FEED ADVICE – HEALTH
Understanding Tying Up in horses
Tying Up, also known as exertional rhabdomyolysis is the most common muscle disorder seen in horses resulting in muscle damage and poor performance. Tying up is primarily seen in sport horses where episodes can range from mild muscle cramps to severe muscle breakdown and damage. Although distressing, tying up can be managed effectively through diet and routine.
Key Highlights

Tying up is also known as exertionalrhabdomyolysis, Monday Morning Disease, and azoturia.

It is characterised by muscle damage and the resulting in pain, spasms and stiffness.

Genetic factors, dietary imbalances, and overtaining are some of the causes behind tying up in horses.

Immediate actions during an episode of tying up include pain relief, muscle relaxtion and blood tests.
Understanding Tying Up
Tying Up is essentially extreme muscle cramping. It is characterized by muscle damage and the breakdown of muscle cells, leading to the release of muscle enzymes into the bloodstream. This condition is often triggered by intense exercise or exertion beyond the horse’s training level. The excessive strain on the muscles can result in muscle pain, stiffness, and lameness.
Tying Up arises from a combination of genetic predispositions, environmental triggers, and management factors, including:


Recognising clinical signs of Tying Up
Recognising the signs of Tying Up is essential for prompt intervention and management, as early recognition may improve outcomes and minimize long-term complications:
Diagnosis of Tying Up
Diagnosis of tying up in horses involves several diagnostic approaches. Veterinary examination focuses on observing clinical signs such as muscle stiffness, pain, gait abnormalities, sweating, and any history of previous tying up episodes after exercise. A detailed history is essential, covering the horse’s exercise routine, diet, management practices, and past episodes of tying up.
Blood tests are crucial, measuring muscle enzymes like creatine kinase (CK) and aspartate aminotransferase (AST) to detect muscle damage, typical in tying up cases. Interpreting enzyme levels can be challenging, as even asymptomatic horses may show elevated levels post-exercise. Horses with chronic tying up may exhibit persistently high CK and AST levels at rest.
Urinalysis reviews the myoglobin content in the urine, which if found, indicates severe muscle damage. A muscle biopsy may be necessary in severe or recurrent cases, examining muscle tissue for damage or abnormalities under a microscope. Measuring electrolyte excretion (sodium, potassium, calcium, phosphorus, chloride) can identify horses with abnormal electrolyte absorption. It’s crucial to collect samples when the horse is stable and consuming its normal diet.
To ensure an accurate diagnosis, other potential causes of muscle pain and stiffness, such as lameness or neurological issues, are ruled out through comprehensive clinical examination and diagnostic tests.


Treating a Horse with Tying Up
Treatment for a horse that has experienced tying up focuses on relieving muscle pain and inflammation and promoting muscle recovery. If your horse ties up the following steps should be followed:
Move the horse to a stable – do not make the horse travel far as tying up in an incredibly painful condition and excessive movement can exacerbate the condition
If the horse is warm apply cold water or cold packs to affected muscle groups to reduce inflammation and alleviate pain. If it is colder weather, place a rug on the horse to avoid the need to shiver. Avoid excessive rubbing or massaging, which can further irritate muscles.
Once the vet arrives, they might:
- Offer Pain Relief: Non-steroidal anti-inflammatory drugs (NSAIDs), such as phenylbutazone (bute) or flunixin meglumine (Banamine), may be administered to relieve pain and reduce inflammation.
- Provide Fluid Therapy: Intravenous fluids may be necessary to maintain hydration and support kidney function, especially if myoglobinuria (dark urine) indicates significant muscle damage.
- Offer Sedation: drugs such as Acepromazine and xylazine can be offered to alleviate acute pain and discomfort. These medications help relax tense muscles, reducing spasms and stiffness that contribute to the horse’s pain
Management and Prevention Strategies
Effective management and prevention strategies can help minimise the occurrence of tying up in horses and promote overall muscle health.
Long-term dietary adjustments, developing a sustainable exercise routine, avoiding overtraining, and implementing stress management techniques are crucial for preventing episodes of tying up.
Dietary Adjustments:
Balanced Diet: Providing a balanced diet rich in high-quality forage, appropriate levels of energy, protein, vitamins, and minerals supports overall health, muscle function, and athletic performance in horses prone to ER.
Supplemental Vitamin E and Selenium: Supplementation with vitamin E and selenium, either through balanced feeds, mineral supplements, or oral supplements, helps support antioxidant defences, protect against oxidative stress, and reduce the risk of muscle damage associated with ER.
Did you know our ReFuel contains vitamin E and Selenium? Ideal for helping support your horse’s muscles.
Amino Acid Supplementation: Essential amino acids, such as lysine, methionine, and branched-chain amino acids (BCAAs), play critical roles in muscle protein synthesis, repair, and recovery, making them valuable additions to the diets of horses prone to ER.
Did you know all our complete feeds contain lysine and methionine?
Electrolyte Balance: Maintaining electrolyte balance through appropriate supplementation, particularly during periods of increased sweating or intense exercise, helps support muscle function, hydration, and acid-base balance, reducing the risk of muscle cramping and fatigue associated with ER.
Did you know that regular electrolyte supplements can be abrasive to the digestive system and companies must add a lot of sugar to make them palatable? That is why our Pure Electrolytes are fat coated, to make sure they are more bioavailable to the horse and kinder on the digestive system.
Omega-3 Fatty Acids: Supplementation with omega-3 fatty acids, derived from sources such as fish oil or linseed oil, may help modulate inflammatory responses, support cardiovascular health, and enhance muscle recovery in horses prone to ER.
Did you know all our feeds contain micronized linseed? We even sell Pure Linseed for horses that require a little bit extra!


Developing a Sustainable Routine
Developing a sustainable exercise routine is crucial in managing and preventing tying up in horses. Strenuous exercise without proper conditioning and rest periods can increase the risk of muscle damage and tying up.
Start with low-intensity activities such as walking and light trotting, gradually increasing the duration and intensity of workouts as the horse’s fitness improves. Avoid sudden, intense exercise sessions, as these can trigger episodes of tying up. Additionally, ensure the horse has adequate warm-up and cool-down periods to promote muscle flexibility and circulation. Incorporate rest days and monitor the horse’s response to exercise closely, adjusting the program as needed. Providing a balanced diet with sufficient electrolytes and ensuring proper hydration can also help manage the condition.
Horses prone to tying up benefit from a regular, consistent exercise routine, but this does not necessarily mean they should work daily from a regular, consistent exercise routine, but this does not necessarily mean they should work every day. Daily exercise can help maintain muscle function and prevent episodes of tying up by promoting steady muscle metabolism and preventing the buildup of lactic acid. However, the intensity and duration of exercise should be carefully managed. Incorporate rest days or very light activity days to allow the horse’s muscles to recover. This is especially important if the horse shows any signs of stiffness or discomfort.
Conclusion
In conclusion, understanding why horses tie up is crucial for their well-being. From recognising the signs to implementing management and prevention strategies. Genetic factors, dietary imbalances, and overtraining play significant roles in this condition. By taking immediate actions, making dietary adjustments, and managing stress, you can help minimise the risk.
Featured products to help with Tying Up
Made in the UK
We are proud to say that all of our feeds are produced here in the UK
FREE Shipping
We offer FREE SHIPPING for all orders in the UK with 15 bags and over*
Sustainable
We are dedicated to playing our part in making the world more sustainable
100% Natural
We use high-quality ingredients and no unnecessary additives.
Thousands of people love our feeds
Which mash is right for your horse - Meadow Mash or Refuel?
If you’re unsure, you’re not alone. We often get asked: which should I use when?
The short answer? They’re two very different tools, and here’s why it matters.
🥕 Pure Meadow Mash is a high-fibre, low-calorie hay replacer.
It’s ideal for:
➡️ Horses with poor dentition
➡️ Good doers on soaked hay
➡️ Managing hydration in hot weather
➡️ Adding bulk to a balancer-only diet
It’s packed with soaked fibre sources to support gut health and keep horses chewing – but it’s not designed to give energy, replace lost electrolytes or aid recovery.
⚡ Pure Refuel, on the other hand, is a post-exercise recovery mash.
It contains:
🍒 Digestible energy to replenish glycogen stores
🍒 Electrolytes to replace what’s lost in sweat
🍒 Added protein for muscle repair
🍒 A gut balancer and vitamins to support recovery
It’s designed for horses working hard such as those eventing, showjumping, or travelling long distances - who need fast, targeted nutritional support.
➡️ Using the wrong mash can mean you’re missing out on key benefits, or unintentionally feeding calories your horse doesn’t need.
🧪 If you’re not sure which suits your horse best, let’s take out the guesswork.
Let`s chat 💬 Reach out to the Pure Feed team and we can give you some advice to clear away any confusion. Alternatively, fill out a FREE personalised diet plan form (link in bio)
#thepurefeedcompany #purefeed #heatwave #equine #purerefuel #puremeadowmash

Which mash is right for your horse - Meadow Mash or Refuel?
If you’re unsure, you’re not alone. We often get asked: which should I use when?
The short answer? They’re two very different tools, and here’s why it matters.
🥕 Pure Meadow Mash is a high-fibre, low-calorie hay replacer.
It’s ideal for:
➡️ Horses with poor dentition
➡️ Good doers on soaked hay
➡️ Managing hydration in hot weather
➡️ Adding bulk to a balancer-only diet
It’s packed with soaked fibre sources to support gut health and keep horses chewing – but it’s not designed to give energy, replace lost electrolytes or aid recovery.
⚡ Pure Refuel, on the other hand, is a post-exercise recovery mash.
It contains:
🍒 Digestible energy to replenish glycogen stores
🍒 Electrolytes to replace what’s lost in sweat
🍒 Added protein for muscle repair
🍒 A gut balancer and vitamins to support recovery
It’s designed for horses working hard such as those eventing, showjumping, or travelling long distances - who need fast, targeted nutritional support.
➡️ Using the wrong mash can mean you’re missing out on key benefits, or unintentionally feeding calories your horse doesn’t need.
🧪 If you’re not sure which suits your horse best, let’s take out the guesswork.
Let`s chat 💬 Reach out to the Pure Feed team and we can give you some advice to clear away any confusion. Alternatively, fill out a FREE personalised diet plan form (link in bio)
#thepurefeedcompany #purefeed #heatwave #equine #purerefuel #puremeadowmash
Whether you’ve got a xc course to storm around or are going for a leg stretch around the village - the Pure Feed range has something for your horse 🐴
Our range suits good doers, poor doers, breeding stock and veterans! Not to mention horses with metabolic conditions like EMS, equine gastric ulcer syndrome, PPID and more.
If this sounds like what you’re looking for, the first step is a personalised diet plan - available on the Pure Feed website 💻
You fill in a few details about your horse and our team will email you a report, tailored to your horse and their needs - it’s as simple as that! 🩵
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 @joelsebhart @ruthpotterpr

Whether you’ve got a xc course to storm around or are going for a leg stretch around the village - the Pure Feed range has something for your horse 🐴
Our range suits good doers, poor doers, breeding stock and veterans! Not to mention horses with metabolic conditions like EMS, equine gastric ulcer syndrome, PPID and more.
If this sounds like what you’re looking for, the first step is a personalised diet plan - available on the Pure Feed website 💻
You fill in a few details about your horse and our team will email you a report, tailored to your horse and their needs - it’s as simple as that! 🩵
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 @joelsebhart @ruthpotterpr
We are exciting to be heading back to @horse_event5 in August for not one, not two but THREE events!
⭐️ Broadway ODE
⭐️ Calmsden ODE
⭐️ Bengrove ODE
The Pure Feed team will be on site to answer your questions and to hand out free samples of our recovery & rehydration mash ➡️ ReFuel!
Don’t forget to enter our competition! 🏆
Post a picture of your horse eating refuel at horse events, tag us and use the hashtags #purefeedhorseevents #refuelwithpurefeed to be in for the chance to win a bundle worth up to £200 which includes a money can’t buy Pure saddle pad!! 🩵
The winner will be drawn at the end of the season.
Hope to see you there 👋
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #refuel #horse #purerefuel

We are exciting to be heading back to @horse_event5 in August for not one, not two but THREE events!
⭐️ Broadway ODE
⭐️ Calmsden ODE
⭐️ Bengrove ODE
The Pure Feed team will be on site to answer your questions and to hand out free samples of our recovery & rehydration mash ➡️ ReFuel!
Don’t forget to enter our competition! 🏆
Post a picture of your horse eating refuel at horse events, tag us and use the hashtags #purefeedhorseevents #refuelwithpurefeed to be in for the chance to win a bundle worth up to £200 which includes a money can’t buy Pure saddle pad!! 🩵
The winner will be drawn at the end of the season.
Hope to see you there 👋
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #refuel #horse #purerefuel
We were delighted to receive this comment from Debbie about her super cob who is fed on Pure Working💪
"Having a cob who needs energy but no fizz and nothing to put weight on, Pure Feed Working has been a game changer. He’s been on it about 3 years now, wouldn’t change it for anything" - Debbie Pickford
Thank you Debbie for taking the time to send this to us, we love hearing and seeing #poweredbypurefeed horses & ponies 🩵
Loving Pure Feed? ➡️ We want to hear your Pure Feed success stories too! Let us know what you’re feeding, send us a picture - especially those satisfying before and after shots.
Want to get started on your Pure Feed journey? You can do a diet plan free of charge for your horse and then we will email you a detailed report with feeding advice/recommendations ➡️ Link in bio
#thepurefeedcompany #purefeed #purefeedtestimonial #equinenutrition #nutrition #pureworking

We were delighted to receive this comment from Debbie about her super cob who is fed on Pure Working💪
"Having a cob who needs energy but no fizz and nothing to put weight on, Pure Feed Working has been a game changer. He’s been on it about 3 years now, wouldn’t change it for anything" - Debbie Pickford
Thank you Debbie for taking the time to send this to us, we love hearing and seeing #poweredbypurefeed horses & ponies 🩵
Loving Pure Feed? ➡️ We want to hear your Pure Feed success stories too! Let us know what you’re feeding, send us a picture - especially those satisfying before and after shots.
Want to get started on your Pure Feed journey? You can do a diet plan free of charge for your horse and then we will email you a detailed report with feeding advice/recommendations ➡️ Link in bio
#thepurefeedcompany #purefeed #purefeedtestimonial #equinenutrition #nutrition #pureworking
Not sure how to feed a horse with PPID (Cushing’s)? Here’s why Pure Feed is a safe choice.
All feeds in the Pure Feed range, except Pure Performance, are carefully formulated to support horses with Pituitary Pars Intermedia Dysfunction (PPID). This condition alters hormone regulation and increases the risk of insulin dysregulation and laminitis, so managing dietary sugar and starch becomes critical.
Our complete feeds are:
🔬 High in structural fibre to promote healthy digestion and maintain energy without relying on cereals.
❌ Free from molasses and cereal grains, significantly reducing non-structural carbohydrate (NSC) levels.
🧬 Low in sugar and starch, keeping total NSC well below recommended thresholds for horses with EMS or Cushing’s.
⚖️ Balanced with amino acids, vitamins, and minerals helping to support muscle, hoof quality and metabolic function, which often decline with age and PPID.
Each feed also includes a live yeast and prebiotic gut support package, helping to maximise fibre fermentation and nutrient uptake, both of which are especially important in ageing horses.
✅ Scientifically balanced
✅ Safe for PPID
✅ No need to add extras
For horses with PPID who need more condition or energy, we recommend options like Pure Veteran Mix, Pure Working, or Pure Condition Mix, depending on workload and body condition.
Want to know more? On our website you can find our feed advice section which covers feeding for different metabolic conditions including PPID, give it a read
#thepurefeedcompany #purefeed #ppid #cushings #cushingsdisease #equinenutrition

Not sure how to feed a horse with PPID (Cushing’s)? Here’s why Pure Feed is a safe choice.
All feeds in the Pure Feed range, except Pure Performance, are carefully formulated to support horses with Pituitary Pars Intermedia Dysfunction (PPID). This condition alters hormone regulation and increases the risk of insulin dysregulation and laminitis, so managing dietary sugar and starch becomes critical.
Our complete feeds are:
🔬 High in structural fibre to promote healthy digestion and maintain energy without relying on cereals.
❌ Free from molasses and cereal grains, significantly reducing non-structural carbohydrate (NSC) levels.
🧬 Low in sugar and starch, keeping total NSC well below recommended thresholds for horses with EMS or Cushing’s.
⚖️ Balanced with amino acids, vitamins, and minerals helping to support muscle, hoof quality and metabolic function, which often decline with age and PPID.
Each feed also includes a live yeast and prebiotic gut support package, helping to maximise fibre fermentation and nutrient uptake, both of which are especially important in ageing horses.
✅ Scientifically balanced
✅ Safe for PPID
✅ No need to add extras
For horses with PPID who need more condition or energy, we recommend options like Pure Veteran Mix, Pure Working, or Pure Condition Mix, depending on workload and body condition.
Want to know more? On our website you can find our feed advice section which covers feeding for different metabolic conditions including PPID, give it a read
#thepurefeedcompany #purefeed #ppid #cushings #cushingsdisease #equinenutrition
Because everyone needs some foal content on their feed 🥰
Pure Stud is for young stock, breeding horses and working stallions 🩷
Stud is low in sugar and starch, which helps to reduce the risk of digestive disturbances and developmental issues in young stock 💪
The main energy sources? Oil & unmolassed sugar beet to release energy gradually rather than in peaks ⚡️
Got a question? Leave it in the comments below and a member of the nutrition team will reply 💬
#purefeed #thepurefeedcompany #purefeedstud #foals #foal #youngstock
🎥 @blossett_pr @lily.equestrian

Because everyone needs some foal content on their feed 🥰
Pure Stud is for young stock, breeding horses and working stallions 🩷
Stud is low in sugar and starch, which helps to reduce the risk of digestive disturbances and developmental issues in young stock 💪
The main energy sources? Oil & unmolassed sugar beet to release energy gradually rather than in peaks ⚡️
Got a question? Leave it in the comments below and a member of the nutrition team will reply 💬
#purefeed #thepurefeedcompany #purefeedstud #foals #foal #youngstock
🎥 @blossett_pr @lily.equestrian
✨ Shiny coat = healthy horse ✨
A glossy coat isn’t just for show - it’s a great sign your horse is getting everything they need from their diet. When a horse’s feed provides the right balance of quality protein, vitamins, minerals, and omega-3s, it shows on the outside!
A dull or scurfy coat can be a clue that something’s missing, especially if they’re otherwise well-groomed. That’s why every Pure Feed product includes our premium balancer - so your horse gets all the essential nutrients they need 🤩
Has your horse got the Pure Feed shine? Post it on social media and tag us! We love to see your four legged friends thriving on Pure 🩵
#thepurefeedcompany #purefeed #purefeedcompany #equienutrition

✨ Shiny coat = healthy horse ✨
A glossy coat isn’t just for show - it’s a great sign your horse is getting everything they need from their diet. When a horse’s feed provides the right balance of quality protein, vitamins, minerals, and omega-3s, it shows on the outside!
A dull or scurfy coat can be a clue that something’s missing, especially if they’re otherwise well-groomed. That’s why every Pure Feed product includes our premium balancer - so your horse gets all the essential nutrients they need 🤩
Has your horse got the Pure Feed shine? Post it on social media and tag us! We love to see your four legged friends thriving on Pure 🩵
#thepurefeedcompany #purefeed #purefeedcompany #equienutrition
Meet Pure Performance ❤️
Pure Performance is our highest-energy complete feed, scientifically formulated for horses in intense work who need more readily available calories to support effort, recovery, and condition. It includes bruised oats for fast-release energy.
With bruised oats for fast-release energy ✅
But with no molasses, no soya, and no alfalfa ❌
It’s performance nutrition, done differently.
We’ve also boosted our gut support package including prebiotics and live yeast to help stabilise hindgut fermentation, improve fibre digestion, and buffer against the potential disruptions high-starch diets can cause. This is especially important for horses under stress, travelling, or competing, where gut balance can be easily compromised.
✔️ High-energy feed with bruised oats
✔️ Added digestive support
✔️ No molasses, soya, or alfalfa - ideal for those with intolerances
💻 Find your nearest stockist via our website
👇 Got questions? Drop them below - we’re here to help!
#PurePerformance #PureFeed #ThePureFeedCompany #PerformanceHorse #SportHorse #HorseNutrition

Meet Pure Performance ❤️
Pure Performance is our highest-energy complete feed, scientifically formulated for horses in intense work who need more readily available calories to support effort, recovery, and condition. It includes bruised oats for fast-release energy.
With bruised oats for fast-release energy ✅
But with no molasses, no soya, and no alfalfa ❌
It’s performance nutrition, done differently.
We’ve also boosted our gut support package including prebiotics and live yeast to help stabilise hindgut fermentation, improve fibre digestion, and buffer against the potential disruptions high-starch diets can cause. This is especially important for horses under stress, travelling, or competing, where gut balance can be easily compromised.
✔️ High-energy feed with bruised oats
✔️ Added digestive support
✔️ No molasses, soya, or alfalfa - ideal for those with intolerances
💻 Find your nearest stockist via our website
👇 Got questions? Drop them below - we’re here to help!
#PurePerformance #PureFeed #ThePureFeedCompany #PerformanceHorse #SportHorse #HorseNutrition
☀️ Summer feeding for veterans
As horses age, their nutritional needs change and summer brings its own challenges. For some, a balancer like Pure Balance is enough to top up essential nutrients. But others may need more support.
If your older horse struggles with weight, dentition, or appetite in the heat, Pure Veteran Mix or Pure Veteran Pellets could be the answer. Both are gentle on the gut, easy to chew, and packed with slow-release energy, quality protein and digestive support.
Whether your veteran just needs a top-up with Pure Balance or a more comprehensive feed to support weight, muscle and vitality, we’ve got a summer solution that works! 🩵
📲 Tap the link in our bio to fill out a FREE personalised diet plan
#thepurefeedcompany #purefeed #veteranhorse #equinenutrition

☀️ Summer feeding for veterans
As horses age, their nutritional needs change and summer brings its own challenges. For some, a balancer like Pure Balance is enough to top up essential nutrients. But others may need more support.
If your older horse struggles with weight, dentition, or appetite in the heat, Pure Veteran Mix or Pure Veteran Pellets could be the answer. Both are gentle on the gut, easy to chew, and packed with slow-release energy, quality protein and digestive support.
Whether your veteran just needs a top-up with Pure Balance or a more comprehensive feed to support weight, muscle and vitality, we’ve got a summer solution that works! 🩵
📲 Tap the link in our bio to fill out a FREE personalised diet plan
#thepurefeedcompany #purefeed #veteranhorse #equinenutrition
The sound of 💦 hydration 💦
With the warm weather in full swing ☀️, some horses may drink less, increasing the risk of dehydration. A soaked recovery mash is a great way to encourage fluid intake and support recovery.
Pure ReFuel is ideal for hot days: low sugar + starch, loaded with electrolytes, amino acids, and antioxidants 💧🍒 and safe for horses with metabolic conditions.
Tasty, easy to feed, and perfect for keeping your horse hydrated, especially after sweating, travel, or after hard work 🐴
Learn where you can purchase refuel on our stockist map on our website! 📍
#HeatwaveReady #PureReFuel #purefeed #thepurefeedcompany #recoverymash #rehydrationmash

The sound of 💦 hydration 💦
With the warm weather in full swing ☀️, some horses may drink less, increasing the risk of dehydration. A soaked recovery mash is a great way to encourage fluid intake and support recovery.
Pure ReFuel is ideal for hot days: low sugar + starch, loaded with electrolytes, amino acids, and antioxidants 💧🍒 and safe for horses with metabolic conditions.
Tasty, easy to feed, and perfect for keeping your horse hydrated, especially after sweating, travel, or after hard work 🐴
Learn where you can purchase refuel on our stockist map on our website! 📍
#HeatwaveReady #PureReFuel #purefeed #thepurefeedcompany #recoverymash #rehydrationmash
🌟 Welcome to the Pure Feed Family! 🌟
We`re thrilled to welcome LCP Animal Feed & Pet Supplies as our newest stockist! 🐴🎉
📍 Based in Alexandria, West Scotland, near Loch Lomond, LCP are now proudly stocking Pure Feed — making it even easier for local horse owners to feed the Pure way!
Pop in to see them or browse their website!
💬 Looking for your local stockist? Use our stockist map on our website to find one near you!
#ProudToStockPureFeed #ThePureFeedCompany #PureFeed #PureFeedCompany
@lcpanimalfeed

🌟 Welcome to the Pure Feed Family! 🌟
We`re thrilled to welcome LCP Animal Feed & Pet Supplies as our newest stockist! 🐴🎉
📍 Based in Alexandria, West Scotland, near Loch Lomond, LCP are now proudly stocking Pure Feed — making it even easier for local horse owners to feed the Pure way!
Pop in to see them or browse their website!
💬 Looking for your local stockist? Use our stockist map on our website to find one near you!
#ProudToStockPureFeed #ThePureFeedCompany #PureFeed #PureFeedCompany
@lcpanimalfeed
Do we need to say more?!☀️
The heat in the UK is intense at the moment, with highs of over 30 degrees, we feel hot and bothered, and so do our horses.
We need to support them in these temperatures and ensure they stay hydrated. That’s why ReFuel is perfect! With low sugar & starch, no molasses, no alfalfa - our recovery and rehydration mash is suitable for horses with metabolic conditions such as EMS, EGUS, Cushing’s (PPID) & laminitis.
Top Tip - make the mash nice and sloppy to encourage even more water intake 💦
ReFuel also is jam packed with electrolytes, restoring the essential minerals they lose through sweat.
To find your nearest retailer of ReFuel, head on over to our website to our stockist map 📍
#purefeed #allyoufeedislove #refuel #thepurefeedcompany #equinenutrition #purerefuel

Do we need to say more?!☀️
The heat in the UK is intense at the moment, with highs of over 30 degrees, we feel hot and bothered, and so do our horses.
We need to support them in these temperatures and ensure they stay hydrated. That’s why ReFuel is perfect! With low sugar & starch, no molasses, no alfalfa - our recovery and rehydration mash is suitable for horses with metabolic conditions such as EMS, EGUS, Cushing’s (PPID) & laminitis.
Top Tip - make the mash nice and sloppy to encourage even more water intake 💦
ReFuel also is jam packed with electrolytes, restoring the essential minerals they lose through sweat.
To find your nearest retailer of ReFuel, head on over to our website to our stockist map 📍
#purefeed #allyoufeedislove #refuel #thepurefeedcompany #equinenutrition #purerefuel
Meet Sophie 👋
@sophiehunt.dressage
Sophie is an international dressage rider competing at Junior level. She’s dedicated, passionate, and always striving to bring out the best in her horses.
One of her rising stars is Camilla, a talented mare who’s prone to ulcers. Finding the right nutrition for Camilla was key - and that’s where Pure Feed came in.
Sophie says Pure Fibre Balance has been the perfect fit: gentle on Camilla’s stomach, natural, and packed with the nutrition she needs to feel good and perform at her best.
We’re proud to support Sophie and Camilla on their journey ⭐️
Want to get started with Pure? Fill out a free personalised diet plan form on our website! You’ll then be emailed a detailed report all about your horse and how to meet their nutritional needs 🩵
#thepurefeedcompany #purefeed #personaliseddietplan #equiennutrition #poweredbypurefeed

Meet Sophie 👋
@sophiehunt.dressage
Sophie is an international dressage rider competing at Junior level. She’s dedicated, passionate, and always striving to bring out the best in her horses.
One of her rising stars is Camilla, a talented mare who’s prone to ulcers. Finding the right nutrition for Camilla was key - and that’s where Pure Feed came in.
Sophie says Pure Fibre Balance has been the perfect fit: gentle on Camilla’s stomach, natural, and packed with the nutrition she needs to feel good and perform at her best.
We’re proud to support Sophie and Camilla on their journey ⭐️
Want to get started with Pure? Fill out a free personalised diet plan form on our website! You’ll then be emailed a detailed report all about your horse and how to meet their nutritional needs 🩵
#thepurefeedcompany #purefeed #personaliseddietplan #equiennutrition #poweredbypurefeed
Pure Stud was where it all began 🩷
✅ Complete feed with higher levels of Pure’s balancer
✅ Extra quality protein for growth, milk & fertility
✅ Low sugar & starch to support sound development
✅ Could save you up to £500/year per horse
No add-ons. No guesswork. Just everything they need, all in just one bag.
Got a question about Pure Stud? Let us know! We are on hand to help 😊
💬 Instagram, Facebook or TikTok DMs
📧 info@purefeed.com
📞 01458 333 333
#purestud #purefeed #thepurefeedcompany

Pure Stud was where it all began 🩷
✅ Complete feed with higher levels of Pure’s balancer
✅ Extra quality protein for growth, milk & fertility
✅ Low sugar & starch to support sound development
✅ Could save you up to £500/year per horse
No add-ons. No guesswork. Just everything they need, all in just one bag.
Got a question about Pure Stud? Let us know! We are on hand to help 😊
💬 Instagram, Facebook or TikTok DMs
📧 info@purefeed.com
📞 01458 333 333
#purestud #purefeed #thepurefeedcompany
It can be tempting to cut out all hard feeding in summer due to good grazing, but often this leaves your horse deficient in key nutrients!
That’s where a balancer comes in.
It keeps your horse’s diet nutritionally complete, without adding calories. Ideal for good doers when you’ve cut back the hard feed, and essential for horses on restricted or soaked forage🌿
Why not give our Pure Balance a go? It was was the first alfalfa and molasses free balancer on the market!
➡️ Soya Free
➡️ Cereal Free
➡️ Molasses Free
➡️ Low Feeding Rate
➡️ Low calorie
➡️ Low in sugar & starch
Feeding rate - Fed 100g per 100kg horse 🐎
Sold in 15kg bags 🩵
For more information head on over to our website! There you can find the full ingredient list and nutrition analysis - we have nothing to hide, it`s all goodness ✨
#thepurefeedcompany #purefeed #purebalance

It can be tempting to cut out all hard feeding in summer due to good grazing, but often this leaves your horse deficient in key nutrients!
That’s where a balancer comes in.
It keeps your horse’s diet nutritionally complete, without adding calories. Ideal for good doers when you’ve cut back the hard feed, and essential for horses on restricted or soaked forage🌿
Why not give our Pure Balance a go? It was was the first alfalfa and molasses free balancer on the market!
➡️ Soya Free
➡️ Cereal Free
➡️ Molasses Free
➡️ Low Feeding Rate
➡️ Low calorie
➡️ Low in sugar & starch
Feeding rate - Fed 100g per 100kg horse 🐎
Sold in 15kg bags 🩵
For more information head on over to our website! There you can find the full ingredient list and nutrition analysis - we have nothing to hide, it`s all goodness ✨
#thepurefeedcompany #purefeed #purebalance
Your horse sweats out more than just water 💦
They lose vital electrolytes too – and if those aren’t replaced? You get tired muscles, poor recovery and sluggish performance.
🥴 Electrolyte powders? Often full of sugar, harsh on the gut and taste awful.
🧠 That’s why we made Pure Refuel:
💧 Hydrating mash
💪 Electrolytes + protein for recovery
🍒 Cherry flavour that’s actually palatable
❌ No molasses, no added sugar
Built for performance. Backed by science.
Want to explore more of the range? Head on over to our website to see all of the nutritional analysis per feed 🙌
#purefeed #thepurefeedcompany #purerefuel

Your horse sweats out more than just water 💦
They lose vital electrolytes too – and if those aren’t replaced? You get tired muscles, poor recovery and sluggish performance.
🥴 Electrolyte powders? Often full of sugar, harsh on the gut and taste awful.
🧠 That’s why we made Pure Refuel:
💧 Hydrating mash
💪 Electrolytes + protein for recovery
🍒 Cherry flavour that’s actually palatable
❌ No molasses, no added sugar
Built for performance. Backed by science.
Want to explore more of the range? Head on over to our website to see all of the nutritional analysis per feed 🙌
#purefeed #thepurefeedcompany #purerefuel
🚨🎉 MEGA GIVEAWAY ALERT! 🎉🚨
We’re celebrating summer in style with a Pure Feed prize bundle you do not want to miss! One lucky winner will receive:
🐴 A Pure Feed headcollar (your choice of cob or pony size)
🧥 Our brand-new quarter zip – already a favourite with our team & brand ambassadors! Money can’t buy ⭐️
💷 A £10 feed voucher to spend on your next Pure Feed order!
HOW TO ENTER:
❤️ Like this post
✅ Follow us
👯♀️ Tag 3 friends in the comments who’d love this too!
📆 Winner will be picked at random on 1st July.
📍UK ONLY
📢 We will contact the winner directly from this account – please be aware of fake accounts. The winner will also be officially announced on our page on 2nd July.
This giveaway is in no way sponsored, endorsed or administered by, or associated with Instagram.
GOOD LUCK 🍀
#purefeed #thepurefeedcompany #horse #pony #horsegiveaway #equinegiveaway #equinegiveawaysuk #giveaway #giveaways #ponygiveaway

🚨🎉 MEGA GIVEAWAY ALERT! 🎉🚨
We’re celebrating summer in style with a Pure Feed prize bundle you do not want to miss! One lucky winner will receive:
🐴 A Pure Feed headcollar (your choice of cob or pony size)
🧥 Our brand-new quarter zip – already a favourite with our team & brand ambassadors! Money can’t buy ⭐️
💷 A £10 feed voucher to spend on your next Pure Feed order!
HOW TO ENTER:
❤️ Like this post
✅ Follow us
👯♀️ Tag 3 friends in the comments who’d love this too!
📆 Winner will be picked at random on 1st July.
📍UK ONLY
📢 We will contact the winner directly from this account – please be aware of fake accounts. The winner will also be officially announced on our page on 2nd July.
This giveaway is in no way sponsored, endorsed or administered by, or associated with Instagram.
GOOD LUCK 🍀
#purefeed #thepurefeedcompany #horse #pony #horsegiveaway #equinegiveaway #equinegiveawaysuk #giveaway #giveaways #ponygiveaway
How much Refuel should I feed? Well we have the answer for you ... just swipe ➡️
ReFuel Hydration & Recovery Mash is a comprehensive solution designed to support horses during post-exercise recovery.
With a focus on top three limiting amino acids, electrolyte replenishment, and antioxidant-rich ingredients, it aids in muscle repair and hydration. Its low sugar and starch content make it suitable for horses with metabolic sensitivities, while its cherry flavour ensures high palatability, enticing even the most selective eaters 🍒
If you have any questions please do get in touch with our super friendly team, always happy to help!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #purerefuel #feedingrates #allyoufeedislove #purefeed

How much Refuel should I feed? Well we have the answer for you ... just swipe ➡️
ReFuel Hydration & Recovery Mash is a comprehensive solution designed to support horses during post-exercise recovery.
With a focus on top three limiting amino acids, electrolyte replenishment, and antioxidant-rich ingredients, it aids in muscle repair and hydration. Its low sugar and starch content make it suitable for horses with metabolic sensitivities, while its cherry flavour ensures high palatability, enticing even the most selective eaters 🍒
If you have any questions please do get in touch with our super friendly team, always happy to help!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #purerefuel #feedingrates #allyoufeedislove #purefeed