FEED ADVICE – DISCIPLINES
Feeding Show Jumping Horses: The Ultimate Guide
Feeding show jumping horses is a precise task that requires balancing energy, muscle support, and recovery. Show jumping is a highly demanding sport that requires bursts of power, speed, and agility. Horses must have the energy to clear high fences, the strength to push off from the ground, and the stamina to perform across multiple rounds in competitions. In this guide, we will explore the best practices for feeding show jumping horses, ensuring they have the fuel they need to excel in this physically demanding discipline.
What is Show Jumping?
Show jumping is an equestrian sport where horse and rider navigate a course of fences, aiming to complete the round with as few faults as possible.
The sport requires not only precision and agility but also significant strength and power.
Horses must be able to accelerate quickly, jump high, and maintain their focus over multiple rounds.
Nutrition plays a crucial role in supporting a horse’s ability to perform at this level, providing the necessary energy, muscle strength, and recovery support.
Understanding the Nutritional Needs of Show Jumping Horses
Show jumping horses have distinct nutritional requirements due to the physical demands of the sport. Their diet must provide:
Quick-Release Energy:
Show jumping horses need bursts of power for jumping, requiring quick-release energy sources that don’t lead to excess excitability.
Muscle Development and Recovery:
High-quality protein is essential for maintaining muscle tone, strength, and recovery after intense exercise.
Joint and Bone Health:
The physical impact of jumping places strain on a horse’s joints and bones, requiring nutrients that support long-term joint health and bone strength.
Hydration and Electrolyte Balance:
Proper hydration and replenishment of electrolytes are vital, especially during competition days when horses may sweat excessively.
Metabolic Requirements of Show Jumping Horses
Show jumping horses have elevated metabolic needs, particularly in terms of energy for short, intense bursts of exercise. Their diet should include:
Carbohydrates: Provide quick-release energy for fast acceleration and power. Careful management of carbohydrate intake is crucial to avoid over-excitement or metabolic disorders.
Fats: Offer slow-release energy, helping to maintain stamina and calmness over multiple rounds of jumping.
Proteins: Crucial for muscle development, recovery, and repair after strenuous jumping sessions.
Key Components of a Show Jumping Horse’s Diet
Forage:
High-Quality Hay: Forage should form the foundation of the diet, providing slow-release energy and supporting digestive health. Timothy and meadow hay are excellent choices for their balance of fibre and nutrients.
Grass: the foundation of a horse’s diet, providing essential fibre for digestive health. It supplies energy, protein, and key vitamins and minerals, supporting overall well-being. However, the quality and quantity of grass vary throughout the year, so balancing the diet with additional fibre and nutrients is often necessary.
Concentrates:
Performance Feeds: Specialised performance feeds for show jumpers are designed to provide a balance of carbohydrates, fats, and proteins, supporting both energy and muscle needs.
Balancers: A balancer can help ensure that all essential vitamins, minerals, and amino acids are provided without adding unnecessary calories, particularly for horses prone to weight gain.
Key Components of a Show Jumping Horse’s Diet
Energy Sources
Carbohydrates: Grains such as oats or barley can provide the quick-release energy needed for power, but should be fed in controlled amounts to prevent over-excitability.
Fats: Linseed and rapeseed oil are excellent for providing slow-release energy, supporting stamina without causing spikes in energy levels.
Fibre: High-fibre feeds like unmolassed sugarbeet offer slow-release energy and are easy on the digestive system, helping to maintain even energy levels during competitions.
Protein Sources:
Grass Pellets & Grass Chaff – Provide highly digestible protein to support muscle maintenance and overall condition.
Unmolassed Sugar Beet – Primarily a fibre source but contains some protein to contribute to overall dietary intake.
Rapeseed Oil – A valuable plant-based protein source that supports muscle tone and strength.
Linseed: Offers a balance of protein and omega-3 fatty acids, supporting muscle health and promoting a healthy coat.
Key Components of a Show Jumping Horse’s Diet
Supplements:
Joint Support: Glucosamine, chondroitin, and MSM are key supplements for supporting joint health, helping to protect against the wear and tear that comes from repeated jumping.
Electrolytes: Especially important during competition season, electrolytes help replenish salts lost through sweat, maintaining hydration and preventing muscle cramps. If you’re looking at improving your horse’s recovery even faster, check out Pure Refuel – aiding electrolyte, muscle and hydration recovery.
Digestive Aids: Probiotics and prebiotics can help maintain gut health, which is particularly important when travelling to shows and during periods of stress.
Hydration:
Fresh, clean water should be available at all times. Hydration is especially important before and after jumping rounds, particularly during warm weather or intense competition days.
Feeding Tips for Show Jumping Horses
Energy Management: Provide a balance of quick-release carbohydrates for power and slow-release energy from fats and fibre to maintain stamina without causing excess excitability.
Consistency is Key: Feed your horse at the same times each day to maintain a consistent digestive routine, helping to reduce stress and maintain overall health.
Monitor Body Condition: Regularly assess your horse’s body condition score (BCS) and adjust their diet accordingly to ensure they remain in optimal shape for competition.
Recovery Nutrition: After intense jumping sessions, ensure your horse receives adequate protein and carbohydrates to aid in muscle recovery and replenish energy stores.
Tailoring the Diet to Different Stages of Show Jumping
The demands of show jumping can vary between training and competition days, and the diet should be tailored to reflect these changes:
Before Competitions: Focus on providing a diet rich in quick-release energy to support the bursts of power needed for jumping. Ensure hydration levels are maintained, and offer light meals before competitions to avoid digestive upsets.
During Competitions: Offer small amounts of easily digestible feeds, such as soaked hay or high-fibre feeds, between rounds to maintain energy levels and encourage hydration. Electrolyte supplementation is important to prevent imbalances.
After Competitions: Prioritise recovery by offering feeds that are rich in protein and moderate in carbohydrates to aid muscle repair and restore energy reserves. Continue to provide fresh water and electrolytes to support rehydration.
Conclusion
Feeding a show jumping horse requires a careful balance of energy, muscle support, and recovery. A diet that includes high-quality forage, balanced concentrates, and targeted supplements will help ensure your horse performs at their best, both in training and competition. Tailoring the diet to the specific needs of each horse, as well as the demands of the sport, will provide the energy and support necessary for success.
Hear from Brand Ambassador– Amy Inglis’s Approach to Showjumping Nutrition
Amy Inglis is an international showjumper, competing at the highest level up to 5* with her team of horses, which includes both her own and those of her owners. Amy’s dedication to excellence in the ring is fueled by the Pure Feed range!
At Amy’s yard, the horses are fed a tailored diet based on their energy needs and stage of development. For her seasoned competitors, Amy uses Pure Working to provide the balanced nutrition and energy required for high-performance demands. Her younger horses and those needing extra condition are fed Pure Condition Mix, ensuring they maintain muscle and strength as they grow and develop. For the yard’s youngstock and broodmares, Pure Stud is the feed of choice, supplying the essential nutrients for healthy growth and development. ome of Amy’s horses are naturally fiery, requiring a feed that delivers energy without causing them to become overly excitable. This is where Pure Feed’s low-sugar, low-starch approach is perfect, offering controlled energy to enhance performance without making the horses too fizzy.
Amy’s thoughtful approach to feeding, using a combination of Pure Feed products, helps her horses thrive, whether they are competing internationally or developing at home. It’s this balance that supports their success in the demanding world of showjumping.
What we recommend for Show Jumping Horses
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We had a fantastic time at the Pony Tales Annual Charity Day in support of World Horse Welfare 🐴
Our giveaway winner, Abi, joined us for the day looking incredibly smart in her Pure Feed merchandise! 🩵
Together, the event raised an amazing £10,252 for charity! 🤩
Thank you to Pony Tales for letting us be part of such a special day, and we hope Abi & Dilly had a wonderful time!
@ponytalesdorset @horsecharity
#thepurefeedcompany #purefeed #allyoufeedislove #worldhorsewelfare #ponytalesdorset #charityday #fundraiser
We had a fantastic time at the Pony Tales Annual Charity Day in support of World Horse Welfare 🐴
Our giveaway winner, Abi, joined us for the day looking incredibly smart in her Pure Feed merchandise! 🩵
Together, the event raised an amazing £10,252 for charity! 🤩
Thank you to Pony Tales for letting us be part of such a special day, and we hope Abi & Dilly had a wonderful time!
@ponytalesdorset @horsecharity
#thepurefeedcompany #purefeed #allyoufeedislove #worldhorsewelfare #ponytalesdorset #charityday #fundraiser
What’s really going on when your horse has Cushing’s? 🐴
Cushing’s (properly called Pituitary Pars Intermedia Dysfunction – PPID) is a progressive condition affecting the pituitary gland in your horse’s brain.
In a normal horse, this gland helps control hormones like ACTH, which regulate cortisol (the stress hormone).
When a horse has PPID, the pituitary gland control system breaks down, and too much ACTH is released, resulting in high cortisol levels (aka high stress levels!)
This can affect:
🩵 Metabolism
🩵 Immune system
🩵 Tissue repair
📌 Key facts:
Most common in horses 15+ but can appear earlier
Not curable, but can be managed with the right vet care, diet & management
Spotting early signs like subtle coat or behaviour changes is important
A simple ACTH blood test via your vet can confirm 💡
With the right support, horses with PPID can still live active, happy lives for many years.
All of the Pure Feed range is suitable for horses with his condition (excluding Pure Performance). For an in-depth guide to feeding your horse, apply for a free personalised diet plan today on our website.
#thepurefeedcompany #purefeed #equinenutrition #ppid #cushingsdisease #ppidsupport
What’s really going on when your horse has Cushing’s? 🐴
Cushing’s (properly called Pituitary Pars Intermedia Dysfunction – PPID) is a progressive condition affecting the pituitary gland in your horse’s brain.
In a normal horse, this gland helps control hormones like ACTH, which regulate cortisol (the stress hormone).
When a horse has PPID, the pituitary gland control system breaks down, and too much ACTH is released, resulting in high cortisol levels (aka high stress levels!)
This can affect:
🩵 Metabolism
🩵 Immune system
🩵 Tissue repair
📌 Key facts:
Most common in horses 15+ but can appear earlier
Not curable, but can be managed with the right vet care, diet & management
Spotting early signs like subtle coat or behaviour changes is important
A simple ACTH blood test via your vet can confirm 💡
With the right support, horses with PPID can still live active, happy lives for many years.
All of the Pure Feed range is suitable for horses with his condition (excluding Pure Performance). For an in-depth guide to feeding your horse, apply for a free personalised diet plan today on our website.
#thepurefeedcompany #purefeed #equinenutrition #ppid #cushingsdisease #ppidsupport
Are you worried about hay shortages, quality or price?
This year, we’re hearing the same thing from yards across the country:
🔹 Lower hay yields
🔹 Skyrocketing prices
🔹 Bales arriving late or not at all
🔹 And when they do? Inconsistent quality and unpredictable sugar levels
All of this makes it harder to manage your horse’s diet especially if they’re sensitive, on soaked forage, or prone to weight loss.
That’s where Pure Meadow Mash steps in.
🌿 Made from super fibres, it provides a highly digestible, low-sugar source of fibre, calories and hydration, no surprises, no stress.
Unlike hay, which can vary in protein, sugar, and digestibility depending on the cut, weather and storage, Pure Meadow Mash delivers consistent, controlled nutrition in every bowl.
Why choose it?
✔️ A reliable forage replacer; perfect if hay is in short supply or poor quality
✔️ Very low sugar and starch; suitable for laminitics, PPID and EMS
✔️ Soft, soaked fibre; ideal for older horses, dental issues or fussy eaters
✔️ Supports digestion and hydration; especially valuable in cold weather when horses drink less
It’s everything we wish hay could be this year: consistent, balanced, and ready when you need it.
Learn more about Pure Feed Meadow Mash on our website (link in bio 💻)
#purefeed #equinenutrition #allyoufeedislove #meadowmash
Are you worried about hay shortages, quality or price?
This year, we’re hearing the same thing from yards across the country:
🔹 Lower hay yields
🔹 Skyrocketing prices
🔹 Bales arriving late or not at all
🔹 And when they do? Inconsistent quality and unpredictable sugar levels
All of this makes it harder to manage your horse’s diet especially if they’re sensitive, on soaked forage, or prone to weight loss.
That’s where Pure Meadow Mash steps in.
🌿 Made from super fibres, it provides a highly digestible, low-sugar source of fibre, calories and hydration, no surprises, no stress.
Unlike hay, which can vary in protein, sugar, and digestibility depending on the cut, weather and storage, Pure Meadow Mash delivers consistent, controlled nutrition in every bowl.
Why choose it?
✔️ A reliable forage replacer; perfect if hay is in short supply or poor quality
✔️ Very low sugar and starch; suitable for laminitics, PPID and EMS
✔️ Soft, soaked fibre; ideal for older horses, dental issues or fussy eaters
✔️ Supports digestion and hydration; especially valuable in cold weather when horses drink less
It’s everything we wish hay could be this year: consistent, balanced, and ready when you need it.
Learn more about Pure Feed Meadow Mash on our website (link in bio 💻)
#purefeed #equinenutrition #allyoufeedislove #meadowmash
✨ GIVEAWAY TIME! ✨
We’re giving you the chance to win the ultimate Pure Feed look - our always popular, highly sought-after kit! 🐴💛
The Prize includes:
• The legendary Pure Feed branded Stormtech gilet
• Exclusive money-can’t-buy Pure Feed branded Le Mieux saddle pad (in cc or dr)
• £20 Pure Feed voucher towards your horse’s favourite feed
How to enter:
1️⃣ Make sure you’re following @thepurefeedcompany
2️⃣ Tag a friend in the comments (each new comment with a tag counts as an entry!)
📅 The winner will be announced on the 30th September
🏆 The winner will be picked at random and contacted directly by us
🇬🇧 UK entries only
This giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta.
Good luck 🍀
#thepurefeedcompany #purefeed #allyoufeedislove #equinegiveaway
✨ GIVEAWAY TIME! ✨
We’re giving you the chance to win the ultimate Pure Feed look - our always popular, highly sought-after kit! 🐴💛
The Prize includes:
• The legendary Pure Feed branded Stormtech gilet
• Exclusive money-can’t-buy Pure Feed branded Le Mieux saddle pad (in cc or dr)
• £20 Pure Feed voucher towards your horse’s favourite feed
How to enter:
1️⃣ Make sure you’re following @thepurefeedcompany
2️⃣ Tag a friend in the comments (each new comment with a tag counts as an entry!)
📅 The winner will be announced on the 30th September
🏆 The winner will be picked at random and contacted directly by us
🇬🇧 UK entries only
This giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta.
Good luck 🍀
#thepurefeedcompany #purefeed #allyoufeedislove #equinegiveaway
We’re pleased to share that Horse & Hen are a Pure Feed stockist! 🛒
@horse_and_hen
📞 01629 55084
You can find Horse & Hen in Matlock, 📍 DE4 5ND
For more information have a look at their website www.horseandhen.co.uk 💻
We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️
Alternatively if you`re a retailer interested in stocking Pure Feed, we’d love to hear from you!
#Proudtostockpurefeed #thepurefeedcompany #purefeed
We’re pleased to share that Horse & Hen are a Pure Feed stockist! 🛒
@horse_and_hen
📞 01629 55084
You can find Horse & Hen in Matlock, 📍 DE4 5ND
For more information have a look at their website www.horseandhen.co.uk 💻
We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️
Alternatively if you`re a retailer interested in stocking Pure Feed, we’d love to hear from you!
#Proudtostockpurefeed #thepurefeedcompany #purefeed
🥣 Meadow Mash = box rest saviour!
Tara might wear more than she eats, but this simple feed was a real game changer for her. During a period of box rest she started refusing her normal hay, which made it tricky to keep her fibre intake and hydration levels up.
Enter Meadow Mash. Its soft, soaked fibre was easy for her to eat, helped her stay hydrated, and most importantly, kept her gut moving when she needed it most!
#thepurefeedcompany #purefeed #dietplan #equinenutrition
🥣 Meadow Mash = box rest saviour!
Tara might wear more than she eats, but this simple feed was a real game changer for her. During a period of box rest she started refusing her normal hay, which made it tricky to keep her fibre intake and hydration levels up.
Enter Meadow Mash. Its soft, soaked fibre was easy for her to eat, helped her stay hydrated, and most importantly, kept her gut moving when she needed it most!
#thepurefeedcompany #purefeed #dietplan #equinenutrition
When Meadow Mash just tastes that good 👅
Did you know you can feed up to 1 kg per 100kg body weight of the horse per day!
Designed to mimic the nutritional value of hay, Pure Meadow Mash is suitable for a variety of horses, from older horses with poor dentition to competition horses needing extra fibre and hydration. It can be used as a partial hay replacer and soaks in just 5 minutes 🙌
📍to find your nearest stockist, head on over to our interactive map on our website.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
When Meadow Mash just tastes that good 👅
Did you know you can feed up to 1 kg per 100kg body weight of the horse per day!
Designed to mimic the nutritional value of hay, Pure Meadow Mash is suitable for a variety of horses, from older horses with poor dentition to competition horses needing extra fibre and hydration. It can be used as a partial hay replacer and soaks in just 5 minutes 🙌
📍to find your nearest stockist, head on over to our interactive map on our website.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
Meadow Mash Feeding Rate 💙
Feeding your horse doesn`t have to be complicated. We`ve made it easy to determine the right amount of Meadow Mash to feed your horse.
👉 Low sugar and starch content- suitable for those needing a low starch diet due to laminitis
👉 Quick soaking
👉 Palatable- with added herbs and mint to tempt fussy eaters
👉 High fibre and with added pre and probiotics to support gut health
👉 Ideal for older horses or those with poor dentition
👉 Can be used as a low-dust alternative forage for hay
If you`re unsure of their nutritional requirements, our experts can provide a free diet plan and answer any questions you may have. Our team is here to help whenever you need through the phone, email or direct message!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #puremeadowmash #feedingrates #allyoufeedislove #purefeed
Meadow Mash Feeding Rate 💙
Feeding your horse doesn`t have to be complicated. We`ve made it easy to determine the right amount of Meadow Mash to feed your horse.
👉 Low sugar and starch content- suitable for those needing a low starch diet due to laminitis
👉 Quick soaking
👉 Palatable- with added herbs and mint to tempt fussy eaters
👉 High fibre and with added pre and probiotics to support gut health
👉 Ideal for older horses or those with poor dentition
👉 Can be used as a low-dust alternative forage for hay
If you`re unsure of their nutritional requirements, our experts can provide a free diet plan and answer any questions you may have. Our team is here to help whenever you need through the phone, email or direct message!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #puremeadowmash #feedingrates #allyoufeedislove #purefeed
#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove
#Throwback to an amazing day at the Pony Tales Annual Charity Day in support of World Horse Welfare 🩵
We were so proud to be part of an event that raised an incredible £10,252 for such an important cause! 🙌
A huge thank you to everyone who came along - we hope you all had a wonderful time.
@horsecharity @ponytalesdorset
#purefeed #thepurefeedcompany #ponytalesdorset #equinenutrition #allyoufeedislove
Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
Spotting the Signs of Cushing`s early? 👀
The clinical signs of PPID develop gradually, and in the early stages they can be easily overlooked. Understanding what to look for allows for earlier intervention, which improves long-term management.
Common clinical signs include:
🩵 Changes in coat – A longer, often curly coat that doesn’t shed fully in summer (hirsutism) is a hallmark sign, but early PPID can cause a subtle delay in shedding rather than a dramatic coat change.
🩵 Abnormal fat distribution – Fat pads may develop above the eyes, along the crest of the neck, or over the tailhead, while muscle loss occurs over the topline.
🩵 Lethargy and reduced performance – Horses may seem less willing to work or tire more quickly.
🩵 Increased thirst and urination – Linked to hormonal disruption affecting water balance.
🩵 Recurrent infections – Poor immune regulation means wounds heal more slowly and skin, respiratory, or hoof infections may occur more often.
🩵 Laminitis – One of the most serious complications. Even mild or recurring bouts warrant investigation for PPID, especially in older horses.
If you notice one or more of these signs, particularly in an older horse, speak to your vet about testing ACTH levels. Early diagnosis allows for medical treatment (such as pergolide) combined with dietary adjustments to better control symptoms.
As for diet, the Pure Feed range is suitable for horses with PPID (excluding Performance). We have a feed for you. To find the right one, fill out a FREE Personalised diet plan today and our nutrition team will email you an in-depth diet plan for your horse - available on the Pure Feed website 💻
#thepurefeedcompany #purefeed #dietplan #equinenutrition
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
Pure Meadow Mash is a versatile, fibre-rich feed designed to be fed soaked. While many horses enjoy it simply as part of their daily routine, it’s particularly valuable in situations where fibre quality, hydration, or digestive health need extra support.
When would I need to feed meadow mash?
1️⃣As a hay replacer for horses with dental issues
2️⃣ When pasture or hay quality is poor
3️⃣ For horses prone to laminitis
4️⃣ To encourage drinking and improve hydration
5️⃣ When travelling long distances
💻Learn more about Meadow Mash on our website – link in bio.
#purefeed #allyoufeedislove #thepurefeedcompany #equinenutrition #meadowmash
Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage
Is your horse struggling with hay?
Forage should be the foundation of every diet, but sometimes hay alone isn’t enough. That’s where a hay replacer like Pure Meadow Mash comes in.
Signs your horse may need a hay replacer:
➡️ Difficulty chewing or quidding
➡️ Losing weight despite hay access
➡️ Refusing or eating hay very slowly
➡️ Poor hay quality or availability
➡️ Laminitis or metabolic concerns
A hay replacer isn’t just a “last resort”, it’s a proactive way to ensure your horse meets their fibre needs when chewing ability, forage quality, or medical considerations make traditional hay less suitable.
💡 Meadow Mash provides soft, easy-to-chew fibre, supports digestion, boosts hydration, and is gentle on sensitive horses.
📍 Want to try it? Use our interactive stockist map on our website to find Meadow Mash near you!
#thepurefeedcompany #purefeed #meadowmash #equinenutrition #forage
Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
Meet Ellis also known as @equiellis 👋
Ellis competes across Working Hunter, showjumping, dressage, and eventing. She keeps her horses in top condition by feeding a variety of Pure Feed mixes, including Easy, Stud, Veteran, and Performance – tailored to each horse’s needs.
Want to know which feed could work best for your horse? 📋 Try our free diet plan service today via the link in our bio.
#purefeed #poweredbypurefeed #allyoufeedislove #thepurefeedcompany #equinenutrition
"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
"We love Pure Feed, the only feed keeping Lenny`s gut happy, it has been a life changer"
We absolutely love hearing feedback like this! 🙌
A very big thank you to Janice for sharing her story about Lenny and trusting Pure Feed to keep him feeling his best!
Every horse is different, which is why our team offers free personalised diet plans to help you find the perfect feed for your horse’s needs.
👉 Tap the link in our bio to request yours today!
Have you seen a difference since feeding Pure Feed? We’d love to hear your story too! Share it with us in the comments or drop us a message 💬
#thepurefeedcompany #purefeed #poweredbypurefeed #allyoufeedislove #equinenutrition
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
At Pure Feed, we believe in keeping things simple, honest, and effective. That’s why we’ve taken the step to make all our mixes completely soya-free.
Why?
🔬 Because soya isn`t for every horse. While it`s a common protein source, some horses can be sensitive to it and many owners are looking for feed that avoids soya for digestive, behavioural, or environmental reasons.
💡We`ve reformulated our recipes using linseed and rapeseed oil instead, giving you:
✔️ Natural, slow-release energy
✔️ Excellent coat shine and skin support
✔️ A rich source of omega 3s and quality protein without the reliance on imported soya
🌍 Plus, this shift supports our move toward GMO-free, more sustainable formulations without compromising performance or palatability.
From happy hackers to top-level eventers, more horses than ever are thriving on our complete, soya-free mixes.
✅ All still cereal-free (except Performance), molasses-free, and fully balanced with vitamins, minerals, digestive support and more - so you don’t need to add a thing.
Not sure which of our soya-free mixes is right for your horse? Fill out our free diet plan form today and our expert nutrition team will put together a tailored plan to suit your horse’s needs ➡️ link in bio!
#thepurefeedcompany #purefeed #allyoufeedislove #equinenutrition #soyafree
You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses
You asked "How do I restrict my horse’s grazing?" and we`re here to help! 🌱
When grass sugars spike: during a heatwave, cold snap, flush of new growth, or if your horse could live on fresh air, restricting grazing is essential for those prone to laminitis, EMS, Cushing’s, or weight gain.
But here’s the catch… it’s not just about less time in the field ⏳. To do it right, you need to understand both grass physiology and equine digestion.
Here’s what the science says:
1️⃣ Strip grazing / track systems - Manage area, not just time. Horses can eat up to 50% of daily intake in just 3 - 4 hours of open grazing!
2️⃣ Time-restricted grazing (with caution) - Night turnout can lower sugar intake, but weather, temperature & grass type matter.
3️⃣ Grazing muzzles - Can cut intake by 75 - 85% when used correctly.
4️⃣ Low-NSC forage - Use soaked hay with a known profile, and don’t forget the nutrients.
💡 Why it matters: Less grass = less protein, copper, zinc, selenium, vitamin E, and more. Without replacing these, you risk:
➡️ Poor hoof growth
➡️ Dull coat
➡️ Muscle loss
➡️ Low mood or energy
✅ That’s where a balancer comes in - filling those micronutrient gaps without adding sugar or unnecessary calories. At Pure Feed, all our complete feeds and standalone balancer options are designed with this in mind: low-NSC, cereal-free, and high in bioavailable vitamins, minerals and amino acids.
Want to know exactly what your horse needs? Get your FREE personalised diet plan today, link in bio 🙌
#purefeed #equinenutrition #thepurefeedcompany #allyoufeedislove #EMS #laminitis #restrictedgrazing #horsehealth #feedinghorses
A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents
A big shout out to our 70cm competitors from @horse_event5 Broadway ODE 🎉
🥇Gabi Wilton-Baker & NPS MIA
🥈 Kathy Emery & Rocky
🥉 Sue Clothier & Patch
A huge thank you to all of the volunteers who made the weekend possible and we can’t wait to see you all at the next 🙌
Liked the ReFuel sample and want to know more? Head on over to our website 🍒 or ask us a question in the comments ⤵️
#thepurefeedcompany #purefeed #refuel #horseevents
"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
"My horse lives out 24/7, they`re a good doer, why would I bother feeding a balancer?"
It’s a common question and a logical one. If your horse is out all day, grazing constantly, surely they’re getting everything they need? 🤷
Not quite.
While grass provides bulk, calories, and some nutrients, it’s rarely nutritionally complete, especially in modern UK grazing systems. In fact, many of the essential micronutrients horses require for long-term health are either in short supply, highly variable, or blocked by other elements in the diet.
UK soils are naturally low in copper, zinc, selenium & iodine, and modern ryegrass is bred for sugar, not minerals. Plus, high iron and potassium can block absorption of key elements.
✅ A balancer is your nutritional safety net. It provides:
🔹 Chelated minerals for optimum absorption
🔹 Essential amino acids for topline, skin and hooves
🔹 Antioxidants like vitamin E and selenium
🔹 B vitamins for energy metabolism and focus
🔹 Digestive support to help the gut cope with variable forage
All in a concentrated, low-calorie, cereal-free format.
So even if your horse is at grass 24/7, a balancer ensures they’re not just getting by but thriving. It covers the invisible shortfalls in modern forage and supports long-term metabolic balance, resilience and performance.
📍Find your local stockist through the interactive map on our website. It`s simple, type in your postcode and our map will do the rest!
#thepurefeedcompany #purefeed #purebalance #allyoufeedislove
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