yard manager, a friend or non-horsey partner, feeding becomes straightforward and stress-free.
Expert Support When You Need It
Choosing the right feed can feel overwhelming, but support is always on hand. With a free online diet plan service, you can create a tailored feeding plan for your horse in just a few minutes. There’s also access to a friendly nutrition team, ready to answer any questions and help you feel confident in what you’re feeding.
We understand that when it comes to your horse, getting the basics right makes all the difference – and saving money along the way is an added bonus!
To find the right feed for your horse and start saving money, why not complete our free online diet plan: https://www.purefeed.com/free-personalised-diet-plan/
To browse our feed range, click here: https://www.purefeed.com/shop/






