FEED ADVICE – DISCIPLINES
Feeding Endurance Horses: The Ultimate Guide
Feeding endurance horses requires careful consideration of their unique nutritional needs. Endurance riding is a demanding equestrian discipline that tests a horse’s stamina, fitness, and metabolic efficiency over long distances, often covering 50 to 100 miles in a single day. To succeed in this sport, endurance horses must have a diet that provides sustained energy, supports recovery, and maintains overall health and well-being. In this guide, we will explore the best practices for feeding endurance horses, ensuring they have the fuel they need to perform at their best.
What is Endurance Riding?

Endurance riding is a long-distance competitive sport where horse and rider teams traverse varying terrains, often over natural trails, for extended periods.

The primary focus is on the horse’s ability to maintain a steady pace while covering significant distances, with an emphasis on the horse’s fitness, metabolic health, and soundness.

The sport includes mandatory vet checks throughout the course to ensure the horse remains in good condition.

Successful endurance horses must combine excellent cardiovascular fitness with strong mental resilience, supported by an optimised diet.
Understanding the Nutritional Needs of Endurance Horses
Endurance horses have distinct nutritional requirements driven by the prolonged and intense nature of the sport. Their diet must provide:


Metabolic Requirements of Endurance Horses
Endurance horses have heightened metabolic needs due to the extended duration of their work. Their diet must be rich in:
Fibre: The cornerstone of an endurance horse’s diet, fibre from hay and forage provides slow-release energy and supports digestive health.
Fats: Offer a concentrated and efficient source of slow-release energy, crucial for maintaining stamina over long distances.
Electrolytes: Essential for maintaining hydration and preventing electrolyte imbalances during prolonged exercise.
Key Components of an Endurance Horse’s Diet
Forage
High-Quality Hay: Forage should be the foundation of the diet, providing a continuous source of energy and promoting digestive health. Good-quality hay such as timothy or meadow hay is ideal, offering a balance of fibre and nutrients.
Pasture: Access to fresh grass can help maintain natural fibre intake and provide additional hydration, although it should be supplemented with hay to ensure consistency in nutrient intake.
Concentrate
High-Fibre Feeds: Feeds designed for endurance should be high in fibre and low in starch, promoting slow-release energy. Avoid high-grain feeds that can cause spikes in energy and increase the risk of metabolic disorders.
Balancers: Feed balancers provide essential vitamins, minerals, and amino acids without adding excessive calories, ensuring the horse receives all necessary nutrients for long-distance work.


Fat Sources
Oils: Soya, linseed, and coconut oils are excellent sources of fats that provide a concentrated energy source, helping to sustain performance over long distances.
Rice Bran: A high-fat feed additive that also offers protein and fibre, making it ideal for maintaining energy levels without causing excitability.
Full-Fat Soya: Combines fat and protein to support both energy needs and muscle maintenance.
Protein Sources
Alfalfa: A high-quality source of protein and fibre, supporting muscle health and endurance.
Soybean Meal: Rich in essential amino acids, helping to maintain muscle mass and aid recovery after long rides.
Linseed: Provides both protein and omega-3 fatty acids, supporting muscle recovery and overall health.
Supplements
Joint Support: Supplements containing glucosamine, chondroitin, and MSM can help support joint health, reducing the risk of wear and tear over long distances.
Electrolytes: Electrolytes: Replenishing electrolytes lost through sweat is crucial for maintaining hydration and preventing muscle cramps. Electrolyte supplements should be administered before, during, and after rides
Digestive Aids: Probiotics and prebiotics can help maintain gut health, reducing the risk of colic and other digestive issues during and after competition
Hydration
Fresh, Clean Water: Constant access to water is essential, particularly during rides. Offering water regularly throughout the ride and at vet checks helps prevent dehydration.
Wet Feeds and Soaked Forage: Feeding wet feeds or soaked hay can help increase water intake, particularly important during hot weather or when horses are reluctant to drink.


Feeding Tips for Endurance Horses
Pre-Ride Nutrition: In the days leading up to a competition, focus on providing a diet rich in fibre and fats to build up energy reserves. Avoid large meals on the day of the ride to prevent digestive upset.
During-Ride Nutrition: Offer small amounts of high-fibre feeds or soaked hay during vet checks to maintain energy levels and encourage hydration. Electrolyte supplementation is crucial to prevent imbalances.
Post-Ride Recovery: After a ride, focus on rehydration and replenishing lost electrolytes. Provide easily digestible feeds that offer a balance of protein and carbohydrates to aid muscle recovery
Conclusion
Feeding an endurance horse is about providing sustained energy, maintaining hydration, and supporting recovery. A diet rich in high-quality forage, balanced concentrates, targeted supplements, and consistent hydration will ensure your horse remains in peak condition for endurance riding. By tailoring the diet to the specific demands of endurance events and the individual needs of your horse, you can help them achieve their best performance.
Hear from the brand ambassador– Georgina Vaughan’s Approach to Endurance Nutrition
Georgina, alongside competing for Endurance GB, she is also a full-time qualified equine vet. As a Pure Feed ambassador, Georgina champions the importance of natural, balanced diets to support the stamina and performance needed for endurance riding.
Georgina manages a team of five competition horses, alongside two youngsters, and their impressive results reflect the care and attention she puts into their preparation. “A huge amount of time and effort goes into preparing my horses to be the best they can be. Having bred or raised them from foals, I know them inside out, and I’m a big believer that nutrition plays a major role in our successes. They’ve grown up on Pure Feed, and this is what fuels them at rides!”
For her horses that maintain their weight easily, Georgina relies on Pure Balance and Micronized Linseed to provide essential nutrients without excess calories. On the other hand, she uses Condition Pellets to ensure her horses get the extra energy they need during ride weekends, helping to maintain condition over longer distances. After intense competitions, Georgina turns to Pure ReFuel, which provides the necessary nutrition for recovery, ensuring her horses bounce back quickly and are ready for the next challenge.
Georgina’s careful, natural approach to feeding shows that with the right diet, endurance horses can perform at their best!

What we Recommend for Endurance Horses
Made in the UK
We are proud to say that all of our feeds are produced here in the UK
FREE Shipping
We offer FREE SHIPPING for all orders in the UK with 15 bags and over*
Sustainable
We are dedicated to playing our part in making the world more sustainable
100% Natural
We use high-quality ingredients and no unnecessary additives.
Thousands of people love our feeds
Working or Performance, that is the question 🪶
We`re hoping to make it easier for you to decide the right feed for you with this table.
Still a little confused? No problem.
Let`s make sure you are picking the right feed specifically for your horse`s needs. We have personalised diet plans with feeding advice and recommendations for free.
🔗 Just click the link in our bio and fill one out today 🩵
Do you feed working or performance? - let us know in the comments!
#thepurefeedcompany #purefeed #pureworking #pureperformance

Working or Performance, that is the question 🪶
We`re hoping to make it easier for you to decide the right feed for you with this table.
Still a little confused? No problem.
Let`s make sure you are picking the right feed specifically for your horse`s needs. We have personalised diet plans with feeding advice and recommendations for free.
🔗 Just click the link in our bio and fill one out today 🩵
Do you feed working or performance? - let us know in the comments!
#thepurefeedcompany #purefeed #pureworking #pureperformance
Meet Pure Feed brand ambassador, Georgina also known as @cefn_duendurancehorses 👋
International endurance rider, equine vet, and passionate breeder and trainer of her own horses - Georgina does it all. For the past 13 years, she’s trusted Pure Feed to keep her horses looking great and performing at their best 🩵
Want to follow her journey? Head over to her Instagram or Facebook to see more behind the scenes 🐎
Got an endurance horse and looking for feeding advice? Our nutrition team is here to help 🙌Reach out to us directly or fill in a free personalised diet plan today that can be found on our website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #endurancehorse #endurancehorses #endurancehorsetraining

Meet Pure Feed brand ambassador, Georgina also known as @cefn_duendurancehorses 👋
International endurance rider, equine vet, and passionate breeder and trainer of her own horses - Georgina does it all. For the past 13 years, she’s trusted Pure Feed to keep her horses looking great and performing at their best 🩵
Want to follow her journey? Head over to her Instagram or Facebook to see more behind the scenes 🐎
Got an endurance horse and looking for feeding advice? Our nutrition team is here to help 🙌Reach out to us directly or fill in a free personalised diet plan today that can be found on our website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #endurancehorse #endurancehorses #endurancehorsetraining
Did you know the Pure Feed range has …
🚫 No Alfalfa
🚫 No mould inhibitors
🚫 No molasses
🚫 No whole grain cereals (excluding performance where we use bruised oats)
🚫 No nutritionally improved straw
🚫 No Soya in any of the mixes
And the range (excluding performance) is suitable for horses with
✅ PPID
✅ Laminitis
✅ EMS
✅ Equine gastric ulcer syndrome
Want to get started? You can receive a tailored diet plan made for your horse by filling out a quick form that can be found on our website. And it’s free!
#purefeed #poweredbypurefeed #thepurefeedcompany #equinenutrition
🎥 @lily.equestrian @blossett_pr

Did you know the Pure Feed range has …
🚫 No Alfalfa
🚫 No mould inhibitors
🚫 No molasses
🚫 No whole grain cereals (excluding performance where we use bruised oats)
🚫 No nutritionally improved straw
🚫 No Soya in any of the mixes
And the range (excluding performance) is suitable for horses with
✅ PPID
✅ Laminitis
✅ EMS
✅ Equine gastric ulcer syndrome
Want to get started? You can receive a tailored diet plan made for your horse by filling out a quick form that can be found on our website. And it’s free!
#purefeed #poweredbypurefeed #thepurefeedcompany #equinenutrition
🎥 @lily.equestrian @blossett_pr
All Pure feeds are built on the same high-fibre, fully balanced base, which makes switching between them is simple, safe, and stress-free.
Whether your horse is in light work or gearing up for competition, you can adapt their diet without disrupting their digestion.
✅ Same base formulation - No need to slowly mix one into another over two weeks.
⚡ Targeted energy options
🔁 Quick, easy changes
From Pure Balance to Pure Performance, fuel the right type of energy at the right time.
📅 Got summer shows or camp coming up? Drop us a message, we’ll help you find the right feed for your horse or fill out a FREE personalised diet plan available on the Pure Feed website.
#PureFeed #thepurefeedcompany #equinenutrition

All Pure feeds are built on the same high-fibre, fully balanced base, which makes switching between them is simple, safe, and stress-free.
Whether your horse is in light work or gearing up for competition, you can adapt their diet without disrupting their digestion.
✅ Same base formulation - No need to slowly mix one into another over two weeks.
⚡ Targeted energy options
🔁 Quick, easy changes
From Pure Balance to Pure Performance, fuel the right type of energy at the right time.
📅 Got summer shows or camp coming up? Drop us a message, we’ll help you find the right feed for your horse or fill out a FREE personalised diet plan available on the Pure Feed website.
#PureFeed #thepurefeedcompany #equinenutrition
🚨 GIVEAWAY ALERT 🚨
We’re proud to be supporting @Ponytalesdorset for their Annual Charity Day on 10th August 2025 at Kingston Maurward Equestrian, Dorchester (DT2 8PY), raising money for @horsecharity
To celebrate, we’re teaming up with Pony Tales to give one lucky winner and their horse a place at the event as well as Pure Feed merchandise and a feed voucher - a prize bundle worth over £300!
The prize includes:
➡️ A place for you and your own horse at the Charity Day
➡️ Two ridden lessons of your choice: flatwork, jumping or pole work
➡️ Welcome breakfast, lunch bag, afternoon cakes and light refreshments
➡️ A Le Mieux goodie bag and Pony Tales rosette
➡️ Entry into a prize draw to win a Le Mieux bundle worth £150
➡️ Access to an auction with fantastic prizes
➡️ A Pure Feed bundle: saddle pad, polo top, baseball cap and a £30 feed voucher
Weighbridge sessions from Pure Feed will also be available on the day
Friends, family and supporters are welcome to attend. Food and drink will be available to purchase on site.
To enter:
Follow @thepurefeedcompany and @ponytalesdorset
Like this post
Tag three friends in the comments
Entries close 31st July 2025. The winner will be picked at random on the 1st August 2025.
UK only. No cash alternative available. Please only enter if you are available to attend on 10th August and can bring your own horse.
This giveaway is in no way sponsored, endorsed or administered by Instagram or Facebook.
Good luck! 🍀
#thepurefeedcompany #ponytalesdorset #giveaway #equinegiveaway #purefeed

🚨 GIVEAWAY ALERT 🚨
We’re proud to be supporting @Ponytalesdorset for their Annual Charity Day on 10th August 2025 at Kingston Maurward Equestrian, Dorchester (DT2 8PY), raising money for @horsecharity
To celebrate, we’re teaming up with Pony Tales to give one lucky winner and their horse a place at the event as well as Pure Feed merchandise and a feed voucher - a prize bundle worth over £300!
The prize includes:
➡️ A place for you and your own horse at the Charity Day
➡️ Two ridden lessons of your choice: flatwork, jumping or pole work
➡️ Welcome breakfast, lunch bag, afternoon cakes and light refreshments
➡️ A Le Mieux goodie bag and Pony Tales rosette
➡️ Entry into a prize draw to win a Le Mieux bundle worth £150
➡️ Access to an auction with fantastic prizes
➡️ A Pure Feed bundle: saddle pad, polo top, baseball cap and a £30 feed voucher
Weighbridge sessions from Pure Feed will also be available on the day
Friends, family and supporters are welcome to attend. Food and drink will be available to purchase on site.
To enter:
Follow @thepurefeedcompany and @ponytalesdorset
Like this post
Tag three friends in the comments
Entries close 31st July 2025. The winner will be picked at random on the 1st August 2025.
UK only. No cash alternative available. Please only enter if you are available to attend on 10th August and can bring your own horse.
This giveaway is in no way sponsored, endorsed or administered by Instagram or Facebook.
Good luck! 🍀
#thepurefeedcompany #ponytalesdorset #giveaway #equinegiveaway #purefeed
Which mash is right for your horse - Meadow Mash or Refuel?
If you’re unsure, you’re not alone. We often get asked: which should I use when?
The short answer? They’re two very different tools, and here’s why it matters.
🥕 Pure Meadow Mash is a high-fibre, low-calorie hay replacer.
It’s ideal for:
➡️ Horses with poor dentition
➡️ Good doers on soaked hay
➡️ Managing hydration in hot weather
➡️ Adding bulk to a balancer-only diet
It’s packed with soaked fibre sources to support gut health and keep horses chewing – but it’s not designed to give energy, replace lost electrolytes or aid recovery.
⚡ Pure Refuel, on the other hand, is a post-exercise recovery mash.
It contains:
🍒 Digestible energy to replenish glycogen stores
🍒 Electrolytes to replace what’s lost in sweat
🍒 Added protein for muscle repair
🍒 A gut balancer and vitamins to support recovery
It’s designed for horses working hard such as those eventing, showjumping, or travelling long distances - who need fast, targeted nutritional support.
➡️ Using the wrong mash can mean you’re missing out on key benefits, or unintentionally feeding calories your horse doesn’t need.
🧪 If you’re not sure which suits your horse best, let’s take out the guesswork.
Let`s chat 💬 Reach out to the Pure Feed team and we can give you some advice to clear away any confusion. Alternatively, fill out a FREE personalised diet plan form (link in bio)
#thepurefeedcompany #purefeed #heatwave #equine #purerefuel #puremeadowmash

Which mash is right for your horse - Meadow Mash or Refuel?
If you’re unsure, you’re not alone. We often get asked: which should I use when?
The short answer? They’re two very different tools, and here’s why it matters.
🥕 Pure Meadow Mash is a high-fibre, low-calorie hay replacer.
It’s ideal for:
➡️ Horses with poor dentition
➡️ Good doers on soaked hay
➡️ Managing hydration in hot weather
➡️ Adding bulk to a balancer-only diet
It’s packed with soaked fibre sources to support gut health and keep horses chewing – but it’s not designed to give energy, replace lost electrolytes or aid recovery.
⚡ Pure Refuel, on the other hand, is a post-exercise recovery mash.
It contains:
🍒 Digestible energy to replenish glycogen stores
🍒 Electrolytes to replace what’s lost in sweat
🍒 Added protein for muscle repair
🍒 A gut balancer and vitamins to support recovery
It’s designed for horses working hard such as those eventing, showjumping, or travelling long distances - who need fast, targeted nutritional support.
➡️ Using the wrong mash can mean you’re missing out on key benefits, or unintentionally feeding calories your horse doesn’t need.
🧪 If you’re not sure which suits your horse best, let’s take out the guesswork.
Let`s chat 💬 Reach out to the Pure Feed team and we can give you some advice to clear away any confusion. Alternatively, fill out a FREE personalised diet plan form (link in bio)
#thepurefeedcompany #purefeed #heatwave #equine #purerefuel #puremeadowmash
Whether you’ve got a xc course to storm around or are going for a leg stretch around the village - the Pure Feed range has something for your horse 🐴
Our range suits good doers, poor doers, breeding stock and veterans! Not to mention horses with metabolic conditions like EMS, equine gastric ulcer syndrome, PPID and more.
If this sounds like what you’re looking for, the first step is a personalised diet plan - available on the Pure Feed website 💻
You fill in a few details about your horse and our team will email you a report, tailored to your horse and their needs - it’s as simple as that! 🩵
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 @joelsebhart @ruthpotterpr

Whether you’ve got a xc course to storm around or are going for a leg stretch around the village - the Pure Feed range has something for your horse 🐴
Our range suits good doers, poor doers, breeding stock and veterans! Not to mention horses with metabolic conditions like EMS, equine gastric ulcer syndrome, PPID and more.
If this sounds like what you’re looking for, the first step is a personalised diet plan - available on the Pure Feed website 💻
You fill in a few details about your horse and our team will email you a report, tailored to your horse and their needs - it’s as simple as that! 🩵
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 @joelsebhart @ruthpotterpr
We are exciting to be heading back to @horse_event5 in August for not one, not two but THREE events!
⭐️ Broadway ODE
⭐️ Calmsden ODE
⭐️ Bengrove ODE
The Pure Feed team will be on site to answer your questions and to hand out free samples of our recovery & rehydration mash ➡️ ReFuel!
Don’t forget to enter our competition! 🏆
Post a picture of your horse eating refuel at horse events, tag us and use the hashtags #purefeedhorseevents #refuelwithpurefeed to be in for the chance to win a bundle worth up to £200 which includes a money can’t buy Pure saddle pad!! 🩵
The winner will be drawn at the end of the season.
Hope to see you there 👋
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #refuel #horse #purerefuel

We are exciting to be heading back to @horse_event5 in August for not one, not two but THREE events!
⭐️ Broadway ODE
⭐️ Calmsden ODE
⭐️ Bengrove ODE
The Pure Feed team will be on site to answer your questions and to hand out free samples of our recovery & rehydration mash ➡️ ReFuel!
Don’t forget to enter our competition! 🏆
Post a picture of your horse eating refuel at horse events, tag us and use the hashtags #purefeedhorseevents #refuelwithpurefeed to be in for the chance to win a bundle worth up to £200 which includes a money can’t buy Pure saddle pad!! 🩵
The winner will be drawn at the end of the season.
Hope to see you there 👋
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #refuel #horse #purerefuel
We were delighted to receive this comment from Debbie about her super cob who is fed on Pure Working💪
"Having a cob who needs energy but no fizz and nothing to put weight on, Pure Feed Working has been a game changer. He’s been on it about 3 years now, wouldn’t change it for anything" - Debbie Pickford
Thank you Debbie for taking the time to send this to us, we love hearing and seeing #poweredbypurefeed horses & ponies 🩵
Loving Pure Feed? ➡️ We want to hear your Pure Feed success stories too! Let us know what you’re feeding, send us a picture - especially those satisfying before and after shots.
Want to get started on your Pure Feed journey? You can do a diet plan free of charge for your horse and then we will email you a detailed report with feeding advice/recommendations ➡️ Link in bio
#thepurefeedcompany #purefeed #purefeedtestimonial #equinenutrition #nutrition #pureworking

We were delighted to receive this comment from Debbie about her super cob who is fed on Pure Working💪
"Having a cob who needs energy but no fizz and nothing to put weight on, Pure Feed Working has been a game changer. He’s been on it about 3 years now, wouldn’t change it for anything" - Debbie Pickford
Thank you Debbie for taking the time to send this to us, we love hearing and seeing #poweredbypurefeed horses & ponies 🩵
Loving Pure Feed? ➡️ We want to hear your Pure Feed success stories too! Let us know what you’re feeding, send us a picture - especially those satisfying before and after shots.
Want to get started on your Pure Feed journey? You can do a diet plan free of charge for your horse and then we will email you a detailed report with feeding advice/recommendations ➡️ Link in bio
#thepurefeedcompany #purefeed #purefeedtestimonial #equinenutrition #nutrition #pureworking
Not sure how to feed a horse with PPID (Cushing’s)? Here’s why Pure Feed is a safe choice.
All feeds in the Pure Feed range, except Pure Performance, are carefully formulated to support horses with Pituitary Pars Intermedia Dysfunction (PPID). This condition alters hormone regulation and increases the risk of insulin dysregulation and laminitis, so managing dietary sugar and starch becomes critical.
Our complete feeds are:
🔬 High in structural fibre to promote healthy digestion and maintain energy without relying on cereals.
❌ Free from molasses and cereal grains, significantly reducing non-structural carbohydrate (NSC) levels.
🧬 Low in sugar and starch, keeping total NSC well below recommended thresholds for horses with EMS or Cushing’s.
⚖️ Balanced with amino acids, vitamins, and minerals helping to support muscle, hoof quality and metabolic function, which often decline with age and PPID.
Each feed also includes a live yeast and prebiotic gut support package, helping to maximise fibre fermentation and nutrient uptake, both of which are especially important in ageing horses.
✅ Scientifically balanced
✅ Safe for PPID
✅ No need to add extras
For horses with PPID who need more condition or energy, we recommend options like Pure Veteran Mix, Pure Working, or Pure Condition Mix, depending on workload and body condition.
Want to know more? On our website you can find our feed advice section which covers feeding for different metabolic conditions including PPID, give it a read
#thepurefeedcompany #purefeed #ppid #cushings #cushingsdisease #equinenutrition

Not sure how to feed a horse with PPID (Cushing’s)? Here’s why Pure Feed is a safe choice.
All feeds in the Pure Feed range, except Pure Performance, are carefully formulated to support horses with Pituitary Pars Intermedia Dysfunction (PPID). This condition alters hormone regulation and increases the risk of insulin dysregulation and laminitis, so managing dietary sugar and starch becomes critical.
Our complete feeds are:
🔬 High in structural fibre to promote healthy digestion and maintain energy without relying on cereals.
❌ Free from molasses and cereal grains, significantly reducing non-structural carbohydrate (NSC) levels.
🧬 Low in sugar and starch, keeping total NSC well below recommended thresholds for horses with EMS or Cushing’s.
⚖️ Balanced with amino acids, vitamins, and minerals helping to support muscle, hoof quality and metabolic function, which often decline with age and PPID.
Each feed also includes a live yeast and prebiotic gut support package, helping to maximise fibre fermentation and nutrient uptake, both of which are especially important in ageing horses.
✅ Scientifically balanced
✅ Safe for PPID
✅ No need to add extras
For horses with PPID who need more condition or energy, we recommend options like Pure Veteran Mix, Pure Working, or Pure Condition Mix, depending on workload and body condition.
Want to know more? On our website you can find our feed advice section which covers feeding for different metabolic conditions including PPID, give it a read
#thepurefeedcompany #purefeed #ppid #cushings #cushingsdisease #equinenutrition
Because everyone needs some foal content on their feed 🥰
Pure Stud is for young stock, breeding horses and working stallions 🩷
Stud is low in sugar and starch, which helps to reduce the risk of digestive disturbances and developmental issues in young stock 💪
The main energy sources? Oil & unmolassed sugar beet to release energy gradually rather than in peaks ⚡️
Got a question? Leave it in the comments below and a member of the nutrition team will reply 💬
#purefeed #thepurefeedcompany #purefeedstud #foals #foal #youngstock
🎥 @blossett_pr @lily.equestrian

Because everyone needs some foal content on their feed 🥰
Pure Stud is for young stock, breeding horses and working stallions 🩷
Stud is low in sugar and starch, which helps to reduce the risk of digestive disturbances and developmental issues in young stock 💪
The main energy sources? Oil & unmolassed sugar beet to release energy gradually rather than in peaks ⚡️
Got a question? Leave it in the comments below and a member of the nutrition team will reply 💬
#purefeed #thepurefeedcompany #purefeedstud #foals #foal #youngstock
🎥 @blossett_pr @lily.equestrian
✨ Shiny coat = healthy horse ✨
A glossy coat isn’t just for show - it’s a great sign your horse is getting everything they need from their diet. When a horse’s feed provides the right balance of quality protein, vitamins, minerals, and omega-3s, it shows on the outside!
A dull or scurfy coat can be a clue that something’s missing, especially if they’re otherwise well-groomed. That’s why every Pure Feed product includes our premium balancer - so your horse gets all the essential nutrients they need 🤩
Has your horse got the Pure Feed shine? Post it on social media and tag us! We love to see your four legged friends thriving on Pure 🩵
#thepurefeedcompany #purefeed #purefeedcompany #equienutrition

✨ Shiny coat = healthy horse ✨
A glossy coat isn’t just for show - it’s a great sign your horse is getting everything they need from their diet. When a horse’s feed provides the right balance of quality protein, vitamins, minerals, and omega-3s, it shows on the outside!
A dull or scurfy coat can be a clue that something’s missing, especially if they’re otherwise well-groomed. That’s why every Pure Feed product includes our premium balancer - so your horse gets all the essential nutrients they need 🤩
Has your horse got the Pure Feed shine? Post it on social media and tag us! We love to see your four legged friends thriving on Pure 🩵
#thepurefeedcompany #purefeed #purefeedcompany #equienutrition
Meet Pure Performance ❤️
Pure Performance is our highest-energy complete feed, scientifically formulated for horses in intense work who need more readily available calories to support effort, recovery, and condition. It includes bruised oats for fast-release energy.
With bruised oats for fast-release energy ✅
But with no molasses, no soya, and no alfalfa ❌
It’s performance nutrition, done differently.
We’ve also boosted our gut support package including prebiotics and live yeast to help stabilise hindgut fermentation, improve fibre digestion, and buffer against the potential disruptions high-starch diets can cause. This is especially important for horses under stress, travelling, or competing, where gut balance can be easily compromised.
✔️ High-energy feed with bruised oats
✔️ Added digestive support
✔️ No molasses, soya, or alfalfa - ideal for those with intolerances
💻 Find your nearest stockist via our website
👇 Got questions? Drop them below - we’re here to help!
#PurePerformance #PureFeed #ThePureFeedCompany #PerformanceHorse #SportHorse #HorseNutrition

Meet Pure Performance ❤️
Pure Performance is our highest-energy complete feed, scientifically formulated for horses in intense work who need more readily available calories to support effort, recovery, and condition. It includes bruised oats for fast-release energy.
With bruised oats for fast-release energy ✅
But with no molasses, no soya, and no alfalfa ❌
It’s performance nutrition, done differently.
We’ve also boosted our gut support package including prebiotics and live yeast to help stabilise hindgut fermentation, improve fibre digestion, and buffer against the potential disruptions high-starch diets can cause. This is especially important for horses under stress, travelling, or competing, where gut balance can be easily compromised.
✔️ High-energy feed with bruised oats
✔️ Added digestive support
✔️ No molasses, soya, or alfalfa - ideal for those with intolerances
💻 Find your nearest stockist via our website
👇 Got questions? Drop them below - we’re here to help!
#PurePerformance #PureFeed #ThePureFeedCompany #PerformanceHorse #SportHorse #HorseNutrition
☀️ Summer feeding for veterans
As horses age, their nutritional needs change and summer brings its own challenges. For some, a balancer like Pure Balance is enough to top up essential nutrients. But others may need more support.
If your older horse struggles with weight, dentition, or appetite in the heat, Pure Veteran Mix or Pure Veteran Pellets could be the answer. Both are gentle on the gut, easy to chew, and packed with slow-release energy, quality protein and digestive support.
Whether your veteran just needs a top-up with Pure Balance or a more comprehensive feed to support weight, muscle and vitality, we’ve got a summer solution that works! 🩵
📲 Tap the link in our bio to fill out a FREE personalised diet plan
#thepurefeedcompany #purefeed #veteranhorse #equinenutrition

☀️ Summer feeding for veterans
As horses age, their nutritional needs change and summer brings its own challenges. For some, a balancer like Pure Balance is enough to top up essential nutrients. But others may need more support.
If your older horse struggles with weight, dentition, or appetite in the heat, Pure Veteran Mix or Pure Veteran Pellets could be the answer. Both are gentle on the gut, easy to chew, and packed with slow-release energy, quality protein and digestive support.
Whether your veteran just needs a top-up with Pure Balance or a more comprehensive feed to support weight, muscle and vitality, we’ve got a summer solution that works! 🩵
📲 Tap the link in our bio to fill out a FREE personalised diet plan
#thepurefeedcompany #purefeed #veteranhorse #equinenutrition
The sound of 💦 hydration 💦
With the warm weather in full swing ☀️, some horses may drink less, increasing the risk of dehydration. A soaked recovery mash is a great way to encourage fluid intake and support recovery.
Pure ReFuel is ideal for hot days: low sugar + starch, loaded with electrolytes, amino acids, and antioxidants 💧🍒 and safe for horses with metabolic conditions.
Tasty, easy to feed, and perfect for keeping your horse hydrated, especially after sweating, travel, or after hard work 🐴
Learn where you can purchase refuel on our stockist map on our website! 📍
#HeatwaveReady #PureReFuel #purefeed #thepurefeedcompany #recoverymash #rehydrationmash

The sound of 💦 hydration 💦
With the warm weather in full swing ☀️, some horses may drink less, increasing the risk of dehydration. A soaked recovery mash is a great way to encourage fluid intake and support recovery.
Pure ReFuel is ideal for hot days: low sugar + starch, loaded with electrolytes, amino acids, and antioxidants 💧🍒 and safe for horses with metabolic conditions.
Tasty, easy to feed, and perfect for keeping your horse hydrated, especially after sweating, travel, or after hard work 🐴
Learn where you can purchase refuel on our stockist map on our website! 📍
#HeatwaveReady #PureReFuel #purefeed #thepurefeedcompany #recoverymash #rehydrationmash
🌟 Welcome to the Pure Feed Family! 🌟
We`re thrilled to welcome LCP Animal Feed & Pet Supplies as our newest stockist! 🐴🎉
📍 Based in Alexandria, West Scotland, near Loch Lomond, LCP are now proudly stocking Pure Feed — making it even easier for local horse owners to feed the Pure way!
Pop in to see them or browse their website!
💬 Looking for your local stockist? Use our stockist map on our website to find one near you!
#ProudToStockPureFeed #ThePureFeedCompany #PureFeed #PureFeedCompany
@lcpanimalfeed

🌟 Welcome to the Pure Feed Family! 🌟
We`re thrilled to welcome LCP Animal Feed & Pet Supplies as our newest stockist! 🐴🎉
📍 Based in Alexandria, West Scotland, near Loch Lomond, LCP are now proudly stocking Pure Feed — making it even easier for local horse owners to feed the Pure way!
Pop in to see them or browse their website!
💬 Looking for your local stockist? Use our stockist map on our website to find one near you!
#ProudToStockPureFeed #ThePureFeedCompany #PureFeed #PureFeedCompany
@lcpanimalfeed
Do we need to say more?!☀️
The heat in the UK is intense at the moment, with highs of over 30 degrees, we feel hot and bothered, and so do our horses.
We need to support them in these temperatures and ensure they stay hydrated. That’s why ReFuel is perfect! With low sugar & starch, no molasses, no alfalfa - our recovery and rehydration mash is suitable for horses with metabolic conditions such as EMS, EGUS, Cushing’s (PPID) & laminitis.
Top Tip - make the mash nice and sloppy to encourage even more water intake 💦
ReFuel also is jam packed with electrolytes, restoring the essential minerals they lose through sweat.
To find your nearest retailer of ReFuel, head on over to our website to our stockist map 📍
#purefeed #allyoufeedislove #refuel #thepurefeedcompany #equinenutrition #purerefuel

Do we need to say more?!☀️
The heat in the UK is intense at the moment, with highs of over 30 degrees, we feel hot and bothered, and so do our horses.
We need to support them in these temperatures and ensure they stay hydrated. That’s why ReFuel is perfect! With low sugar & starch, no molasses, no alfalfa - our recovery and rehydration mash is suitable for horses with metabolic conditions such as EMS, EGUS, Cushing’s (PPID) & laminitis.
Top Tip - make the mash nice and sloppy to encourage even more water intake 💦
ReFuel also is jam packed with electrolytes, restoring the essential minerals they lose through sweat.
To find your nearest retailer of ReFuel, head on over to our website to our stockist map 📍
#purefeed #allyoufeedislove #refuel #thepurefeedcompany #equinenutrition #purerefuel
Meet Sophie 👋
@sophiehunt.dressage
Sophie is an international dressage rider competing at Junior level. She’s dedicated, passionate, and always striving to bring out the best in her horses.
One of her rising stars is Camilla, a talented mare who’s prone to ulcers. Finding the right nutrition for Camilla was key - and that’s where Pure Feed came in.
Sophie says Pure Fibre Balance has been the perfect fit: gentle on Camilla’s stomach, natural, and packed with the nutrition she needs to feel good and perform at her best.
We’re proud to support Sophie and Camilla on their journey ⭐️
Want to get started with Pure? Fill out a free personalised diet plan form on our website! You’ll then be emailed a detailed report all about your horse and how to meet their nutritional needs 🩵
#thepurefeedcompany #purefeed #personaliseddietplan #equiennutrition #poweredbypurefeed

Meet Sophie 👋
@sophiehunt.dressage
Sophie is an international dressage rider competing at Junior level. She’s dedicated, passionate, and always striving to bring out the best in her horses.
One of her rising stars is Camilla, a talented mare who’s prone to ulcers. Finding the right nutrition for Camilla was key - and that’s where Pure Feed came in.
Sophie says Pure Fibre Balance has been the perfect fit: gentle on Camilla’s stomach, natural, and packed with the nutrition she needs to feel good and perform at her best.
We’re proud to support Sophie and Camilla on their journey ⭐️
Want to get started with Pure? Fill out a free personalised diet plan form on our website! You’ll then be emailed a detailed report all about your horse and how to meet their nutritional needs 🩵
#thepurefeedcompany #purefeed #personaliseddietplan #equiennutrition #poweredbypurefeed