DIET PLAN
Free Personalised Diet Plan
Fill out the user-friendly form on this page, and receive your free personalised diet plan. Give your horse the advantage of customised nutrition for enhanced health, performance, and happiness.
Unleash The Benefits Of A Free, Personalised Diet Plan From For Your Horse.
Our nutritionists will create a tailored feeding programme to ensure your horse receives the perfect balance of nutrients, vitamins, and minerals. Our personalised diet plans consider age, condition, workload, and specific requirements, promoting overall health and well-being.
Say goodbye to hours of research into horse nutrition. The form for your horse’s information is quick and easy to fill in. Just provide basic information about your horse and you will receive a comprehensive feeding programme within one working day ready to implement.
Need help with the form or want to talk to an expert?
Once you have completed the form, our nutritionists will send you a personalised diet plan for your horse. Alternatively you can speak to a nutritionist by calling 01458 333 333 (Mon–Fri, 9:00am–5:00pm).
Thousands of people love our feeds
🎄 Office Holiday Hours 🎄
Just a reminder, our office will be closed for the festive period:
🎄 Closed: 20th December - 1st January
🎄 Reopens: 2nd January
If you need help over the holidays, our info@purefeed.com
email will be monitored, and we’ll get back to you as soon as possible.
Looking to top up your feed while we’re away?
Use our stockist map on the website to find your nearest Pure Feed supplier.
From all of us at Pure, wishing you and your horses a happy, safe festive season!
🎄 Office Holiday Hours 🎄
Just a reminder, our office will be closed for the festive period:
🎄 Closed: 20th December - 1st January
🎄 Reopens: 2nd January
If you need help over the holidays, our info@purefeed.com
email will be monitored, and we’ll get back to you as soon as possible.
Looking to top up your feed while we’re away?
Use our stockist map on the website to find your nearest Pure Feed supplier.
From all of us at Pure, wishing you and your horses a happy, safe festive season!
Condition Mix vs Condition Pellets – what’s the difference?
Condition Mix 🌿
Chaff-based complete feed packed with fibre, oils, and nutrients in a natural, forage-style texture. Supports chewing, saliva production, and steady hindgut fermentation — ideal for poor doers who enjoy a chaff-based feed.
Condition Pellets 🟤
All the benefits of the Mix, but in a compact, easy-to-feed pellet. Perfect for fussy eaters or horses that don’t like soaked feed. Fully balanced to support condition, energy, and digestive health — no soaking needed.
Not sure which is best for your horse? Get expert guidance with our free personalised diet plan 👉 link in bio
Condition Mix vs Condition Pellets – what’s the difference?
Condition Mix 🌿
Chaff-based complete feed packed with fibre, oils, and nutrients in a natural, forage-style texture. Supports chewing, saliva production, and steady hindgut fermentation — ideal for poor doers who enjoy a chaff-based feed.
Condition Pellets 🟤
All the benefits of the Mix, but in a compact, easy-to-feed pellet. Perfect for fussy eaters or horses that don’t like soaked feed. Fully balanced to support condition, energy, and digestive health — no soaking needed.
Not sure which is best for your horse? Get expert guidance with our free personalised diet plan 👉 link in bio
Stockley Trading have been trusted Pure Feed stockists for many years, with teams in Littlehampton and Midhurst who hold exceptional technical knowledge of our full range. Whether you need support with condition, energy levels, weight management or specific ingredients, they can guide you to the right feed with confidence!
And of course, while we were at the Littlehampton store, we couldn’t resist topping up on some Pure Treats and a bag of Pure Easy!
Stockley Trading have been trusted Pure Feed stockists for many years, with teams in Littlehampton and Midhurst who hold exceptional technical knowledge of our full range. Whether you need support with condition, energy levels, weight management or specific ingredients, they can guide you to the right feed with confidence!
And of course, while we were at the Littlehampton store, we couldn’t resist topping up on some Pure Treats and a bag of Pure Easy!
Pure Condition Pellets = condition without the fizz 💜
A low sugar, low starch, high fibre formula that builds topline and condition through fibre and oil, not fast-release starch. Ideal for horses that need extra condition but stay sensible.
And the best part? It’s a complete feed, meaning every scoop includes:
✔️ A full balancer
✔️ Fibre
✔️ Slow-release energy
Simple, balanced, and fizz-free.
Pure Condition Pellets = condition without the fizz 💜
A low sugar, low starch, high fibre formula that builds topline and condition through fibre and oil, not fast-release starch. Ideal for horses that need extra condition but stay sensible.
And the best part? It’s a complete feed, meaning every scoop includes:
✔️ A full balancer
✔️ Fibre
✔️ Slow-release energy
Simple, balanced, and fizz-free.
Most winter mornings bring frosty grass ❄️ Pretty, but frosted grass = higher sugar.
For horses prone to laminitis, metabolic issues, or digestive sensitivity, sudden sugary grass can cause gut upset and blood sugar spikes.
Our top tip: serve a bowl of Pure Meadow Mash before turnout!
As a high-fibre, low-sugar hay replacer, Meadow Mash gently fills the gut, helping to:
🌱 Reduce the appetite for frosted grass
🌱 Support stable hindgut fermentation
🌱 Maintain consistent blood glucose levels
🌱 Provide essential fibre without excess starch or sugar
A simple, science-backed way to protect digestion and keep winter feeding consistent.
Most winter mornings bring frosty grass ❄️ Pretty, but frosted grass = higher sugar.
For horses prone to laminitis, metabolic issues, or digestive sensitivity, sudden sugary grass can cause gut upset and blood sugar spikes.
Our top tip: serve a bowl of Pure Meadow Mash before turnout!
As a high-fibre, low-sugar hay replacer, Meadow Mash gently fills the gut, helping to:
🌱 Reduce the appetite for frosted grass
🌱 Support stable hindgut fermentation
🌱 Maintain consistent blood glucose levels
🌱 Provide essential fibre without excess starch or sugar
A simple, science-backed way to protect digestion and keep winter feeding consistent.
🎄 Holiday Hours Reminder! 🎄
Plan ahead for Christmas to make sure your horse doesn’t miss out:
❄️ Last dispatch for online orders: 17th December
❄️ Office open until: 19th December
❄️ Office closed: 20th December - 1st January
❄️ Office reopens: 2nd January
If your needing Pure Feed while we`re closed, remember to check out our stockist map to find the closed stockist to you!
🎄 Holiday Hours Reminder! 🎄
Plan ahead for Christmas to make sure your horse doesn’t miss out:
❄️ Last dispatch for online orders: 17th December
❄️ Office open until: 19th December
❄️ Office closed: 20th December - 1st January
❄️ Office reopens: 2nd January
If your needing Pure Feed while we`re closed, remember to check out our stockist map to find the closed stockist to you!
Did you know the entire Pure Feed range is completely molasses free?
We never rely on sweeteners to make our feeds tasty. Horses naturally prefer fibre-rich ingredients, and our formulations are designed to work with their digestive system, not against it with added sugar.
Many feeds use molasses as a shortcut: it’s cheap, it binds pellets easily, and it guarantees sweetness. But it also increases sugar levels and can make feeds unsuitable for horses with metabolic or digestive sensitivities.
At Pure Feed, we take a different approach.
Our pellets are bound using linseed and we use carefully balanced fibre and oil sources, not molasses. This means:
• Lower sugar and starch levels across the entire range
• Consistent, gut-friendly nutrition
• No artificial sweetness masking poor-quality ingredients
• Suitable for good doers, laminitics, and horses with EMS or digestive sensitivities
Delicious, nutritious, and naturally palatable - that’s the Pure Feed way 🩵
Did you know the entire Pure Feed range is completely molasses free?
We never rely on sweeteners to make our feeds tasty. Horses naturally prefer fibre-rich ingredients, and our formulations are designed to work with their digestive system, not against it with added sugar.
Many feeds use molasses as a shortcut: it’s cheap, it binds pellets easily, and it guarantees sweetness. But it also increases sugar levels and can make feeds unsuitable for horses with metabolic or digestive sensitivities.
At Pure Feed, we take a different approach.
Our pellets are bound using linseed and we use carefully balanced fibre and oil sources, not molasses. This means:
• Lower sugar and starch levels across the entire range
• Consistent, gut-friendly nutrition
• No artificial sweetness masking poor-quality ingredients
• Suitable for good doers, laminitics, and horses with EMS or digestive sensitivities
Delicious, nutritious, and naturally palatable - that’s the Pure Feed way 🩵
We`ve made feeding easy! Know the right amount to feed your horse by following our simple guide.
Pure Condition Pellets have a high oil content to promote weight gain and maintain condition💜
In their pelleted form, they are designed to help tempt fussy eaters and can be fed dry or mixed with water to form a mash. Pure Condition Pellets include our premium natural balancer with the full spectrum of vitamins and minerals that horses require.
If you`re uncertain about their nutritional requirements, leave it to the pros—claim your free diet plan from our expert nutrition team. Got questions? We`re always here to help!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #purecompetitionpellets #feedingrates #allyoufeedislove #purefeed
We`ve made feeding easy! Know the right amount to feed your horse by following our simple guide.
Pure Condition Pellets have a high oil content to promote weight gain and maintain condition💜
In their pelleted form, they are designed to help tempt fussy eaters and can be fed dry or mixed with water to form a mash. Pure Condition Pellets include our premium natural balancer with the full spectrum of vitamins and minerals that horses require.
If you`re uncertain about their nutritional requirements, leave it to the pros—claim your free diet plan from our expert nutrition team. Got questions? We`re always here to help!
📞 01458 333 333
💻 www.purefeed.com
💬 Direct Message us
#thepurefeedcompany #purecompetitionpellets #feedingrates #allyoufeedislove #purefeed
Supporting your horse`s condition shouldn’t mean compromising on behaviour, digestive comfort, or metabolic support.
Pure Condition Mix, designed as a high-calorie, nutritionally complete feed, which provides slow-release calories from fibre and oil rather than cereals and molasses. That means:
✔ Condition without fizz
✔ Digestive comfort and steadier energy
✔ A genuinely balanced feed with every vitamin and mineral included
Because it’s cereal and molasses-free, and naturally low in sugar and starch, it’s also a smart choice for horses who are metabolically sensitive or who simply feel better on fibre-first nutrition.
Why owners love it:
• Helps build condition and topline with calm energy
• Supports weight and topline through winter
• Gentle on the gut and highly palatable
• No need for extra balancers or feeds
If you’re looking for a feed that delivers condition and keeps your horse level-headed, this is the feed for you!
Supporting your horse`s condition shouldn’t mean compromising on behaviour, digestive comfort, or metabolic support.
Pure Condition Mix, designed as a high-calorie, nutritionally complete feed, which provides slow-release calories from fibre and oil rather than cereals and molasses. That means:
✔ Condition without fizz
✔ Digestive comfort and steadier energy
✔ A genuinely balanced feed with every vitamin and mineral included
Because it’s cereal and molasses-free, and naturally low in sugar and starch, it’s also a smart choice for horses who are metabolically sensitive or who simply feel better on fibre-first nutrition.
Why owners love it:
• Helps build condition and topline with calm energy
• Supports weight and topline through winter
• Gentle on the gut and highly palatable
• No need for extra balancers or feeds
If you’re looking for a feed that delivers condition and keeps your horse level-headed, this is the feed for you!
Even in Winter, horses lose electrolytes through sweat - especially during schooling, jumping or fast work ❄️
Pure Refuel replaces what’s lost, fast, supporting hydration, muscle function and recovery when your horse needs it most!
@swintonequestrian shows us her routine: tack up, train, Refuel 🩵
Even in Winter, horses lose electrolytes through sweat - especially during schooling, jumping or fast work ❄️
Pure Refuel replaces what’s lost, fast, supporting hydration, muscle function and recovery when your horse needs it most!
@swintonequestrian shows us her routine: tack up, train, Refuel 🩵
Have you noticed your older horse struggle with chaff? Our Veteran Pellets deliver all the benefits of a chaff-based feed squished into a pellet! Even better they soak down into an easy to eat mash, perfect for horses who struggle with chewing!
#purefeed #thepurefeedcompany #allyoufeedislove #equinenutrition
Have you noticed your older horse struggle with chaff? Our Veteran Pellets deliver all the benefits of a chaff-based feed squished into a pellet! Even better they soak down into an easy to eat mash, perfect for horses who struggle with chewing!
#purefeed #thepurefeedcompany #allyoufeedislove #equinenutrition
Ever wondered how we can save you money? It’s all down to Pure Feed being a complete feed. That means every bag contains everything your horse needs: fibre, energy, vitamins, minerals, and oil. No need to buy multiple feeds or top up with extra supplements to balance their diet! #purefeed #thepurefeedcompany #allyoufeedislove #equinenutrition
Ever wondered how we can save you money? It’s all down to Pure Feed being a complete feed. That means every bag contains everything your horse needs: fibre, energy, vitamins, minerals, and oil. No need to buy multiple feeds or top up with extra supplements to balance their diet! #purefeed #thepurefeedcompany #allyoufeedislove #equinenutrition
Pure Veteran Mix is specifically formulated with older horses in mind - low in sugar and starch, medium calorie, and fully nutritionally balanced, it helps keep your horse feeling their best every day. As part of our complete feed range, nothing else is needed! Just one scoop delivers essential vitamins and minerals, fibre, and slow-release energy. Easy to feed, irresistibly tasty, and with soft, chewable chaff, Pure Veteran Mix ensures your horse won’t leave a bite behind 🩵
Pure Veteran Mix is specifically formulated with older horses in mind - low in sugar and starch, medium calorie, and fully nutritionally balanced, it helps keep your horse feeling their best every day. As part of our complete feed range, nothing else is needed! Just one scoop delivers essential vitamins and minerals, fibre, and slow-release energy. Easy to feed, irresistibly tasty, and with soft, chewable chaff, Pure Veteran Mix ensures your horse won’t leave a bite behind 🩵
Looking for Pure Feed in the Chester area? Look no further than Chester Equine Feeds! They stock a range of Pure Feed products from low to high calorie, plus our tasty, healthy treats 💙
Looking for Pure Feed in the Chester area? Look no further than Chester Equine Feeds! They stock a range of Pure Feed products from low to high calorie, plus our tasty, healthy treats 💙
You don’t have to take our word for it, just listen to the people who use it every day!
Our brand ambassadors share what makes Pure Feed different: it’s simple, time-saving, and gives their horses everything they need in one complete feed. No endless supplements, no complicated routines, just proven results and happier horses.
If you’re ready to simplify your feeding routine, start with a free Pure Feed diet plan today and see the difference for yourself 🩵
You don’t have to take our word for it, just listen to the people who use it every day!
Our brand ambassadors share what makes Pure Feed different: it’s simple, time-saving, and gives their horses everything they need in one complete feed. No endless supplements, no complicated routines, just proven results and happier horses.
If you’re ready to simplify your feeding routine, start with a free Pure Feed diet plan today and see the difference for yourself 🩵
Looking for a cosy winter mash? ❄️
Here’s the difference between Meadow Mash and Refuel so you can pick the perfect warm-up for your horse:
🌱 Meadow Mash - Mint-flavoured, high-fibre hay replacer with pre- & probiotics to support normal gut function. Perfect for frosty fields, box-rest horses, or those needing extra fibre and hydration.
🍒 Refuel - Cherry-flavoured recovery mash with electrolytes, antioxidants & amino acids. Supports muscle recovery, hydration, and overall system balance after work or competition, or if your horse needs an immune system boost!
🐴 Tried either of these? Share on your story and tag us!
Looking for a cosy winter mash? ❄️
Here’s the difference between Meadow Mash and Refuel so you can pick the perfect warm-up for your horse:
🌱 Meadow Mash - Mint-flavoured, high-fibre hay replacer with pre- & probiotics to support normal gut function. Perfect for frosty fields, box-rest horses, or those needing extra fibre and hydration.
🍒 Refuel - Cherry-flavoured recovery mash with electrolytes, antioxidants & amino acids. Supports muscle recovery, hydration, and overall system balance after work or competition, or if your horse needs an immune system boost!
🐴 Tried either of these? Share on your story and tag us!
Seeing as it`s a bit chilly this week, you might reach for the kettle to make your horse a delicious warm mash. But avoid using boiling water!
All our complete feeds contain live yeast, a beneficial microbe that:
🩵 Supports a balanced gut microbiome, keeping helpful bacteria thriving
🩵 Aids the digestion of fibre and nutrients
🩵 Helps maintain overall gut stability
As yeast is a living organism, exposing them to high temperatures (around 100°C) denatures their proteins and disrupts their cell membranes, effectively killing them. Once the yeast is dead, it can no longer support digestion or gut health, so all the benefits in your feed are lost.
✅ Tip: always use warm or cool water to soak your feed. This keeps the live yeast alive, ensuring your horse gets the full digestive and gut-supporting benefits of their Pure Feed!
Seeing as it`s a bit chilly this week, you might reach for the kettle to make your horse a delicious warm mash. But avoid using boiling water!
All our complete feeds contain live yeast, a beneficial microbe that:
🩵 Supports a balanced gut microbiome, keeping helpful bacteria thriving
🩵 Aids the digestion of fibre and nutrients
🩵 Helps maintain overall gut stability
As yeast is a living organism, exposing them to high temperatures (around 100°C) denatures their proteins and disrupts their cell membranes, effectively killing them. Once the yeast is dead, it can no longer support digestion or gut health, so all the benefits in your feed are lost.
✅ Tip: always use warm or cool water to soak your feed. This keeps the live yeast alive, ensuring your horse gets the full digestive and gut-supporting benefits of their Pure Feed!
Well, it finally feels like winter might be on its way! With the cold snap increasing calorie demands, now is the perfect time to make a change with your horse`s diet. Our winter favourites help keep weight on, support topline and shine, and provide balanced nutrition 🩵
Well, it finally feels like winter might be on its way! With the cold snap increasing calorie demands, now is the perfect time to make a change with your horse`s diet. Our winter favourites help keep weight on, support topline and shine, and provide balanced nutrition 🩵