FEED ADVICE – HEALTH
Essential Guide to Laminitis in Horses
Contrary to popular belief, laminitis can occur all year-round, not just in the spring. Laminitis is an emergency condition that requires prompt action whenever it is suspected. It is an inflammatory condition of the laminae within the horse’s feet. The laminae are the tissues that attach the pedal bone to the hoof wall inside the hoof capsule. Many people mistakenly believe that laminitis only affects overweight ponies, but horses of all types, ages, and sizes can develop laminitis for various reasons.
Key Highlights

Laminitis is a serious and often painful condition caused by inflammation and damage to the sensitive laminae in the hoof.

It can affect any horse, not just overweight ponies, with early signs including short strides, reluctance to walk on hard ground, and shifting weight.

Common causes include metabolic issues, endotoxemia, and excessive intake of rich grass.

Diagnosis and treatment involve veterinary assessment, possible x-rays, immediate symptom relief, and long-term management through diet and hoof care.
Understanding Laminitis
The horse’s hoof is a complex and highly specialized structure that plays a vital role in the horse’s overall health and performance. It is made up of several components, including the hoof wall, the sole of the hoof, and the coffin bone.
The hoof wall is the hard outer covering of the hoof that provides protection and support. It is made of keratinized cells and forms a protective barrier against external forces and infections. The hoof wall grows continuously from the coronet band at the top of the hoof downward.
The sole of the hoof is the concave area between the hoof wall and the frog. It acts as a shock absorber during locomotion and helps distribute weight evenly across the foot. The sole is also responsible for protecting the sensitive structures inside the hoof, including the coffin bone.
The coffin bone, also known as the distal phalanx or pedal bone, is a triangular bone located within the hoof. It is attached to the hoof wall by the laminae and provides support and structure to the foot. The coffin bone is surrounded by soft tissues, including the laminae, which help to suspend and stabilize the bone within the hoof capsule.
The proper functioning and health of the hoof are essential for a horse’s overall soundness and well-being. Any disruption or damage to the structures within the hoof, such as inflammation of the laminae in laminitis, can have severe consequences and lead to pain, lameness, and even permanent damage.
During an active case of laminitis, the inflammation of the laminae disrupts the normal blood flow to the hoof, leading to further damage and deterioration of the structures inside the hoof. This disruption in blood flow can cause the laminae to weaken and separate, resulting in the rotation or sinking of the pedal bone. The separation and displacement of the pedal bone can cause extreme pain and lameness for the horse.
Laminitis can occur in all four feet, but it is most commonly seen in the front feet. The severity of laminitis can range from mild discomfort to severe lameness. In severe cases, the horse may be unable to bear weight on its hooves and may need to lie down to relieve the pain.


Defining Laminitis: Causes and Trigger Factors
Laminitis can be caused by various factors, and understanding these causes is crucial for prevention and management.
It is important to identify and address the underlying causes and trigger factors of laminitis to prevent its occurrence and manage the condition effectively. Proper management strategies, including dietary adjustments, regular exercise, and veterinary care, can help reduce the risk of laminitis in horses.
Some common causes and trigger factors of laminitis include:
Identifying Early Signs of Laminitis in Horses
Early identification of laminitis is crucial for prompt intervention and treatment. The earlier the condition is recognised, the better the chances of a positive outcome for the horse. Some early signs of laminitis to watch out for include:


Laminitis Progession
The Role of the Pedal Bone in Laminitis Progression
The pedal bone, also known as the distal phalanx, plays a central role in the development and progression of laminitis. In severe cases, inflammation of the sensitive laminae can lead to the rotation or sinking of the pedal bone within the hoof capsule.
Under normal conditions, the pedal bone is suspended within the hoof and securely anchored by the laminae — a complex network of interlocking tissues. However, when these structures become weakened or inflamed due to laminitis, they can no longer provide adequate support. This may allow the pedal bone to rotate or shift downwards, and in extreme cases, it can even penetrate the sole of the hoof.
The movement and misalignment of the pedal bone are extremely painful, often resulting in significant lameness and the risk of further complications such as founder. Prompt, effective management is essential to limit damage to the laminae and stabilise the position of the pedal bone, supporting both treatment and recovery.
Progression to Founder
If laminitis advances unchecked, it can lead to a serious and often devastating condition known as founder. Founder refers to the mechanical failure of the hoof’s internal support system, resulting in the displacement and rotation of the pedal bone away from the hoof wall.
In these cases, the pedal bone rotates and sinks within the hoof capsule, causing intense pain, marked lameness, and long-term structural changes to the foot. This misalignment damages the hoof architecture and leads to further deterioration of the laminae.
Affected horses typically show severe, sometimes non-weight-bearing lameness. In advanced cases, the pain and structural damage may be so severe that euthanasia becomes the most humane outcome.
Early recognition and intervention are critical to prevent laminitis from progressing to founder. With timely and appropriate care, it is possible to minimise long-term damage and improve the horse’s prospects for recovery and quality of life.
Diagnostic Approaches for Laminitis
Accurate diagnosis of laminitis is essential for appropriate treatment and management. There are various diagnostic approaches that veterinarians use to evaluate and diagnose laminitis in horses.
These approaches include:
Clinical examination and history taking: The veterinarian will perform a thorough examination of the horse, looking for signs of lameness, changes in behavior, and physical symptoms. They will also gather information about the horse’s medical history, diet, and management.
Imaging techniques: X-rays are commonly used to assess the condition of the hooves, determine the position of the pedal bone, and identify any structural changes or damage. These imaging techniques can provide valuable information for diagnosis and treatment planning.
By utilizing these diagnostic approaches, veterinarians can accurately diagnose laminitis, determine the severity of the condition, and develop an appropriate treatment and management plan for the affected horse.


Effective Management and Treatment Strategies
Effective management and treatment strategies are crucial for ensuring the best possible outcome for horses with laminitis. Prompt intervention and ongoing care are essential in minimizing pain, reducing inflammation, and promoting healing and recovery. Some key approaches to managing and treating laminitis include:
Immediate care measures to alleviate symptoms, such as box rest and deep bedding.
Providing pain relief and anti-inflammatory medications as prescribed by a veterinarian.
Regular farrier care, including trimming and shoeing techniques tailored to support the affected hooves.
Long-term management plans to promote recovery and rehabilitation, including weight loss, regular exercise, and appropriate diet adjustments.
By implementing these strategies, horse owners and veterinarians can work together to manage laminitis effectively and improve the horse’s quality of life.
Dietary Management: What to Feed and What to Avoid
Dietary management plays a crucial role in preventing and managing laminitis. Careful attention to the horse’s diet can help reduce the risk of laminitis and support overall health. Some key considerations for dietary management include:
Low sugar and starch diet: Restricting dietary intake of non-structural carbohydrates, including sugars and starches, helps minimize glycaemic fluctuations, mitigating insulin resistance, and reducing the risk of laminitic episodes in susceptible individuals.
Balanced Forage: Providing high-quality forage sources, such as mature grass hay or low-NSC hay alternatives, ensures a consistent source of fibre, essential nutrients, and energy without predisposing horses to metabolic disturbances
Soaking hay: soaking hay nets prior to feeding will help remove the sugar and starch prior to feeding it to the horse. It is recommended to use as much water as possible when soaking hay to maximise the removal of sugar. Hay should be soaked for a minimum of 2 hours prior to feeding
Supplements: supplementation with omega-3 fatty acids, antioxidants, and hoof-supportive nutrients, such as biotin, methionine, and zinc, may promote hoof strength, integrity, and resilience in laminitic horses.
Field Management: Strategic pasture management practices, including rotational grazing, strip grazing, or utilising grazing muzzles, help regulate carbohydrate intake, limit access to lush pasture, and minimise the risk of grass-associated laminitis.

Conclusion
Understanding and addressing laminitis in horses are crucial for their well-being. Early detection, proper management, and preventive measures play key roles in safeguarding horses from this painful condition. By familiarizing yourself with the signs, diagnostic approaches, and effective treatment strategies outlined in this guide, you can effectively care for horses susceptible to laminitis. Regular monitoring, appropriate dietary adjustments, and attentive hoof care are essential components of a comprehensive approach to managing laminitis.
What we recommend for laminitic horses
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#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove

#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove
Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition

Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash

Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage

Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage
Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition

Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition

"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree

At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses

You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses
A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents

A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents
"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove

"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
☀️ August Bank Holiday Weekend Update ☀️
The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.
If it’s something urgent, please email info@purefeed.com 📧
Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦
That`s all from us and we hope you have a lovely bank holiday!
Let us know in the comments what you are doing with your horse on Monday ⬇️
#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday

☀️ August Bank Holiday Weekend Update ☀️
The Pure Feed team will be out of the office on Monday 25th August for the bank holiday. Any messages or emails sent during that time will be picked up when we’re back on Tuesday 26th August.
If it’s something urgent, please email info@purefeed.com 📧
Please note that delivery times may be slightly slower due to the long weekend, so please allow for this 📦
That`s all from us and we hope you have a lovely bank holiday!
Let us know in the comments what you are doing with your horse on Monday ⬇️
#purefeed #thepurefeedcompany #allyoufeedislove #bankholiday #augustbankholiday
🌟 Exciting News! 🌟
We are thrilled to welcome Maisie Allsop to the Pure Feed family as our newest Brand Ambassador @maisiemae.eq
At just 16 years old, Maisie has already made a significant impact in the world of show jumping. She’s ridden at the London International Horse Show, HOYS and was the National 148 Champ in 2024!
Now, Maisie is about to begin her journey into seniors, the Pure Feed team are excited to support her journey and look forward to the incredible achievements ahead.
Please join us in welcoming Maisie to the team! 🩵
#thepurefeedcompany #purefeed #allyoufeedislove #brandambassador #poweredbypurefeed

🌟 Exciting News! 🌟
We are thrilled to welcome Maisie Allsop to the Pure Feed family as our newest Brand Ambassador @maisiemae.eq
At just 16 years old, Maisie has already made a significant impact in the world of show jumping. She’s ridden at the London International Horse Show, HOYS and was the National 148 Champ in 2024!
Now, Maisie is about to begin her journey into seniors, the Pure Feed team are excited to support her journey and look forward to the incredible achievements ahead.
Please join us in welcoming Maisie to the team! 🩵
#thepurefeedcompany #purefeed #allyoufeedislove #brandambassador #poweredbypurefeed
#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️
Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵
To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseevents
Don’t panic, there’s still time to enter.
Good luck! 🍀

#throwback to the weekend, the team enjoyed their time at Broadway ODE @horse_event5 ☀️
Did you get a free sample of Pure ReFuel? If yes you can enter our giveaway! At the end of the season we will be picking one person to win a bundle worth up to £200 including a money can’t buy, Pure Feed saddle pad 🩵
To enter, post a picture or video of your horse eating refuel at horse events, tag us and use the hashtags #refuelwithpurefeed #purefeedhorseevents
Don’t panic, there’s still time to enter.
Good luck! 🍀
🌱 Why do nutrient levels in grass change?
It’s not just about what you see, it’s what’s inside that counts!
Factors like sunlight, temperature, rainfall, and time of day all affect the sugar, protein, and fibre content in your field. That means your horse’s intake can vary hugely depending on the season or even the weather that week.
🐴 Spring and autumn = higher sugars
☀️ Summer = slower growth, lower fibre
🌧️ Wet conditions = faster growth, but diluted nutrients
Understanding these changes helps you balance your horse’s diet more accurately 💪
That’s why feeding a balancer is key, it tops up essential vitamins, minerals, and amino acids your horse might be missing. Our premium balancer is included in every mix, so your horse gets everything they need in one simple feed.
Not sure what’s right for your horse? Get a FREE personalised diet plan from our expert team of nutritionist via the link in bio 📲
#thepurefeedcompany #purefeed #equinenutrition
Have you noticed your grass affecting your horse`s energy or weight?👇

🌱 Why do nutrient levels in grass change?
It’s not just about what you see, it’s what’s inside that counts!
Factors like sunlight, temperature, rainfall, and time of day all affect the sugar, protein, and fibre content in your field. That means your horse’s intake can vary hugely depending on the season or even the weather that week.
🐴 Spring and autumn = higher sugars
☀️ Summer = slower growth, lower fibre
🌧️ Wet conditions = faster growth, but diluted nutrients
Understanding these changes helps you balance your horse’s diet more accurately 💪
That’s why feeding a balancer is key, it tops up essential vitamins, minerals, and amino acids your horse might be missing. Our premium balancer is included in every mix, so your horse gets everything they need in one simple feed.
Not sure what’s right for your horse? Get a FREE personalised diet plan from our expert team of nutritionist via the link in bio 📲
#thepurefeedcompany #purefeed #equinenutrition
Have you noticed your grass affecting your horse`s energy or weight?👇
The team are having a great time in the sun at @horse_event5 Broadway ODE ☀️
Ruth and Liv are on hand to provide feed advice, answer any questions you may have and to give out complimentary samples of ReFuel, our recovery and rehydration mash 🍒
You can find them next to the showjumping 📍
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #horseevents

The team are having a great time in the sun at @horse_event5 Broadway ODE ☀️
Ruth and Liv are on hand to provide feed advice, answer any questions you may have and to give out complimentary samples of ReFuel, our recovery and rehydration mash 🍒
You can find them next to the showjumping 📍
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #horseevents
Struggling with weight gain, poor condition, or fussy eating? 🤔
Stop wasting time (and money) guessing what your horse needs. Fill out our FREE diet plan form and get a tailored feeding plan from our expert nutritionists - so you can see real results, faster.
Click the link in our bio or head on over to the Pure Feed website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 - @blossett_pr @lily.equestrian

Struggling with weight gain, poor condition, or fussy eating? 🤔
Stop wasting time (and money) guessing what your horse needs. Fill out our FREE diet plan form and get a tailored feeding plan from our expert nutritionists - so you can see real results, faster.
Click the link in our bio or head on over to the Pure Feed website 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
🎥 - @blossett_pr @lily.equestrian
🌱 Looks can be deceiving…
During UK heatwaves, your horse’s grazing might look green and healthy, but at the cellular level, it’s a very different story and it could be putting their health at risk.
☀️ What happens in a heatwave?
- Grass stops growing, so sugars (NSCs) build up, especially in the afternoon.
- This can push sugar + starch levels well above 15%, increasing laminitis risk.
- Meanwhile, essential nutrients drop.
🔍 The hidden problem:
- Minerals: Magnesium, zinc, copper & selenium decline.
- Vitamin E & Omega-3s: Sensitive to heat stress, especially in horses in work or with metabolic issues.
- Protein: Quality falls, affecting topline, repair & hooves.
- Fibre: Less digestible, so energy extraction drops.
💡 Why it matters:
Your horse may be over-consuming sugars while missing vital nutrients, leading to:
❌ Hoof & coat issues
❌ Poor muscle tone
❌ Behaviour changes
❌ Higher laminitis risk
✅ Pure Balance provides the missing link. A concentrated source of vitamins, minerals, amino acids, and digestive support with no added sugar or starch. It’s also included in every mix in the Pure Feed range, so you can be confident your horse’s diet is always balanced, no matter the grass quality. Whether your horse is on full turnout or restricted grazing, adding a balancer is essential in periods of forage imbalance, like heatwaves, drought, or spring flushes.
📋 Want to know exactly what your horse needs right now? Fill in our free diet plan form and get personalised advice from our expert nutritionists (link in bio)
#purefeed #equinenutrition #thepurefeedcompany

🌱 Looks can be deceiving…
During UK heatwaves, your horse’s grazing might look green and healthy, but at the cellular level, it’s a very different story and it could be putting their health at risk.
☀️ What happens in a heatwave?
- Grass stops growing, so sugars (NSCs) build up, especially in the afternoon.
- This can push sugar + starch levels well above 15%, increasing laminitis risk.
- Meanwhile, essential nutrients drop.
🔍 The hidden problem:
- Minerals: Magnesium, zinc, copper & selenium decline.
- Vitamin E & Omega-3s: Sensitive to heat stress, especially in horses in work or with metabolic issues.
- Protein: Quality falls, affecting topline, repair & hooves.
- Fibre: Less digestible, so energy extraction drops.
💡 Why it matters:
Your horse may be over-consuming sugars while missing vital nutrients, leading to:
❌ Hoof & coat issues
❌ Poor muscle tone
❌ Behaviour changes
❌ Higher laminitis risk
✅ Pure Balance provides the missing link. A concentrated source of vitamins, minerals, amino acids, and digestive support with no added sugar or starch. It’s also included in every mix in the Pure Feed range, so you can be confident your horse’s diet is always balanced, no matter the grass quality. Whether your horse is on full turnout or restricted grazing, adding a balancer is essential in periods of forage imbalance, like heatwaves, drought, or spring flushes.
📋 Want to know exactly what your horse needs right now? Fill in our free diet plan form and get personalised advice from our expert nutritionists (link in bio)
#purefeed #equinenutrition #thepurefeedcompany
We were delighted to catch up with @equiellis at the National Pony Society Summer Championships with her boys, Nico & Dandy 🩵
ReFuel is the perfect choice for native ponies as it is low in sugar and starch, making it suitable for horses and ponies with metabolic conditions such as EMS, laminitis, PPID & equine gastric ulcer syndrome.
For more information have a look at our website! 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition

We were delighted to catch up with @equiellis at the National Pony Society Summer Championships with her boys, Nico & Dandy 🩵
ReFuel is the perfect choice for native ponies as it is low in sugar and starch, making it suitable for horses and ponies with metabolic conditions such as EMS, laminitis, PPID & equine gastric ulcer syndrome.
For more information have a look at our website! 💻
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition