See our 500+ reviews on Trustpilot

My Account

Stockists

FAQs

Contact Us

01458 333 333

Support

Pure ReFuel

£26.55

Made in the UK

Pour la version française, cliquez ici

Voor de Nederlandse versie, klik hier 

ReFuel is formulated to support horses during post-exercise recovery, promoting muscle repair and rehydration. Packed with essential amino acids, electrolytes, and antioxidants, it helps replenish nutrients while being low in sugar and starch, making it ideal for horses with metabolic sensitivities…read more

Buy 1 - 28 pieces
£26.55
Total:
£26.55
Buy 29 - 47 pieces and save 7%
£26.55
£24.75
Total:
Buy 48+ pieces and save 11%
£26.55
£23.75
Total:
x

Each bag contains

  • The top 3 limiting amino acids for muscle support
  • Electrolytes to replenish lost minerals
  • High levels of antioxidants to combat oxidative stress
  • Pre and probiotics to support the digestive system
  • Cherry flavouring to tempt fussy eaters
Description

ReFuel is the ultimate solution for your horse's post-exercise recovery, packed with essential nutrients to support optimal recovery in just a small serving. Formulated with a careful balance of top limiting amino acids, antioxidants, and electrolytes, it helps to replenish what your horse loses during exercise, ensuring they recover faster and are ready for their next session. The inclusion of lysine, threonine, and methionine - key amino acids necessary for muscle repair - ensures effective muscle rebuilding, aiding in quicker recovery after strenuous activity.

In addition to muscle support, ReFuel is rich in antioxidants like vitamin C, vitamin E, and selenium, which help combat the oxidative stress caused by intense exercise, promoting overall health. Electrolytes like sodium, potassium, chloride, and magnesium are also included to restore balance after sweating, preventing dehydration and reducing the risk of cramps and muscle stiffness. These electrolytes support muscle function and fluid absorption, helping to rehydrate your horse effectively.

ReFuel’s low sugar and starch content ensures it is safe for horses with metabolic issues like ulcers and laminitis. The inclusion of prebiotics and probiotics supports the gut by stabilising the microbiome, reducing the risk of digestive issues caused by stress or exertion. By feeding ReFuel, you can encourage you horse to drink, supporting hydration during recovery, while its irresistible cherry flavour ensures your horse enjoys every bite. ReFuel provides all of this goodness in a convenient, quick-to-prepare mash that maximises recovery in a small, easy-to-feed serving.

Feeding Rate:

ReFuel is fed in 500g servings and is soaked 1 part feed 2 parts water.

Supplied in 15kg bags.

Nutritional Analysis
Digestible Energy9MJ/kgBlueberry100mg/kg
Protein13%Vistacell6,800 mg/kg
Oil3.6%Saccharmyces Cerevisiae85,000,000,000 CFU /kg
Fibre20%Copper100 mg/kg
Starch4.5%Manganese100mg/kg
Naturally occurring sugar4.7%Zinc150mg/kg
Calcium0.63%Selenium0.4mg/kg
Phosphorus0.32%Biotin0.03mg/kg
Magnesium8.7g/kgSalt2.53%
Vitamin E1,000 iu/kgLysine0.48%
Vitamin C1,800 mg/kgMethionine0.16%
Naturally Occuring Iron225mg/kgThreonine0.3%
Ingredients
  • Grass nuts
  • Oatfeed pellets
  • Unmolassed sugarbeet
  • Vitamins and minerals
  • Electrolytes
  • Blueberry
  • Linseed expeller
  • Dark distillers grains
  • Salt
  • Micronized linseed
  • Wheatfeed

Additives: Gut Flora stabilisers: Saccharomyces cerevisiae MUCL 39885 (4b1710) 25 billion CFU/ kg. Binders, anti-caking agents and coagulants: Lignosulphate E565 as an aid to pelleting. Potassium chloride, calcium gluconate, magnesium chelate of glycine hydrate, dextrose, blueberry powder, propylene glycol.

Free from:

  • Molasses
  • Wholegrain cereals
  • Alfalfa
  • Nutritionally improved straw (NIS)
  • Soya

A complementary feed for horses. For equine use only, do not feed to sheep.

Shipping

Delivery to Mainland UK is free for orders of 15 bags and over (except in some postal areas). There is a delivery charge for orders less than 15 bags. This will be applied automatically at the checkout. Some postal areas are subject to an additional delivery surcharge. Any surcharge will appear in your shopping cart prior to checkout. For all other destinations please contact the office on 01458 333 333.

LOVED BY MANY

Boost Recovery, Fuel Performance.

Following exercise, muscle tissue undergoes stress and micro-damage, depleting vital amino acids, electrolytes, and fluids. ReFuel provides a concentrated source of these key nutrients, including the top three limiting amino acids, electrolytes for rehydration, and antioxidants to combat oxidative stress. ReFuel helps your horse bounce back quicker and reduces the risk of muscle stiffness or dehydration.

Naturally Sourced, Planet-Friendly Feeding

At the Pure Feed Company, sustainability and natural, clean feeding go hand in hand. Our feeds are made with high-quality, wholesome ingredients, free from artificial additives, to support your horse, naturally. We prioritise responsibly sourced materials and eco-friendly packaging, ensuring our products are as kind to the planet as they are to your horse.

Every Bag, Every Batch - Guaranteed Quality

We are proud to be both NOPS and UFAS certified, ensuring the highest standards of quality and safety in our products. The BETA NOPS (Naturally Occurring Prohibited Substances) certification guarantees that our feeds are carefully formulated and tested to minimise the risk of contamination, making them suitable for competition horses. Our UFAS (Universal Feed Assurance Scheme) certification means that we follow strict manufacturing processes, ensuring full traceability and consistency in every bag. These accreditations reflect our commitment to providing reliable nutrition that horse owners can trust. 

What people say 

 

A much easier way of feeding
We bought a bag the day after I received the diet plan after she completely refused to eat her previous feed anymore and was practically starving herself. I have been slowly increasing the amount of the pure easy I've been ...
Read More
Cerys
We bought a bag the day after I received the diet plan after she completely refused to eat her previous feed anymore and was practically starving herself. I have been slowly increasing the amount of the pure easy I've been giving her and so far she's loving it! It's a much easier way of feeding, very impressed!
A much easier way of feeding
Cerys
Loving Pure Feed and his tummy is too!
Herbert has been on the Pure condition pellets for a week now and is loving it. His tummy is too, as no faecal water at all - rear end lovely and clean. I'm ordering a pure linseed with my next ...
Read More
Sue
Herbert has been on the Pure condition pellets for a week now and is loving it. His tummy is too, as no faecal water at all - rear end lovely and clean. I'm ordering a pure linseed with my next order. He's having some time off to get some weight on and is out on some grass in the middle of the tracks during the day. Thanks so much Pure Feed!
Loving Pure Feed and his tummy is too!
Sue
A huge improvement in her temperament and skin!
Bonnie is doing amazing on it! I started using it around 3 weeks ago and already there is a huge improvement in her temperament and skin! She still has enough energy for hacking 4 days a week and hunting every weekend too!
Sabrina
Bonnie is doing amazing on it! I started using it around 3 weeks ago and already there is a huge improvement in her temperament and skin! She still has enough energy for hacking 4 days a week and hunting every weekend too!
A huge improvement in her temperament and skin!
Sabrina
My pony has never looked or moved better!
I have been using your feed for 3 years now and I can say that my 25 year old pony has never looked or moved better. He really struggles with the winter so we have him your micronised linseed alongside his pure ...
Read More
Polly
I have been using your feed for 3 years now and I can say that my 25 year old pony has never looked or moved better. He really struggles with the winter so we have him your micronised linseed alongside his pure veteran and his coat and weight maintenance was superb. With the two new ponies we have started to transition them over to the feeds recommended in the diet plan and they seem very happy. It is so reassuring to know that the ponies are getting everything that they need from your feed. So thank you and for all of your advice and knowledge.
My pony has never looked or moved better!
Polly
All look marvellous!
Everything marvellous they are all doing great. Just like it even better when your feed is on offer the gang are looking great with lovely shiny coats
Joyce Simpson
Everything marvellous they are all doing great. Just like it even better when your feed is on offer the gang are looking great with lovely shiny coats
All look marvellous!
Joyce Simpson
I can see a huge difference and improvement
I can see a huge difference and improvement, body and muscle are looking so much better, nearly too good, and I have noticed he's not hungry all the time as before and eats a bit less hay so saving on ...
Read More
Sophie Ferragut
I can see a huge difference and improvement, body and muscle are looking so much better, nearly too good, and I have noticed he's not hungry all the time as before and eats a bit less hay so saving on money al around. Loving your product!
I can see a huge difference and improvement
Sophie Ferragut
A brilliant system
Absolutely over the moon with it, a brilliant system and perfect for my good doer 10000/10 love it and won't be swapping
Aletheia Gardiner
Absolutely over the moon with it, a brilliant system and perfect for my good doer 10000/10 love it and won't be swapping
A brilliant system
Aletheia Gardiner
Genuinely really impressed with Pure Feed!
I am genuinely really impressed with PureFeed. We have been using Pure Easy for around 2 months now - it's very palatable and my horses energy levels have been good, shiny coat etc! It's very reasonably priced which is one of ...
Read More
Emma McFarlane
I am genuinely really impressed with PureFeed. We have been using Pure Easy for around 2 months now - it's very palatable and my horses energy levels have been good, shiny coat etc! It's very reasonably priced which is one of the main reasons I decided to try it!
Genuinely really impressed with Pure Feed!
Emma McFarlane
Wish I'd found it sooner!
It's so simple!.
Leah William
It's so simple!.
Wish I'd found it sooner!
Leah William
Pure Feed transformed my horse!
My old horse did amazing on it. My new horse is now on your feed too, and I have to say it has transformed him
Sara Constable
My old horse did amazing on it. My new horse is now on your feed too, and I have to say it has transformed him
Pure Feed transformed my horse!
Sara Constable

SCIENCE + NUTRITION = RESULTS

Created by Science

Meticulously formulated by equine scientists, each product is the result of scientific research.

Premium Nutrition

We only use high-quality ingredients and a focus on high fibre natural feeds.

World Class Results

Pure Feed offers a solution for every horse, from happy hackers to Olympic athletes.

Hundreds of people love our feeds

✨ GIVEAWAY TIME! ✨We’re giving you the chance to win the ultimate Pure Feed look - our always popular, highly sought-after kit! 🐴💛The Prize includes:
• The legendary  Pure Feed branded Stormtech gilet
• Exclusive money-can’t-buy Pure Feed branded Le Mieux saddle pad (in cc or dr)
• £20 Pure Feed voucher towards your horse’s favourite feedHow to enter:
1️⃣ Make sure you’re following @thepurefeedcompany
2️⃣ Tag a friend in the comments (each new comment with a tag counts as an entry!)📅  The winner will be announced on the 30th September
🏆 The winner will be picked at random and contacted directly by us
🇬🇧 UK entries onlyThis giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta.Good luck 🍀
#thepurefeedcompany #purefeed #allyoufeedislove #equinegiveaway

✨ GIVEAWAY TIME! ✨

We’re giving you the chance to win the ultimate Pure Feed look - our always popular, highly sought-after kit! 🐴💛

The Prize includes:
• The legendary Pure Feed branded Stormtech gilet
• Exclusive money-can’t-buy Pure Feed branded Le Mieux saddle pad (in cc or dr)
• £20 Pure Feed voucher towards your horse’s favourite feed

How to enter:
1️⃣ Make sure you’re following @thepurefeedcompany
2️⃣ Tag a friend in the comments (each new comment with a tag counts as an entry!)

📅 The winner will be announced on the 30th September
🏆 The winner will be picked at random and contacted directly by us
🇬🇧 UK entries only

This giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta.

Good luck 🍀
#thepurefeedcompany #purefeed #allyoufeedislove #equinegiveaway
...

193 819
We’re pleased to share that Horse & Hen are a Pure Feed stockist! 🛒
@horse_and_hen📞 01629 55084You can find Horse & Hen in Matlock, 📍 DE4 5NDFor more information have a look at their website www.horseandhen.co.uk 💻We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️Alternatively if you're a retailer interested in stocking Pure Feed, we’d love to hear from you!#Proudtostockpurefeed #thepurefeedcompany #purefeed

We’re pleased to share that Horse & Hen are a Pure Feed stockist! 🛒
@horse_and_hen

📞 01629 55084

You can find Horse & Hen in Matlock, 📍 DE4 5ND


For more information have a look at their website www.horseandhen.co.uk 💻

We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️

Alternatively if you`re a retailer interested in stocking Pure Feed, we’d love to hear from you!

#Proudtostockpurefeed #thepurefeedcompany #purefeed
...

22 0
🥣 Meadow Mash = box rest saviour!Tara might wear more than she eats, but this simple feed was a real game changer for her. During a period of box rest she started refusing her normal hay, which made it tricky to keep her fibre intake and hydration levels up.Enter Meadow Mash. Its soft, soaked fibre was easy for her to eat, helped her stay hydrated, and most importantly, kept her gut moving when she needed it most!#thepurefeedcompany #purefeed #dietplan #equinenutrition

🥣 Meadow Mash = box rest saviour!

Tara might wear more than she eats, but this simple feed was a real game changer for her. During a period of box rest she started refusing her normal hay, which made it tricky to keep her fibre intake and hydration levels up.

Enter Meadow Mash. Its soft, soaked fibre was easy for her to eat, helped her stay hydrated, and most importantly, kept her gut moving when she needed it most!

#thepurefeedcompany #purefeed #dietplan #equinenutrition
...

105 0
When Meadow Mash just tastes that good 👅Did you know you can feed up to 1 kg per 100kg body weight of the horse per day!Designed to mimic the nutritional value of hay, Pure Meadow Mash is suitable for a variety of horses, from older horses with poor dentition to competition horses needing extra fibre and hydration. It can be used as a partial hay replacer and soaks in just 5 minutes 🙌📍to find your nearest stockist, head on over to our interactive map on our website.#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition

When Meadow Mash just tastes that good 👅

Did you know you can feed up to 1 kg per 100kg body weight of the horse per day!

Designed to mimic the nutritional value of hay, Pure Meadow Mash is suitable for a variety of horses, from older horses with poor dentition to competition horses needing extra fibre and hydration. It can be used as a partial hay replacer and soaks in just 5 minutes 🙌

📍to find your nearest stockist, head on over to our interactive map on our website.

#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
...

56 0
Spotting the Signs of Cushing's early? 👀The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.Common clinical signs include:🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵  Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵  Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵  Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵  Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵  Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition

Spotting the Signs of Cushing`s early? 👀

The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.

Common clinical signs include:

🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.

If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.

As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
...

38 0
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?1️⃣As a hay replacer for horses with dental issues

2️⃣ When pasture or hay quality is poor

3️⃣ For horses prone to laminitis

4️⃣ To encourage drinking and improve hydration

5️⃣ When travelling long distances💻Learn more about Meadow Mash on our website – link in bio.#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash

Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?

1️⃣As a hay replacer for horses with dental issues

2️⃣ When pasture or hay quality is poor

3️⃣ For horses prone to laminitis

4️⃣ To encourage drinking and improve hydration

5️⃣ When travelling long distances

💻Learn more about Meadow Mash on our website – link in bio.

#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
...

45 0
Meet Ellis also known as @equiellis 👋Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition

Meet Ellis also known as @equiellis 👋

Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.

Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.

#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
...

231 0
"We love Pure Feed, the only feed keeping Lenny's gut happy, it has been a life changer"We absolutely love hearing feedback like this! 🙌A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.👉 Tap the link in our bio to request yours today!Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition

"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"

We absolutely love hearing feedback like this! 🙌

A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!

Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.

👉 Tap the link in our bio to request yours today!

Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬

#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
...

37 0
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.Why?
🔬 Because soya isn't for every horse. While it's a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.💡We've reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree

At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.

Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.

💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya

🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.

From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.

✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.

Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!

#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
...

39 0
"My horse lives out 24/7, they're a good doer, why would I bother feeding a balancer?"It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷Not quite.While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forageAll in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.📍Find your local stockist through the interactive map on our website. It's simple, type in your postcode and our map will do the rest!#thepurefeedcompany #purefeed #purebalance #allyoufeedislove

"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"

It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷

Not quite.

While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.

UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.

✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage

All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.

📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!

#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
...

34 0
☀️ August Bank Holiday Weekend Update ☀️The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.If it’s something urgent, please email info@purefeed.com 📧Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦That's all from us and we hope you have a lovely bank holiday!Let us know in the comments what you are doing with your horse on Monday ⬇️#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday

☀️ August Bank Holiday Weekend Update ☀️

The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.

If it’s something urgent, please email info@purefeed.com 📧

Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦

That`s all from us and we hope you have a lovely bank holiday!

Let us know in the comments what you are doing with your horse on Monday ⬇️

#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday
...

31 0
#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseeventsDon’t panic, there’s still time to enter.Good luck! 🍀

#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️

Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵

To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseevents

Don’t panic, there’s still time to enter.

Good luck! 🍀
...

183 0

Made in the UK

We are proud to say that all of our feeds are produced here in the UK

FREE Shipping

We offer FREE SHIPPING for all orders in the UK with 15 bags and over*

Sustainable

We are dedicated to playing our part in making the world more sustainable

100% Natural

FAQs