FEED ADVICE – HEALTH
Essential Guide to Laminitis in Horses
Contrary to popular belief, laminitis can occur all year-round, not just in the spring. Laminitis is an emergency condition that requires prompt action whenever it is suspected. It is an inflammatory condition of the laminae within the horse’s feet. The laminae are the tissues that attach the pedal bone to the hoof wall inside the hoof capsule. Many people mistakenly believe that laminitis only affects overweight ponies, but horses of all types, ages, and sizes can develop laminitis for various reasons.
Key Highlights
Laminitis is a serious and often painful condition caused by inflammation and damage to the sensitive laminae in the hoof.
It can affect any horse, not just overweight ponies, with early signs including short strides, reluctance to walk on hard ground, and shifting weight.
Common causes include metabolic issues, endotoxemia, and excessive intake of rich grass.
Diagnosis and treatment involve veterinary assessment, possible x-rays, immediate symptom relief, and long-term management through diet and hoof care.
Understanding Laminitis
The horse’s hoof is a complex and highly specialized structure that plays a vital role in the horse’s overall health and performance. It is made up of several components, including the hoof wall, the sole of the hoof, and the coffin bone.
The hoof wall is the hard outer covering of the hoof that provides protection and support. It is made of keratinized cells and forms a protective barrier against external forces and infections. The hoof wall grows continuously from the coronet band at the top of the hoof downward.
The sole of the hoof is the concave area between the hoof wall and the frog. It acts as a shock absorber during locomotion and helps distribute weight evenly across the foot. The sole is also responsible for protecting the sensitive structures inside the hoof, including the coffin bone.
The coffin bone, also known as the distal phalanx or pedal bone, is a triangular bone located within the hoof. It is attached to the hoof wall by the laminae and provides support and structure to the foot. The coffin bone is surrounded by soft tissues, including the laminae, which help to suspend and stabilize the bone within the hoof capsule.
The proper functioning and health of the hoof are essential for a horse’s overall soundness and well-being. Any disruption or damage to the structures within the hoof, such as inflammation of the laminae in laminitis, can have severe consequences and lead to pain, lameness, and even permanent damage.
During an active case of laminitis, the inflammation of the laminae disrupts the normal blood flow to the hoof, leading to further damage and deterioration of the structures inside the hoof. This disruption in blood flow can cause the laminae to weaken and separate, resulting in the rotation or sinking of the pedal bone. The separation and displacement of the pedal bone can cause extreme pain and lameness for the horse.
Laminitis can occur in all four feet, but it is most commonly seen in the front feet. The severity of laminitis can range from mild discomfort to severe lameness. In severe cases, the horse may be unable to bear weight on its hooves and may need to lie down to relieve the pain.
Defining Laminitis: Causes and Trigger Factors
Laminitis can be caused by various factors, and understanding these causes is crucial for prevention and management.
It is important to identify and address the underlying causes and trigger factors of laminitis to prevent its occurrence and manage the condition effectively. Proper management strategies, including dietary adjustments, regular exercise, and veterinary care, can help reduce the risk of laminitis in horses.
Some common causes and trigger factors of laminitis include:
Identifying Early Signs of Laminitis in Horses
Early identification of laminitis is crucial for prompt intervention and treatment. The earlier the condition is recognised, the better the chances of a positive outcome for the horse. Some early signs of laminitis to watch out for include:
Laminitis Progession
The Role of the Pedal Bone in Laminitis Progression
The pedal bone, also known as the distal phalanx, plays a central role in the development and progression of laminitis. In severe cases, inflammation of the sensitive laminae can lead to the rotation or sinking of the pedal bone within the hoof capsule.
Under normal conditions, the pedal bone is suspended within the hoof and securely anchored by the laminae — a complex network of interlocking tissues. However, when these structures become weakened or inflamed due to laminitis, they can no longer provide adequate support. This may allow the pedal bone to rotate or shift downwards, and in extreme cases, it can even penetrate the sole of the hoof.
The movement and misalignment of the pedal bone are extremely painful, often resulting in significant lameness and the risk of further complications such as founder. Prompt, effective management is essential to limit damage to the laminae and stabilise the position of the pedal bone, supporting both treatment and recovery.
Progression to Founder
If laminitis advances unchecked, it can lead to a serious and often devastating condition known as founder. Founder refers to the mechanical failure of the hoof’s internal support system, resulting in the displacement and rotation of the pedal bone away from the hoof wall.
In these cases, the pedal bone rotates and sinks within the hoof capsule, causing intense pain, marked lameness, and long-term structural changes to the foot. This misalignment damages the hoof architecture and leads to further deterioration of the laminae.
Affected horses typically show severe, sometimes non-weight-bearing lameness. In advanced cases, the pain and structural damage may be so severe that euthanasia becomes the most humane outcome.
Early recognition and intervention are critical to prevent laminitis from progressing to founder. With timely and appropriate care, it is possible to minimise long-term damage and improve the horse’s prospects for recovery and quality of life.
Diagnostic Approaches for Laminitis
Accurate diagnosis of laminitis is essential for appropriate treatment and management. There are various diagnostic approaches that veterinarians use to evaluate and diagnose laminitis in horses.
These approaches include:
Clinical examination and history taking: The veterinarian will perform a thorough examination of the horse, looking for signs of lameness, changes in behavior, and physical symptoms. They will also gather information about the horse’s medical history, diet, and management.
Imaging techniques: X-rays are commonly used to assess the condition of the hooves, determine the position of the pedal bone, and identify any structural changes or damage. These imaging techniques can provide valuable information for diagnosis and treatment planning.
By utilizing these diagnostic approaches, veterinarians can accurately diagnose laminitis, determine the severity of the condition, and develop an appropriate treatment and management plan for the affected horse.
Effective Management and Treatment Strategies
Effective management and treatment strategies are crucial for ensuring the best possible outcome for horses with laminitis. Prompt intervention and ongoing care are essential in minimizing pain, reducing inflammation, and promoting healing and recovery. Some key approaches to managing and treating laminitis include:
Immediate care measures to alleviate symptoms, such as box rest and deep bedding.
Providing pain relief and anti-inflammatory medications as prescribed by a veterinarian.
Regular farrier care, including trimming and shoeing techniques tailored to support the affected hooves.
Long-term management plans to promote recovery and rehabilitation, including weight loss, regular exercise, and appropriate diet adjustments.
By implementing these strategies, horse owners and veterinarians can work together to manage laminitis effectively and improve the horse’s quality of life.
Dietary Management: What to Feed and What to Avoid
Dietary management plays a crucial role in preventing and managing laminitis. Careful attention to the horse’s diet can help reduce the risk of laminitis and support overall health. Some key considerations for dietary management include:
Low sugar and starch diet: Restricting dietary intake of non-structural carbohydrates, including sugars and starches, helps minimize glycaemic fluctuations, mitigating insulin resistance, and reducing the risk of laminitic episodes in susceptible individuals.
Balanced Forage: Providing high-quality forage sources, such as mature grass hay or low-NSC hay alternatives, ensures a consistent source of fibre, essential nutrients, and energy without predisposing horses to metabolic disturbances
Soaking hay: soaking hay nets prior to feeding will help remove the sugar and starch prior to feeding it to the horse. It is recommended to use as much water as possible when soaking hay to maximise the removal of sugar. Hay should be soaked for a minimum of 2 hours prior to feeding
Supplements: supplementation with omega-3 fatty acids, antioxidants, and hoof-supportive nutrients, such as biotin, methionine, and zinc, may promote hoof strength, integrity, and resilience in laminitic horses.
Field Management: Strategic pasture management practices, including rotational grazing, strip grazing, or utilising grazing muzzles, help regulate carbohydrate intake, limit access to lush pasture, and minimise the risk of grass-associated laminitis.
Conclusion
Understanding and addressing laminitis in horses are crucial for their well-being. Early detection, proper management, and preventive measures play key roles in safeguarding horses from this painful condition. By familiarizing yourself with the signs, diagnostic approaches, and effective treatment strategies outlined in this guide, you can effectively care for horses susceptible to laminitis. Regular monitoring, appropriate dietary adjustments, and attentive hoof care are essential components of a comprehensive approach to managing laminitis.
What we recommend for laminitic horses
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Looking after a laminitis-prone horse? All of the Pure Feed range (except Pure Performance) are suitable, but these are the ones we love most:
✨ Balance – low-calorie, molasses and cereal-free balancer.
✨ Fibre Balance – delivers our balancer and low-calorie chaff in a smaller ration.
✨ Easy – low-calorie, slow-release energy ideal for horses in light to medium work.
✨ Herbal Treats – a tasty, natural way to reward your horse, free from molasses and cereal!
Keep your horse comfortable, happy, and supported with our laminitis-friendly favourites 🩵
Looking after a laminitis-prone horse? All of the Pure Feed range (except Pure Performance) are suitable, but these are the ones we love most:
✨ Balance – low-calorie, molasses and cereal-free balancer.
✨ Fibre Balance – delivers our balancer and low-calorie chaff in a smaller ration.
✨ Easy – low-calorie, slow-release energy ideal for horses in light to medium work.
✨ Herbal Treats – a tasty, natural way to reward your horse, free from molasses and cereal!
Keep your horse comfortable, happy, and supported with our laminitis-friendly favourites 🩵
✨ Switching to Pure Feed couldn’t be easier! Follow these simple steps to get your horse thriving on a gut-friendly, stress-free feeding plan 🐴💛
Step-by-Step Guide:
1️⃣ Fill out our diet plan to discover which Pure Feed product is perfect for your horse.
2️⃣ Use the stockist map to find your nearest retailer.
3️⃣ Pick up your first bag of Pure Feed.
4️⃣ Transition slowly: gradually reduce your current feed while increasing Pure Feed over 7–10 days.
5️⃣ Watch your horse thrive on a diet that supports their gut and overall well-being!
💡 Tip: Keep an eye on their weight and behaviour during the transition
Ready to make feeding simple and stress-free? Tap the link in bio to start your horse’s Pure Feed journey today!
✨ Switching to Pure Feed couldn’t be easier! Follow these simple steps to get your horse thriving on a gut-friendly, stress-free feeding plan 🐴💛
Step-by-Step Guide:
1️⃣ Fill out our diet plan to discover which Pure Feed product is perfect for your horse.
2️⃣ Use the stockist map to find your nearest retailer.
3️⃣ Pick up your first bag of Pure Feed.
4️⃣ Transition slowly: gradually reduce your current feed while increasing Pure Feed over 7–10 days.
5️⃣ Watch your horse thrive on a diet that supports their gut and overall well-being!
💡 Tip: Keep an eye on their weight and behaviour during the transition
Ready to make feeding simple and stress-free? Tap the link in bio to start your horse’s Pure Feed journey today!
Meet the core of the Pure Feed range. Three feeds formulated to suit each calorie requirement.
💚 Pure Easy – Perfect for horses that maintain weight easily, this feed provides all the essential nutrients without excess energy. Ideal for horses in light work or those prone to weight gain.
💙 Pure Working – Designed for horses in regular work, this feed delivers steady energy and complete nutrition. With a balanced protein and fibre profile, it supports condition and sustained energy for consistent performance without overloading on calories.
💛 Pure Condition – Ideal for horses who need extra calorie support, this feed provides slow-release energy sources to support stamina, explosive power, and recovery. Perfect for competition horses, heavy work, or those needing to gain and maintain condition efficiently.
Together, these three cover most everyday feeding needs, making it easy to choose the right feed for your horse’s lifestyle 🐎
Meet the core of the Pure Feed range. Three feeds formulated to suit each calorie requirement.
💚 Pure Easy – Perfect for horses that maintain weight easily, this feed provides all the essential nutrients without excess energy. Ideal for horses in light work or those prone to weight gain.
💙 Pure Working – Designed for horses in regular work, this feed delivers steady energy and complete nutrition. With a balanced protein and fibre profile, it supports condition and sustained energy for consistent performance without overloading on calories.
💛 Pure Condition – Ideal for horses who need extra calorie support, this feed provides slow-release energy sources to support stamina, explosive power, and recovery. Perfect for competition horses, heavy work, or those needing to gain and maintain condition efficiently.
Together, these three cover most everyday feeding needs, making it easy to choose the right feed for your horse’s lifestyle 🐎
Myth: “Ulcers only affect racehorses or horses in heavy work.”
Fact: Gastric ulcers are very common, especially in performance horses. Studies show:
• Up to 80–100% of racehorses in training may have ulcers
• Around 40–60% of competition or performance horses
• Even some leisure horses are affected, around 30–40% in surveys
Ulcers often develop not just from workload, but from long gaps without forage, sudden diet changes, stress, and travel. Many horses show subtle signs rather than obvious discomfort, such as an inconsistent appetite, grumpiness, girth sensitivity, or changes in performance.
✨ Key takeaway: Ulcers are common, but not inevitable. Thoughtful feeding and management can reduce the risk and a support long-term normal gastric enviroment.
📩 If you’re unsure how to support your horse’s digestive health, our team can help build a feeding plan tailored to their needs
Myth: “Ulcers only affect racehorses or horses in heavy work.”
Fact: Gastric ulcers are very common, especially in performance horses. Studies show:
• Up to 80–100% of racehorses in training may have ulcers
• Around 40–60% of competition or performance horses
• Even some leisure horses are affected, around 30–40% in surveys
Ulcers often develop not just from workload, but from long gaps without forage, sudden diet changes, stress, and travel. Many horses show subtle signs rather than obvious discomfort, such as an inconsistent appetite, grumpiness, girth sensitivity, or changes in performance.
✨ Key takeaway: Ulcers are common, but not inevitable. Thoughtful feeding and management can reduce the risk and a support long-term normal gastric enviroment.
📩 If you’re unsure how to support your horse’s digestive health, our team can help build a feeding plan tailored to their needs
Power through every ride with Pure Working:
💙 Medium-calorie, naturally balanced feed designed for horses in regular work.
💙 Rapeseed oil and superfibres provide sustained energy
💙 High-quality protein and key amino acids support topline
💙 Pre- and probiotics promote a normal gut
💙 Biotin helps maintain strong hooves.
Want to see the difference Pure Working can make? Locate a stockist near you; 🔗 link in bio
Power through every ride with Pure Working:
💙 Medium-calorie, naturally balanced feed designed for horses in regular work.
💙 Rapeseed oil and superfibres provide sustained energy
💙 High-quality protein and key amino acids support topline
💙 Pre- and probiotics promote a normal gut
💙 Biotin helps maintain strong hooves.
Want to see the difference Pure Working can make? Locate a stockist near you; 🔗 link in bio
Horses don’t work at the same intensity every day, so why should their feed stay the same?
Every feed in the Pure Feed range is built on the same carefully selected ingredient base.
The difference? Energy and calorie level.
That means you can move up or down the range as workload changes, without changing ingredients, upsetting digestion, or starting again.
✔️ Same ingredients
✔️ Same micronutrition
✔️ Different levels to suit the day
From rest days to competition days, it’s one feed system that adapts to your horse’s week.
💡 Tap our bio for a personalised diet plan today!
Horses don’t work at the same intensity every day, so why should their feed stay the same?
Every feed in the Pure Feed range is built on the same carefully selected ingredient base.
The difference? Energy and calorie level.
That means you can move up or down the range as workload changes, without changing ingredients, upsetting digestion, or starting again.
✔️ Same ingredients
✔️ Same micronutrition
✔️ Different levels to suit the day
From rest days to competition days, it’s one feed system that adapts to your horse’s week.
💡 Tap our bio for a personalised diet plan today!
Some horses react when the girth is tightened, and it’s not just “being tricky.” The reason often comes down to stomach discomfort.
Horses produce stomach acid constantly, even when they’re not eating. Unlike humans, their stomachs aren’t designed to be empty for long periods. When a horse’s stomach is empty, or its gut is upset, the acid can irritate the stomach lining.
Tightening the girth puts pressure on the lower ribcage and stomach area, which can trigger discomfort or pain, causing the horse to squirm, nip at the girth, or resist being tacked up.
Supporting your horse with a fibre-rich diet, consistent feeding schedule, and careful tack fitting can help reduce this type of sensitivity, making tacking up a calmer, more comfortable experience.
💡 Have you noticed a difference when switching to Pure Feed? Let us know!
Some horses react when the girth is tightened, and it’s not just “being tricky.” The reason often comes down to stomach discomfort.
Horses produce stomach acid constantly, even when they’re not eating. Unlike humans, their stomachs aren’t designed to be empty for long periods. When a horse’s stomach is empty, or its gut is upset, the acid can irritate the stomach lining.
Tightening the girth puts pressure on the lower ribcage and stomach area, which can trigger discomfort or pain, causing the horse to squirm, nip at the girth, or resist being tacked up.
Supporting your horse with a fibre-rich diet, consistent feeding schedule, and careful tack fitting can help reduce this type of sensitivity, making tacking up a calmer, more comfortable experience.
💡 Have you noticed a difference when switching to Pure Feed? Let us know!
At Pure Feed, almost our entire complete feed range is cereal-free; from Pure Balance to Pure Condition Mix, giving you a low-starch, gut-friendly option✨
Only our Pure Performance contains cereals, as it`s designed for horses in heavy work who need extra energy.
Why does this matter? Because high-sugar, high-starch feeds can cause a whole host of problems:
🔥 Spikes in stomach acid → gut irritation
⚡ Fizzy, unpredictable behaviour
⚖ Weight gain or uneven condition
💥 Energy crashes mid-work
👉 Not sure where to start? Let our Pure Feed diet plan help you find the best feed for your horse’s gut
At Pure Feed, almost our entire complete feed range is cereal-free; from Pure Balance to Pure Condition Mix, giving you a low-starch, gut-friendly option✨
Only our Pure Performance contains cereals, as it`s designed for horses in heavy work who need extra energy.
Why does this matter? Because high-sugar, high-starch feeds can cause a whole host of problems:
🔥 Spikes in stomach acid → gut irritation
⚡ Fizzy, unpredictable behaviour
⚖ Weight gain or uneven condition
💥 Energy crashes mid-work
👉 Not sure where to start? Let our Pure Feed diet plan help you find the best feed for your horse’s gut
Riboflavin (B2) is your horse’s energy converter 👉 turning carbs, fats, and protein into fuel for work, growth, and recovery. It also supports:
• Skin, coat & hooves
• Tissue repair & cellular growth
• Antioxidant protection
Even if your horse looks fine, stress, work, travel, or seasonal changes can increase B2 requirements.
✅ The simple solution: Pure Feed complete feeds, formulated to deliver consistent B2 and other essential nutrients every day.
Take the guesswork out of feeding 👉 use our Pure Feed diet plan to make sure your horse is getting exactly what it needs to thrive. 🔗 Link in bio
Riboflavin (B2) is your horse’s energy converter 👉 turning carbs, fats, and protein into fuel for work, growth, and recovery. It also supports:
• Skin, coat & hooves
• Tissue repair & cellular growth
• Antioxidant protection
Even if your horse looks fine, stress, work, travel, or seasonal changes can increase B2 requirements.
✅ The simple solution: Pure Feed complete feeds, formulated to deliver consistent B2 and other essential nutrients every day.
Take the guesswork out of feeding 👉 use our Pure Feed diet plan to make sure your horse is getting exactly what it needs to thrive. 🔗 Link in bio
What do they say - never work with animals 🫣
It`s our fault, really, for making Refuel so delicious that Aimee`s stunning horse Joey couldn`t resist trying to steal a bite 🍒 😂
What do they say - never work with animals 🫣
It`s our fault, really, for making Refuel so delicious that Aimee`s stunning horse Joey couldn`t resist trying to steal a bite 🍒 😂
Good nutrition is about the details. 🐎
That’s why all of our complete feeds contain biotin as part of their carefully balanced formulation.
Pure Feed complete feeds are designed to provide horses with the vitamins, minerals and nutrients they need in one balanced ration, making feeding simple while supporting overall wellbeing.
Whether you’re feeding a good doer, a performance horse or a veteran, you can be confident they’re getting complete, balanced nutrition in every bag.
💬 Hands up if you love a feed that keeps things simple at feeding time.
Good nutrition is about the details. 🐎
That’s why all of our complete feeds contain biotin as part of their carefully balanced formulation.
Pure Feed complete feeds are designed to provide horses with the vitamins, minerals and nutrients they need in one balanced ration, making feeding simple while supporting overall wellbeing.
Whether you’re feeding a good doer, a performance horse or a veteran, you can be confident they’re getting complete, balanced nutrition in every bag.
💬 Hands up if you love a feed that keeps things simple at feeding time.
Do you feed before riding? 🥕
Even a small amount of Pure Feed forms a light layer of fibre in your horse’s stomach. The chaff encourages chewing, which produces saliva 👉 a natural buffer against stomach acid. This “fibre mat” helps shield the sensitive upper stomach lining from acid splash during exercise.
Just a small feed 30–60 minutes before your ride can make your horse more comfortable, focused, and ready to perform 🐴✨
Do you feed before riding? 🥕
Even a small amount of Pure Feed forms a light layer of fibre in your horse’s stomach. The chaff encourages chewing, which produces saliva 👉 a natural buffer against stomach acid. This “fibre mat” helps shield the sensitive upper stomach lining from acid splash during exercise.
Just a small feed 30–60 minutes before your ride can make your horse more comfortable, focused, and ready to perform 🐴✨
Do you have a good doer who gains weight just by looking at food, but could do with a little extra oomph in the saddle? 🐎✨
We might have the perfect solution! Combine two of our feeds:
Pure Balance – our low-calorie, high-spec balancer, fed at the full recommended serving.
Pure Performance – add just half a scoop when you ride or whenever extra energy is needed.
The result? Fast-release energy from Pure Performance to get your horse moving, without tipping the calorie balance, plus all the vitamins, minerals and extra goodness from Pure Balance to keep them feeling great inside and out!
🙌 Hands up who else has a good doer that gains weight just by looking at food?
Do you have a good doer who gains weight just by looking at food, but could do with a little extra oomph in the saddle? 🐎✨
We might have the perfect solution! Combine two of our feeds:
Pure Balance – our low-calorie, high-spec balancer, fed at the full recommended serving.
Pure Performance – add just half a scoop when you ride or whenever extra energy is needed.
The result? Fast-release energy from Pure Performance to get your horse moving, without tipping the calorie balance, plus all the vitamins, minerals and extra goodness from Pure Balance to keep them feeling great inside and out!
🙌 Hands up who else has a good doer that gains weight just by looking at food?
⚡ Does your horse need slow-release or fast-release energy? 🐎
Not all energy in horse feed behaves the same way, and it can make a big difference to how your horse feels and performs.
Feeds high in starch and sugar can provide quick-release energy. For some horses, that can mean extra sparkle you weren’t quite asking for.
Energy from fibre and oil, on the other hand, is released more slowly. That means steady stamina, better focus and controlled energy, ideal for horses in work without the unwanted fizz.
At Pure Feed, our complete feeds are built around fibre-based, slow-release energy, so you can fuel performance while helping keep your horse balanced and rideable.
💬 We’d love to know: Have you found certain feeds suit your horse better than others? Let us know below 👇
If you’re unsure what’s best for your horse, you can also get a free personalised recommendation using our online Diet Plan 💙
⚡ Does your horse need slow-release or fast-release energy? 🐎
Not all energy in horse feed behaves the same way, and it can make a big difference to how your horse feels and performs.
Feeds high in starch and sugar can provide quick-release energy. For some horses, that can mean extra sparkle you weren’t quite asking for.
Energy from fibre and oil, on the other hand, is released more slowly. That means steady stamina, better focus and controlled energy, ideal for horses in work without the unwanted fizz.
At Pure Feed, our complete feeds are built around fibre-based, slow-release energy, so you can fuel performance while helping keep your horse balanced and rideable.
💬 We’d love to know: Have you found certain feeds suit your horse better than others? Let us know below 👇
If you’re unsure what’s best for your horse, you can also get a free personalised recommendation using our online Diet Plan 💙
Your horse’s gut does a lot more than just “digest feed” ➡️ it’s responsible for nutrient absorption, immune support, behaviour, condition, performance… everything starts there.
The horse’s digestive system is designed for a near-constant intake of fibre, with fermentation in the hindgut supplying a significant proportion of their energy. When diets are high in starch or contain unnecessary additives, we can disrupt that delicate microbial balance and that’s when we start to see issues with condition, behaviour and consistency.
At Pure Feed, every formulation is built around supporting optimal digestive function. Our feeds are:
• Molasses free
• Cereal free (bar our Pure Performance)
• Alfalfa free
• Mould inhibitor free
Instead of relying on cereals for energy, we use highly digestible fibre sources and oil to provide slow-release energy that works in harmony with the hindgut. Each feed is fully balanced with vitamins and minerals, so you’re not layering multiple products on top.
The result? A more stable energy profile, efficient nutrient utilisation, and support for the microbiome. All from a feeding system designed to reflect how horses are meant to eat.
Every horse is different; let us build a diet plan that actually suits yours. Comment PLAN below to recieve a link to our diet plan service 🩵
Your horse’s gut does a lot more than just “digest feed” ➡️ it’s responsible for nutrient absorption, immune support, behaviour, condition, performance… everything starts there.
The horse’s digestive system is designed for a near-constant intake of fibre, with fermentation in the hindgut supplying a significant proportion of their energy. When diets are high in starch or contain unnecessary additives, we can disrupt that delicate microbial balance and that’s when we start to see issues with condition, behaviour and consistency.
At Pure Feed, every formulation is built around supporting optimal digestive function. Our feeds are:
• Molasses free
• Cereal free (bar our Pure Performance)
• Alfalfa free
• Mould inhibitor free
Instead of relying on cereals for energy, we use highly digestible fibre sources and oil to provide slow-release energy that works in harmony with the hindgut. Each feed is fully balanced with vitamins and minerals, so you’re not layering multiple products on top.
The result? A more stable energy profile, efficient nutrient utilisation, and support for the microbiome. All from a feeding system designed to reflect how horses are meant to eat.
Every horse is different; let us build a diet plan that actually suits yours. Comment PLAN below to recieve a link to our diet plan service 🩵
Not too much, not too little – just right. 🐴
Pure Working sits perfectly in our Pure Feed range as a medium-calorie, medium-level feed, ideal for horses in regular work or those on box rest who need extra support gaining weight. Balanced, gut-friendly, and designed to keep your horse in top condition without overdoing it.
Not too much, not too little – just right. 🐴
Pure Working sits perfectly in our Pure Feed range as a medium-calorie, medium-level feed, ideal for horses in regular work or those on box rest who need extra support gaining weight. Balanced, gut-friendly, and designed to keep your horse in top condition without overdoing it.
Your feed board shouldn’t look like a chemistry lab 🧪
Yet here we are: tubs, balancers, 3 chaffs, multiple supplements… and still guessing if your horse is actually getting what they need.
With Pure Feed, it’s simple:
✅ One feed
✅ One scoop
✅ Everything your horse needs — perfectly balanced, every time
Less clutter, less guesswork.
🔗 Click the link in bio for our free diet plan tool to make feeding this easy.
Your feed board shouldn’t look like a chemistry lab 🧪
Yet here we are: tubs, balancers, 3 chaffs, multiple supplements… and still guessing if your horse is actually getting what they need.
With Pure Feed, it’s simple:
✅ One feed
✅ One scoop
✅ Everything your horse needs — perfectly balanced, every time
Less clutter, less guesswork.
🔗 Click the link in bio for our free diet plan tool to make feeding this easy.
Many horse owners focus on feed labels and see “<10% sugar + starch” and assume it’s automatically safe for any horse. But the truth is, percentage values alone don’t give the full picture. What really matters is the actual grams of sugar and starch a horse consumes per meal relative to their bodyweight.
Here’s an example:
Feed A: 10% sugar + starch, fed at 500g → 50g sugar + starch
Feed B: 10% sugar + starch, fed at 2kg → 200g sugar + starch
Even though both feeds have the same percentage, Feed B delivers four times more sugar and starch in one meal. That’s a huge difference for your horse’s digestion, energy levels, and risk of conditions like laminitis or colic.
Breaking feed into smaller, more frequent meals keeps sugar and starch intake lower at any one time, supporting stable energy levels and better digestive health. Nutritionists always calculate sugar and starch per kg of bodyweight per meal, not just per day, and consider the whole diet, including forage, treats, and grazing.
💡 Try calculating your horse’s sugar + starch intake this week
Many horse owners focus on feed labels and see “<10% sugar + starch” and assume it’s automatically safe for any horse. But the truth is, percentage values alone don’t give the full picture. What really matters is the actual grams of sugar and starch a horse consumes per meal relative to their bodyweight.
Here’s an example:
Feed A: 10% sugar + starch, fed at 500g → 50g sugar + starch
Feed B: 10% sugar + starch, fed at 2kg → 200g sugar + starch
Even though both feeds have the same percentage, Feed B delivers four times more sugar and starch in one meal. That’s a huge difference for your horse’s digestion, energy levels, and risk of conditions like laminitis or colic.
Breaking feed into smaller, more frequent meals keeps sugar and starch intake lower at any one time, supporting stable energy levels and better digestive health. Nutritionists always calculate sugar and starch per kg of bodyweight per meal, not just per day, and consider the whole diet, including forage, treats, and grazing.
💡 Try calculating your horse’s sugar + starch intake this week
What people say about Pure Feed
