DIET PLAN
Free Personalised Diet Plan
Fill out the user-friendly form on this page, and receive your free personalised diet plan. Give your horse the advantage of customised nutrition for enhanced health, performance, and happiness.
Unleash The Benefits Of A Free, Personalised Diet Plan From For Your Horse.
Our nutritionists will create a tailored feeding programme to ensure your horse receives the perfect balance of nutrients, vitamins, and minerals. Our personalised diet plans consider age, condition, workload, and specific requirements, promoting overall health and well-being.
Say goodbye to hours of research into horse nutrition. The form for your horse’s information is quick and easy to fill in. Just provide basic information about your horse and you will receive a comprehensive feeding programme within one working day ready to implement.
Need help with the form or want to talk to an expert?
Once you have completed the form, our nutritionists will send you a personalised diet plan for your horse. Alternatively you can speak to a nutritionist by calling 01458 333 333 (Mon–Fri, 9:00am–5:00pm).
Thousands of people love our feeds
Minty, mashy goodness your horse won’t say no to 🌿✨
Pure Meadow Mash, our tasty, high-fibre hay replacer that makes even the pickiest eaters lick the bowl clean.
Perfect for warm mashes, replacing hay, boosting fibre, and tempting fussy horses.
Tap the link in our bio to find out more 🩵
Minty, mashy goodness your horse won’t say no to 🌿✨
Pure Meadow Mash, our tasty, high-fibre hay replacer that makes even the pickiest eaters lick the bowl clean.
Perfect for warm mashes, replacing hay, boosting fibre, and tempting fussy horses.
Tap the link in our bio to find out more 🩵
Trying to find an alfalfa-free feed for your horse? The entire Pure Feed range is alfalfa-free 🩵
Whether your horse is a sensitive good doer, laminitis-prone, or just needs a balanced, controlled diet, our alfalfa-free range delivers everything they need!
Take the guesswork out of feeding and explore the Pure Feed range today and see the difference gut-friendly, balanced nutrition can make!
Trying to find an alfalfa-free feed for your horse? The entire Pure Feed range is alfalfa-free 🩵
Whether your horse is a sensitive good doer, laminitis-prone, or just needs a balanced, controlled diet, our alfalfa-free range delivers everything they need!
Take the guesswork out of feeding and explore the Pure Feed range today and see the difference gut-friendly, balanced nutrition can make!
🩵 Shoutout to Avon Animal Feeds 🩵
Your go-to local hub for all things horsey and proud stockists of Pure Feed!
Whether you need a bag of your favourite feed, advice on what to try next, or just an excuse to browse… the team at Avon Animal Feeds has you covered!
📍 Pop in and support your local store
🛒 Grab your Pure Feed favourites
📲 Or head to our bio to visit our stockist map
🩵 Shoutout to Avon Animal Feeds 🩵
Your go-to local hub for all things horsey and proud stockists of Pure Feed!
Whether you need a bag of your favourite feed, advice on what to try next, or just an excuse to browse… the team at Avon Animal Feeds has you covered!
📍 Pop in and support your local store
🛒 Grab your Pure Feed favourites
📲 Or head to our bio to visit our stockist map
Boost your horse’s diet naturally with Pure Linseed 🌿
A high-quality, oil-rich, micronised seed that’s gentle on the gut and provides slow-release calories to support condition, coat quality, and overall wellbeing. Packed with natural oils and fibre, linseed promotes a shiny coat, skin condition, and a balanced digestive system, all without added sugar or starch.
Micronised for optimal digestibility, it can be fed to support weight gain or sprinkled over feed to enhance skin and coat. Versatile, natural, and wholesome nutrition you can trust.
Boost your horse’s diet naturally with Pure Linseed 🌿
A high-quality, oil-rich, micronised seed that’s gentle on the gut and provides slow-release calories to support condition, coat quality, and overall wellbeing. Packed with natural oils and fibre, linseed promotes a shiny coat, skin condition, and a balanced digestive system, all without added sugar or starch.
Micronised for optimal digestibility, it can be fed to support weight gain or sprinkled over feed to enhance skin and coat. Versatile, natural, and wholesome nutrition you can trust.
Struggling with less grass this winter? All Pure Feed complete feeds are high in digestible fibre, keeping your horse’s gut moving and energy steady.
Need extra fibre or a hay replacer? Pure Meadow Mash is perfect – safe to feed in larger quantities and great for popping straight out into your horse’s field so they can nibble naturally 🩵
Struggling with less grass this winter? All Pure Feed complete feeds are high in digestible fibre, keeping your horse’s gut moving and energy steady.
Need extra fibre or a hay replacer? Pure Meadow Mash is perfect – safe to feed in larger quantities and great for popping straight out into your horse’s field so they can nibble naturally 🩵
Think feeding large meals will help your horse put on weight? 🐴
Even large horses have small stomachs, only 8–15 litres. One giant feed can overload digestion, sending a lot of nutrients straight into the hindgut, where much of it passes out as wasted manure instead of helping your horse gain condition 💸💩
Smaller, frequent meals of high-fibre, energy-dense feeds maximise nutrient absorption, support normal gut function, and help your horse gain condition safely Think feeding big buckets will help your horse put on weight? 🐴
Even large horses have small stomachs — only 8–15 litres. One giant feed can overload digestion, sending a lot of nutrients straight into the hindgut — where much of it passes out as wasted manure instead of helping your horse gain condition. 💸💩
Smaller, frequent meals of high-fibre, energy-dense feeds — like Pure Feed — maximise nutrient absorption, support healthy gut function, and help your horse gain condition safely 🩵
Think feeding large meals will help your horse put on weight? 🐴
Even large horses have small stomachs, only 8–15 litres. One giant feed can overload digestion, sending a lot of nutrients straight into the hindgut, where much of it passes out as wasted manure instead of helping your horse gain condition 💸💩
Smaller, frequent meals of high-fibre, energy-dense feeds maximise nutrient absorption, support normal gut function, and help your horse gain condition safely Think feeding big buckets will help your horse put on weight? 🐴
Even large horses have small stomachs — only 8–15 litres. One giant feed can overload digestion, sending a lot of nutrients straight into the hindgut — where much of it passes out as wasted manure instead of helping your horse gain condition. 💸💩
Smaller, frequent meals of high-fibre, energy-dense feeds — like Pure Feed — maximise nutrient absorption, support healthy gut function, and help your horse gain condition safely 🩵
Good doer? Keep the weight off without cutting out their feed 🌿
Pure Balance – low-cal balancer, the base of every Pure Feed
Fibre Balance – handful of chaff + balancer
Easy – low-cal with extra oil & fibre to support energy
Struggling to get it right? Our Diet Plan Service builds the perfect feeding plan for your good doer 🩵 Link in bio
Good doer? Keep the weight off without cutting out their feed 🌿
Pure Balance – low-cal balancer, the base of every Pure Feed
Fibre Balance – handful of chaff + balancer
Easy – low-cal with extra oil & fibre to support energy
Struggling to get it right? Our Diet Plan Service builds the perfect feeding plan for your good doer 🩵 Link in bio
Feeding shouldn’t feel like a full-time job. ⏱️
With Pure Feed, everything your horse needs is already in the bag 👉 balancer, fibre, vitamins, minerals, slow-release energy = all sorted.
Just scoop ➜ feed ➜ get on with the fun stuff 🩵
Want a simpler winter routine?
Free diet plans in our bio.
Feeding shouldn’t feel like a full-time job. ⏱️
With Pure Feed, everything your horse needs is already in the bag 👉 balancer, fibre, vitamins, minerals, slow-release energy = all sorted.
Just scoop ➜ feed ➜ get on with the fun stuff 🩵
Want a simpler winter routine?
Free diet plans in our bio.
Here at Pure Feed, we use unmolassed sugar beet for one reason: it works. 🌱✨
This super-fibre gives your horse cool energy, better digestion, and natural condition, plus is naturally low in sugar and starch. No spikes, no fizz, just smart nutrition that supports every horse, every day.
High fibre ✔️
Naturally digestible ✔️
Gut-friendly ✔️
Performance you can feel ✔️
Link in bio to explore the full range 🩵
Here at Pure Feed, we use unmolassed sugar beet for one reason: it works. 🌱✨
This super-fibre gives your horse cool energy, better digestion, and natural condition, plus is naturally low in sugar and starch. No spikes, no fizz, just smart nutrition that supports every horse, every day.
High fibre ✔️
Naturally digestible ✔️
Gut-friendly ✔️
Performance you can feel ✔️
Link in bio to explore the full range 🩵
The festive break is over, and we’re back! 🎉 Our office is open and ready to help you kick off the new year on the right hoof!
Give us a call: 01458 333333
Email: info@purefeed.com
Or simply send us a DM - we’d love to hear from you!
The festive break is over, and we’re back! 🎉 Our office is open and ready to help you kick off the new year on the right hoof!
Give us a call: 01458 333333
Email: info@purefeed.com
Or simply send us a DM - we’d love to hear from you!
Hello 2026! 🎉
A new year is the perfect moment to reset your horse’s routine, review their diet, and make sure they’re getting exactly what they need for the season ahead.
Whether your goals are condition, performance, weight control, or simply keeping things consistent through winter, the Pure Feed range is designed to make feeding easier; complete, molasses free, high fibre, and built around slow-release energy.
If you want help planning your horse’s nutrition for the year ahead, try our free personalised diet plan to start 2026 on the right hoof 😉
👉 https://www.purefeed.com/free-personalised-diet-plan/
Hello 2026! 🎉
A new year is the perfect moment to reset your horse’s routine, review their diet, and make sure they’re getting exactly what they need for the season ahead.
Whether your goals are condition, performance, weight control, or simply keeping things consistent through winter, the Pure Feed range is designed to make feeding easier; complete, molasses free, high fibre, and built around slow-release energy.
If you want help planning your horse’s nutrition for the year ahead, try our free personalised diet plan to start 2026 on the right hoof 😉
👉 https://www.purefeed.com/free-personalised-diet-plan/
As we wrap up 2025, we just want to say a huge thank you to our Pure Feed community; every horse, every owner, every yard that’s chosen to feed the fibre-first way this year.
From good doers to performance horses, golden oldies to cheeky youngsters, you’ve trusted us to keep their diets simple, balanced, and molasses-free… and we couldn’t be more grateful.
Here’s to shiny coats, happy horses, and more Pure-fuelled adventures in 2026 🩵
As we wrap up 2025, we just want to say a huge thank you to our Pure Feed community; every horse, every owner, every yard that’s chosen to feed the fibre-first way this year.
From good doers to performance horses, golden oldies to cheeky youngsters, you’ve trusted us to keep their diets simple, balanced, and molasses-free… and we couldn’t be more grateful.
Here’s to shiny coats, happy horses, and more Pure-fuelled adventures in 2026 🩵
Ready for better results? Start with the right diet.
Get a free, personalised Pure Feed diet plan; fast, expert and tailored to your horse’s goals. Better condition, better performance, better clarity.
Start your plan now via the link in our bio 🩵
Ready for better results? Start with the right diet.
Get a free, personalised Pure Feed diet plan; fast, expert and tailored to your horse’s goals. Better condition, better performance, better clarity.
Start your plan now via the link in our bio 🩵
Even in winter, horses lose essential electrolytes and nutrients through sweat and that can impact hydration, muscle function, and post-exercise recovery.
Pure Refuel is designed to make recovery simple. It provides a balanced combination of electrolytes, amino acids, antioxidants, and pre- and probiotics to support hardworking muscles, hydration, and overall wellbeing after work.
Whether your horse is training, competing, hunting, or hacking, Refuel helps them bounce back effectively.
Recovery made simple 🍒
Even in winter, horses lose essential electrolytes and nutrients through sweat and that can impact hydration, muscle function, and post-exercise recovery.
Pure Refuel is designed to make recovery simple. It provides a balanced combination of electrolytes, amino acids, antioxidants, and pre- and probiotics to support hardworking muscles, hydration, and overall wellbeing after work.
Whether your horse is training, competing, hunting, or hacking, Refuel helps them bounce back effectively.
Recovery made simple 🍒
Wishing all our wonderful customers, horses and supporters a very Happy Christmas! 🎁✨
Thank you for being part of the Pure Feed family this year 🩵
Wishing all our wonderful customers, horses and supporters a very Happy Christmas! 🎁✨
Thank you for being part of the Pure Feed family this year 🩵
We love hearing how Pure Feed is making a difference! Here’s Jemma’s experience with Yogi:
"Honestly, my horses were on another feed for nearly 10 years before I switched them to Pure about a year ago and the difference has been huge. They absolutely love the feed, their coats and condition look incredible, and they just seem so much happier.
Yogi can be really sharp in the winter, but since being on Pure, I haven’t needed to give him a calmer at all! I rave about you guys to anyone who’ll listen!"
- Jemma & Yogi 🩵
We love hearing how Pure Feed is making a difference! Here’s Jemma’s experience with Yogi:
"Honestly, my horses were on another feed for nearly 10 years before I switched them to Pure about a year ago and the difference has been huge. They absolutely love the feed, their coats and condition look incredible, and they just seem so much happier.
Yogi can be really sharp in the winter, but since being on Pure, I haven’t needed to give him a calmer at all! I rave about you guys to anyone who’ll listen!"
- Jemma & Yogi 🩵
Soft, minty and easy to chew, Meadow Mash is perfect for older horses, fussy eaters or those who struggle with long fibres.
The high water content helps keep your horse hydrated and their gut moving, especially when they’re stabled more during wet weather or on box rest.
Fibre and hydration go hand in hand for a normal digestive system, and Meadow Mash provides both in one tasty, easy-to-digest mash 💚
Soft, minty and easy to chew, Meadow Mash is perfect for older horses, fussy eaters or those who struggle with long fibres.
The high water content helps keep your horse hydrated and their gut moving, especially when they’re stabled more during wet weather or on box rest.
Fibre and hydration go hand in hand for a normal digestive system, and Meadow Mash provides both in one tasty, easy-to-digest mash 💚
Did you know Pure Feed is a complete feed?
That means every scoop already includes:
✔️ A full balancer
✔️ Fibre
✔️ Slow-release energy
No need to buy separate balancers, oils, or extra supplements; it’s all already in there!
Simple for you, balanced for your horse, and often far more cost-effective than feeding multiple products. Fibre-first nutrition that saves you money 🩵
Did you know Pure Feed is a complete feed?
That means every scoop already includes:
✔️ A full balancer
✔️ Fibre
✔️ Slow-release energy
No need to buy separate balancers, oils, or extra supplements; it’s all already in there!
Simple for you, balanced for your horse, and often far more cost-effective than feeding multiple products. Fibre-first nutrition that saves you money 🩵