FEED ADVICE – DISCIPLINES
Feeding Endurance Horses: The Ultimate Guide
Feeding endurance horses requires careful consideration of their unique nutritional needs. Endurance riding is a demanding equestrian discipline that tests a horse’s stamina, fitness, and metabolic efficiency over long distances, often covering 50 to 100 miles in a single day. To succeed in this sport, endurance horses must have a diet that provides sustained energy, supports recovery, and maintains overall health and well-being. In this guide, we will explore the best practices for feeding endurance horses, ensuring they have the fuel they need to perform at their best.
What is Endurance Riding?
Endurance riding is a long-distance competitive sport where horse and rider teams traverse varying terrains, often over natural trails, for extended periods.
The primary focus is on the horse’s ability to maintain a steady pace while covering significant distances, with an emphasis on the horse’s fitness, metabolic health, and soundness.
The sport includes mandatory vet checks throughout the course to ensure the horse remains in good condition.
Successful endurance horses must combine excellent cardiovascular fitness with strong mental resilience, supported by an optimised diet.
Understanding the Nutritional Needs of Endurance Horses
Endurance horses have distinct nutritional requirements driven by the prolonged and intense nature of the sport. Their diet must provide:
Sustained Energy:
Endurance horses require a diet that delivers slow-release energy to support prolonged exercise without causing spikes in energy levels.
Muscle Development and Recovery:
High-quality protein is essential for muscle maintenance, repair, and recovery after long rides.
Digestive Health:
A diet that supports a healthy digestive system is crucial, as endurance horses are prone to gastrointestinal issues due to the stress and length of the events.
Hydration and Electrolyte Balance:
Maintaining hydration and replenishing electrolytes lost through sweat is critical to avoid dehydration and maintain performance.
Metabolic Requirements of Endurance Horses
Endurance horses have heightened metabolic needs due to the extended duration of their work. Their diet must be rich in:
Fibre: The cornerstone of an endurance horse’s diet, fibre from hay and forage provides slow-release energy and supports digestive health.
Fats: Offer a concentrated and efficient source of slow-release energy, crucial for maintaining stamina over long distances.
Electrolytes: Essential for maintaining hydration and preventing electrolyte imbalances during prolonged exercise.
Key Components of an Endurance Horse’s Diet
Forage
High-Quality Hay: Forage should be the foundation of the diet, providing a continuous source of energy and promoting digestive health. Good-quality hay such as timothy or meadow hay is ideal, offering a balance of fibre and nutrients.
Pasture: Access to fresh grass can help maintain natural fibre intake and provide additional hydration, although it should be supplemented with hay to ensure consistency in nutrient intake.
Concentrate
High-Fibre Feeds: Feeds designed for endurance should be high in fibre and low in starch, promoting slow-release energy. Avoid high-grain feeds that can cause spikes in energy and increase the risk of metabolic disorders.
Balancers: Feed balancers provide essential vitamins, minerals, and amino acids without adding excessive calories, ensuring the horse receives all necessary nutrients for long-distance work.
Fat Sources
Oils: Soya, linseed, and coconut oils are excellent sources of fats that provide a concentrated energy source, helping to sustain performance over long distances.
Rice Bran: A high-fat feed additive that also offers protein and fibre, making it ideal for maintaining energy levels without causing excitability.
Full-Fat Soya: Combines fat and protein to support both energy needs and muscle maintenance.
Protein Sources
Alfalfa: A high-quality source of protein and fibre, supporting muscle health and endurance.
Soybean Meal: Rich in essential amino acids, helping to maintain muscle mass and aid recovery after long rides.
Linseed: Provides both protein and omega-3 fatty acids, supporting muscle recovery and overall health.
Supplements
Joint Support: Supplements containing glucosamine, chondroitin, and MSM can help support joint health, reducing the risk of wear and tear over long distances.
Electrolytes: Electrolytes: Replenishing electrolytes lost through sweat is crucial for maintaining hydration and preventing muscle cramps. Electrolyte supplements should be administered before, during, and after rides
Digestive Aids: Probiotics and prebiotics can help maintain gut health, reducing the risk of colic and other digestive issues during and after competition
Hydration
Fresh, Clean Water: Constant access to water is essential, particularly during rides. Offering water regularly throughout the ride and at vet checks helps prevent dehydration.
Wet Feeds and Soaked Forage: Feeding wet feeds or soaked hay can help increase water intake, particularly important during hot weather or when horses are reluctant to drink.
Feeding Tips for Endurance Horses
Pre-Ride Nutrition: In the days leading up to a competition, focus on providing a diet rich in fibre and fats to build up energy reserves. Avoid large meals on the day of the ride to prevent digestive upset.
During-Ride Nutrition: Offer small amounts of high-fibre feeds or soaked hay during vet checks to maintain energy levels and encourage hydration. Electrolyte supplementation is crucial to prevent imbalances.
Post-Ride Recovery: After a ride, focus on rehydration and replenishing lost electrolytes. Provide easily digestible feeds that offer a balance of protein and carbohydrates to aid muscle recovery
Conclusion
Feeding an endurance horse is about providing sustained energy, maintaining hydration, and supporting recovery. A diet rich in high-quality forage, balanced concentrates, targeted supplements, and consistent hydration will ensure your horse remains in peak condition for endurance riding. By tailoring the diet to the specific demands of endurance events and the individual needs of your horse, you can help them achieve their best performance.
Hear from the brand ambassador– Georgina Vaughan’s Approach to Endurance Nutrition
Georgina, alongside competing for Endurance GB, she is also a full-time qualified equine vet. As a Pure Feed ambassador, Georgina champions the importance of natural, balanced diets to support the stamina and performance needed for endurance riding.
Georgina manages a team of five competition horses, alongside two youngsters, and their impressive results reflect the care and attention she puts into their preparation. “A huge amount of time and effort goes into preparing my horses to be the best they can be. Having bred or raised them from foals, I know them inside out, and I’m a big believer that nutrition plays a major role in our successes. They’ve grown up on Pure Feed, and this is what fuels them at rides!”
For her horses that maintain their weight easily, Georgina relies on Pure Balance and Micronized Linseed to provide essential nutrients without excess calories. On the other hand, she uses Condition Pellets to ensure her horses get the extra energy they need during ride weekends, helping to maintain condition over longer distances. After intense competitions, Georgina turns to Pure ReFuel, which provides the necessary nutrition for recovery, ensuring her horses bounce back quickly and are ready for the next challenge.
Georgina’s careful, natural approach to feeding shows that with the right diet, endurance horses can perform at their best!
What we Recommend for Endurance Horses
Made in the UK
We are proud to say that all of our feeds are produced here in the UK
FREE Shipping
We offer FREE SHIPPING for all orders in the UK with 15 bags and over*
Sustainable
We are dedicated to playing our part in making the world more sustainable
100% Natural
We use high-quality ingredients and no unnecessary additives.
Thousands of people love our feeds
#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove
#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove
Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage
Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage
Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses
You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses
A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents
A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents
"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
☀️ August Bank Holiday Weekend Update ☀️
The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.
If it’s something urgent, please email info@purefeed.com 📧
Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦
That`s all from us and we hope you have a lovely bank holiday!
Let us know in the comments what you are doing with your horse on Monday ⬇️
#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday
☀️ August Bank Holiday Weekend Update ☀️
The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.
If it’s something urgent, please email info@purefeed.com 📧
Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦
That`s all from us and we hope you have a lovely bank holiday!
Let us know in the comments what you are doing with your horse on Monday ⬇️
#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday
🌟 Exciting News! 🌟
We are thrilled to welcome Maisie Allsop to the Pure Feed family as our newest Brand Ambassador @maisiemae.eq
At just 16 years old, Maisie has already made a significant impact in the world of show jumping. She’s ridden at the London International Horse Show, HOYS and was the National 148 Champ in 2024!
Now, Maisie is about to begin her journey into seniors, the Pure Feed team are excited to support her journey and look forward to the incredible achievements ahead.
Please join us in welcoming Maisie to the team! 🩵
#thepurefeedcompany #purefeed #allyoufeedislove #brandambassador #poweredbypurefeed
🌟 Exciting News! 🌟
We are thrilled to welcome Maisie Allsop to the Pure Feed family as our newest Brand Ambassador @maisiemae.eq
At just 16 years old, Maisie has already made a significant impact in the world of show jumping. She’s ridden at the London International Horse Show, HOYS and was the National 148 Champ in 2024!
Now, Maisie is about to begin her journey into seniors, the Pure Feed team are excited to support her journey and look forward to the incredible achievements ahead.
Please join us in welcoming Maisie to the team! 🩵
#thepurefeedcompany #purefeed #allyoufeedislove #brandambassador #poweredbypurefeed
#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️
Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵
To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseevents
Don’t panic, there’s still time to enter.
Good luck! 🍀
#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️
Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵
To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseevents
Don’t panic, there’s still time to enter.
Good luck! 🍀
🌱 Why do nutrient levels in grass change?
It’s not just about what you see, it’s what’s inside that counts!
Factors like sunlight, temperature, rainfall, and time of day all affect the sugar, protein, and fibre content in your field. That means your horse’s intake can vary hugely depending on the season or even the weather that week.
🐴 Spring and autumn = higher sugars
☀️ Summer = slower growth, lower fibre
🌧️ Wet conditions = faster growth, but diluted nutrients
Understanding these changes helps you balance your horse’s diet more accurately 💪
That’s why feeding a balancer is key, it tops up essential vitamins, minerals, and amino acids your horse might be missing. Our premium balancer is included in every mix, so your horse gets everything they need in one simple feed.
Not sure what’s right for your horse? Get a FREE personalised diet plan from our expert team of nutritionist via the link in bio 📲
#thepurefeedcompany #purefeed #equinenutrition
Have you noticed your grass affecting your horse`s energy or weight?👇
🌱 Why do nutrient levels in grass change?
It’s not just about what you see, it’s what’s inside that counts!
Factors like sunlight, temperature, rainfall, and time of day all affect the sugar, protein, and fibre content in your field. That means your horse’s intake can vary hugely depending on the season or even the weather that week.
🐴 Spring and autumn = higher sugars
☀️ Summer = slower growth, lower fibre
🌧️ Wet conditions = faster growth, but diluted nutrients
Understanding these changes helps you balance your horse’s diet more accurately 💪
That’s why feeding a balancer is key, it tops up essential vitamins, minerals, and amino acids your horse might be missing. Our premium balancer is included in every mix, so your horse gets everything they need in one simple feed.
Not sure what’s right for your horse? Get a FREE personalised diet plan from our expert team of nutritionist via the link in bio 📲
#thepurefeedcompany #purefeed #equinenutrition
Have you noticed your grass affecting your horse`s energy or weight?👇
The team are having a great time in the sun at @horse_event5 Broadway ODE ☀️
Ruth and Liv are on hand to provide feed advice, answer any questions you may have and to give out complimentary samples of ReFuel, our recovery and rehydration mash 🍒
You can find them next to the showjumping 📍
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #horseevents
The team are having a great time in the sun at @horse_event5 Broadway ODE ☀️
Ruth and Liv are on hand to provide feed advice, answer any questions you may have and to give out complimentary samples of ReFuel, our recovery and rehydration mash 🍒
You can find them next to the showjumping 📍
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #horseevents
Struggling with weight gain, poor condition, or fussy eating? 🤔
Stop wasting time (and money) guessing what your horse needs. Fill out our FREE diet plan form and get a tailored feeding plan from our expert nutritionists - so you can see real results, faster.
Click the link in our bio or head on over to the Pure Feed website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 - @blossett_pr @lily.equestrian
Struggling with weight gain, poor condition, or fussy eating? 🤔
Stop wasting time (and money) guessing what your horse needs. Fill out our FREE diet plan form and get a tailored feeding plan from our expert nutritionists - so you can see real results, faster.
Click the link in our bio or head on over to the Pure Feed website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 - @blossett_pr @lily.equestrian
🌱 Looks can be deceiving…
During UK heatwaves, your horse’s grazing might look green and healthy, but at the cellular level, it’s a very different story and it could be putting their health at risk.
☀️ What happens in a heatwave?
- Grass stops growing, so sugars (NSCs) build up, especially in the afternoon.
- This can push sugar + starch levels well above 15%, increasing laminitis risk.
- Meanwhile, essential nutrients drop.
🔍 The hidden problem:
- Minerals: Magnesium, zinc, copper & selenium decline.
- Vitamin E & Omega-3s: Sensitive to heat stress, especially in horses in work or with metabolic issues.
- Protein: Quality falls, affecting topline, repair & hooves.
- Fibre: Less digestible, so energy extraction drops.
💡 Why it matters:
Your horse may be over-consuming sugars while missing vital nutrients, leading to:
❌ Hoof & coat issues
❌ Poor muscle tone
❌ Behaviour changes
❌ Higher laminitis risk
✅ Pure Balance provides the missing link. A concentrated source of vitamins, minerals, amino acids, and digestive support with no added sugar or starch. It’s also included in every mix in the Pure Feed range, so you can be confident your horse’s diet is always balanced, no matter the grass quality. Whether your horse is on full turnout or restricted grazing, adding a balancer is essential in periods of forage imbalance, like heatwaves, drought, or spring flushes.
📋 Want to know exactly what your horse needs right now? Fill in our free diet plan form and get personalised advice from our expert nutritionists (link in bio)
#purefeed #equinenutrition #thepurefeedcompany
🌱 Looks can be deceiving…
During UK heatwaves, your horse’s grazing might look green and healthy, but at the cellular level, it’s a very different story and it could be putting their health at risk.
☀️ What happens in a heatwave?
- Grass stops growing, so sugars (NSCs) build up, especially in the afternoon.
- This can push sugar + starch levels well above 15%, increasing laminitis risk.
- Meanwhile, essential nutrients drop.
🔍 The hidden problem:
- Minerals: Magnesium, zinc, copper & selenium decline.
- Vitamin E & Omega-3s: Sensitive to heat stress, especially in horses in work or with metabolic issues.
- Protein: Quality falls, affecting topline, repair & hooves.
- Fibre: Less digestible, so energy extraction drops.
💡 Why it matters:
Your horse may be over-consuming sugars while missing vital nutrients, leading to:
❌ Hoof & coat issues
❌ Poor muscle tone
❌ Behaviour changes
❌ Higher laminitis risk
✅ Pure Balance provides the missing link. A concentrated source of vitamins, minerals, amino acids, and digestive support with no added sugar or starch. It’s also included in every mix in the Pure Feed range, so you can be confident your horse’s diet is always balanced, no matter the grass quality. Whether your horse is on full turnout or restricted grazing, adding a balancer is essential in periods of forage imbalance, like heatwaves, drought, or spring flushes.
📋 Want to know exactly what your horse needs right now? Fill in our free diet plan form and get personalised advice from our expert nutritionists (link in bio)
#purefeed #equinenutrition #thepurefeedcompany
We were delighted to catch up with @equiellis at the National Pony Society Summer Championships with her boys, Nico & Dandy 🩵
ReFuel is the perfect choice for native ponies as it is low in sugar and starch, making it suitable for horses and ponies with metabolic conditions such as EMS, laminitis, PPID & equine gastric ulcer syndrome.
For more information have a look at our website! 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
We were delighted to catch up with @equiellis at the National Pony Society Summer Championships with her boys, Nico & Dandy 🩵
ReFuel is the perfect choice for native ponies as it is low in sugar and starch, making it suitable for horses and ponies with metabolic conditions such as EMS, laminitis, PPID & equine gastric ulcer syndrome.
For more information have a look at our website! 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
What people say about Pure Feed
